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4-6 years
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Taipei, Taiwan
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Past
網站分析技術講師/顧問 @創極媒體
2021 ~ Present
Within one month
Google Analytics
Google Ads
Google Tag Manager
Unemployed
Open to opportunities
Full-time / Interested in working remotely
4-6 years
實踐大學
資訊管理
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資訊部副理 @凱基證券股份有限公司
2023 ~ Present
Project Manager、PM、專案經理、UX、網站企劃、產品企劃
Within one month
Word
Reporting Skills
PowerPoint
Employed
Not open to opportunities
Full-time / Not interested in working remotely
6-10 years
國立台北商專(現改制為-國立台北商業大學)
資訊管理
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Avatar of the user.
Ad Operator @Pixl Solutions 像素數科技術有限公司
2022 ~ Present
Digital Marketing Manager
Within two months
SEO
SEM
Data Analysis
Employed
Full-time / Interested in working remotely
4-6 years
國立台灣大學
政治系 公共行政組
Avatar of Clement NICOLAS.
Avatar of Clement NICOLAS.
International Business Manager @IT & Service sectors
2015 ~ Present
International Business Manager
More than one year
customer loyalty - Supplier sourcing, orders & quality management - Business Intelligence and Asian trade fairs - Shareholders reporting. Business Developer • IBD JanDecCold calling prospects for IT leading companies. Education 2013 & 2014 Scottsdale USA Digital Marketing SeminarsINSEEC, France MBA International TradeChinese Culture University, Taiwan Chinese LanguageTelecom SudParis, France Master in Business & IT Project Skills Languages SEO, SEA, Copywriting, Email marketing, Web development, Inbound Marketing, Mac OS, Pack Office, FB & Google Ads, Google Suite - Analytics - Trends, Wordpress, LinkedIn Sales solution, Skype, CRM Pipedrive, Moneybird, Photoshop, Illustrator, Dreamweaver, PHP, Java, Javascript, HTML, SQL, Slack Dispute Resolution Negotiation Sales Cycle Management Strate...
Dispute Resolution
Negotiation
CRM
10-15 years
INSEEC
MBA International
Avatar of Fox Chen.
Active
Avatar of Fox Chen.
Active
Co-Founder & CEO @GRASS
2020 ~ Present
CMO or Marketing Manager
Within one month
flexible in a rapidly changing environment, self-motivated and well teamwork ability. Familiar with the startup culture and environment, equipped with basic coding skill and understand how to communicate with developers. [email protected] ,Taiwan Skills & Abilities Growth Marketing Data-driven Gamification SEO | ASO | SEM Facebook Ads | Google Ads Google Analytics | Appsflyer | App Annie | Amplitude | SimilarWeb Marketing Strategy Competitor Analysis User Interview | Focus Group Channel management Budgeting & Forecasting Go-to-market strategy Leadership Risk-taking Creative thinking Accountable Communication Savvy Empowering Work Experience COBINHOOD, Associate Marketing Director, Sep 2018 ~ May 2019 Built the marketing department from
Google Analytics
Google AdWords
Facebook Advertising
Employed
Not open to opportunities
Full-time / Interested in working remotely
10-15 years
National Chengchi University
Management Information Systems
Avatar of Shih-huan Tom Wei.
Avatar of Shih-huan Tom Wei.
產品PM @滾石移動股份有限公司
2018 ~ Present
行銷專員/數位行銷專員
Within one year
[Tom] Shih-Huan Wei Have more than 4 years of Product and Project Management experience。 Passionate about learning new technology and exploring any potential possibility. Believe staying on the client-side is always the best way to do Sales,、Marketing, and Product. Business Partner Recommend Video: https://www.youtube.com/playlist?list=PLp7XBozkJirV0hHBQeARQoEGpWnxmylxb E-Commerce | Digital Marketing | Business Development & Operation | Customer Relationship Management #Google Analytics / Ads Certificate Taipei, [email protected] Work Experience (International Experience) Marketing and Promotion Staff Lycamobile Pty Ltd FebOctLeading international mobile virtual network operator
Excel
PowerPoint
Google Analytics
Full-time / Interested in working remotely
4-6 years
Harvest Education Technical College
Business Management
Avatar of kaka Lin.
Avatar of kaka Lin.
Marketing Creative Designer, Design Lead @Cloud Gate Dance Theatre 雲門舞集
2012 ~ 2020
UI/UX Designer
Within one month
day-to-day life. SKILLS UX/UI Design Figma / Adobe XD Wireframe / Mockup / Prototype Design Thinking / User Journey User Research Human Interface Guidelines / Material Design Photoshop / Illustrator / InDesign Other Webflow HTML5 / CSS / JavaScript Bootstrap / RWD Notion Slack / Google Meet / Zoom Photography / Lightroom / After Effects DaVinci Resolve PORTFOLIO eMoving Fun Riding Product Design - iOS/Android APP - UX/UI Design - User Research Link Soothing Sushi NFT UX/UI Design Web Development - Vue, Bootstrap - API Connection Link Premium Home UX/UI Design - RWD
Figma
Webflow
UI Design
Open to opportunities
Full-time / Interested in working remotely
4-6 years
Goldsmiths, University of London
Creative & Cultural Entrepreneurship

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Definition of Reputation Credits

Technical Skills
Specialized knowledge and expertise within the profession (e.g. familiar with SEO and use of related tools).
Problem-Solving
Ability to identify, analyze, and prepare solutions to problems.
Adaptability
Ability to navigate unexpected situations; and keep up with shifting priorities, projects, clients, and technology.
Communication
Ability to convey information effectively and is willing to give and receive feedback.
Time Management
Ability to prioritize tasks based on importance; and have them completed within the assigned timeline.
Teamwork
Ability to work cooperatively, communicate effectively, and anticipate each other's demands, resulting in coordinated collective action.
Leadership
Ability to coach, guide, and inspire a team to achieve a shared goal or outcome effectively.
Within one month
CEO
Logo of GRASS.
GRASS
2020 ~ Present
Taipei, 台灣
Professional Background
Current status
Employed
Job Search Progress
Not open to opportunities
Professions
Product Manager, Growth Hacker, CMO, Chief Marketing Officer
Fields of Employment
Mobile Apps, Marketing / Communications, Blockchain
Work experience
10-15 years
Management
I've had experience in managing 10-15 people
Skills
Google Analytics
Google AdWords
Facebook Advertising
Marketing Strategy
Market Research
Data Analysis
Growth Hacking
Startup Development
Entrepreneurship
Languages
Chinese
Native or Bilingual
English
Professional
Job search preferences
Positions
CMO or Marketing Manager
Job types
Full-time
Locations
Remote
Interested in working remotely
Freelance
Educations
School
National Chengchi University
Major
Management Information Systems
Print

Fox Chen

  • 6 years well-rounded marketer with 2 years in digital ads agency and 4 years growth marketing experience across the e-commerce, gaming and blockchain industries, covering SEA, U.S, RU, and Taiwan markets.
  • 2 years leadership experience with managing 10+ team members and building a team from scratch.
  • Strongly flexible in a rapidly changing environment, self-motivated and well teamwork ability.
  • Familiar with the startup culture and environment, equipped with basic coding skill and understand how to communicate with developers.

[email protected]

+886-972-501079 

Taipei ,Taiwan

Skills & Abilities


Growth Marketing

  • Data-driven
  • Gamification
  • SEO | ASO | SEM
  • Facebook Ads | Google Ads
  • Google Analytics | Appsflyer | App Annie | Amplitude | SimilarWeb


Marketing Strategy

  • Competitor Analysis
  • User Interview | Focus Group
  • Channel management
  • Budgeting & Forecasting
  • Go-to-market strategy


Leadership

  • Risk-taking
  • Creative thinking
  • Accountable
  • Communication Savvy
  • Empowering

Work Experience

COBINHOOD, Associate Marketing Director, Sep 2018 ~ May 2019

  • Built the marketing department from hiring, member positioning to training across 20+ team members. 
  • Led an effective marketing team of 4 managers and 8 interns, covering growth, campaign, brand, community, content marketing and research functions. 
  • Improved team efficiency by managing the team day-to-day workflow and building key relationships with stakeholders. 
  • Cultivated a satisfying work environment by aligning employee and company goals through setting up team OKRs quarterly and helping to build team members’ IDP by regular 1 on1 meeting. 
  • Enhanced team marketing profession by initiating a biweekly internal AMA session to make team members' knowledge shared with each other. 
  • Identified market opportunities through user interviews, fieldwork, questionnaire, and competitor analysis to fine-tune the future strategy. 
  • Planned DEXON blockchain mainnet launch: bounty program, building demo DApps and developer engagement.

COBINHOOD, Growth Marketing Manager, Aug 2017 ~ Sep 2018

  • Developed and delivered COBINHOOD overall marketing strategy across the cryptocurrency bull-bear market cycle. 
    • Reached $13M ICO cap within a month. 
    • 8X ROAS on overall online advertising, including FB, Google & other platforms. 
    • Gained 500K high-value users within a half year, across the U.S, EU, RU, Korea, and Taiwan. 
    • Survived in the bear market while many exchanges were extinct and became Top15 exchange by traffic. 
  • Built a data-driven culture: defined marketing core metrics and hold an internal sharing session. 
  • Initiated a series of gamification campaigns to drive user & revenue growth within a limited budget. 
    • Gained over $2M equivalent budget from co-marketing partners. 
    • Pushed COBINHOOD to Top8 trading volume exchange all over the world. 
    • Increased user engagement over 260% by designing “Candy Machine” & “COB Points System”  

GAMESOFA, Marketing Specialist, Jun 2015 ~ Aug 2017

  • Drove growth for the mobile poker game in Taiwan and Southeast Asia. 
    • Hit casino category top1 in Indonesia 
    • Most downloaded poker game in Taiwan
    • Most downloaded poker game in Vietnam 
  • Optimized AARRR funnel through media mix adjustment, building NPS system, retargeting churn users, and cross-promotion program. 
    • Hit ROAS record high in the company.
  • Improved teamwork efficiency and mentored other teammates.
    • Established an SOP of ad performance optimizing, documented all the essential knowledge.
    • Led 2 specialists and initiated internal team sharing.
  • Conducted and analyzed market research, including survey, focus group, and competitors monitoring for marketing strategy adjustment.

SAYA Network, Account Manager, Nov 2013 ~ Apr 2015

  • Consulted for 50+ SMB clients for developing customized media buying plans.
    • Handled the sales cycle independently from lead generation, pitching, closing sell to customer relationship management.
    • Search Ads planning: keyword research, grouping and bidding on Google and Yahoo. Creative suggestion and website tracking code implementation.
  • Managed over 20+ e-commerce clients' Facebook, Google, and Yahoo ads accounts simultaneously.
    • High customer satisfaction with a 90% renewal rate.
    • Average monthly operating budget around $40k~140k.
    • Helped clients optimize the website conversion rate via Google Analytics. 

MC.SOMENOISE, Founder & Developer, May 2013 ~ Oct 2013

  • Developed a chrome extension "MC.SOMENOISE" - an immersive experience plugin for Esports live stream(shut down). 
    • Frontend: HTML5 & Javascript / Backend: Node.js / DB: mongoDB 
  • Built a responsive website for MC.SOMENOISE.

Education

National Chengchi University, Bachelor of Science(BS), Management Information Systems, 2008 ~ 2012

  • Project lead of special topic "Martch" - a social e-commerce service.
  • Working holiday in Alaska for 3 months.
  • Basketball team and dance club.
  • Organized annually Esports competition in the department.  
  • Passed Java certification - SCJP (Sun Certified Java Programmer)

Resume
Profile

Fox Chen

  • 6 years well-rounded marketer with 2 years in digital ads agency and 4 years growth marketing experience across the e-commerce, gaming and blockchain industries, covering SEA, U.S, RU, and Taiwan markets.
  • 2 years leadership experience with managing 10+ team members and building a team from scratch.
  • Strongly flexible in a rapidly changing environment, self-motivated and well teamwork ability.
  • Familiar with the startup culture and environment, equipped with basic coding skill and understand how to communicate with developers.

[email protected]

+886-972-501079 

Taipei ,Taiwan

Skills & Abilities


Growth Marketing

  • Data-driven
  • Gamification
  • SEO | ASO | SEM
  • Facebook Ads | Google Ads
  • Google Analytics | Appsflyer | App Annie | Amplitude | SimilarWeb


Marketing Strategy

  • Competitor Analysis
  • User Interview | Focus Group
  • Channel management
  • Budgeting & Forecasting
  • Go-to-market strategy


Leadership

  • Risk-taking
  • Creative thinking
  • Accountable
  • Communication Savvy
  • Empowering

Work Experience

COBINHOOD, Associate Marketing Director, Sep 2018 ~ May 2019

  • Built the marketing department from hiring, member positioning to training across 20+ team members. 
  • Led an effective marketing team of 4 managers and 8 interns, covering growth, campaign, brand, community, content marketing and research functions. 
  • Improved team efficiency by managing the team day-to-day workflow and building key relationships with stakeholders. 
  • Cultivated a satisfying work environment by aligning employee and company goals through setting up team OKRs quarterly and helping to build team members’ IDP by regular 1 on1 meeting. 
  • Enhanced team marketing profession by initiating a biweekly internal AMA session to make team members' knowledge shared with each other. 
  • Identified market opportunities through user interviews, fieldwork, questionnaire, and competitor analysis to fine-tune the future strategy. 
  • Planned DEXON blockchain mainnet launch: bounty program, building demo DApps and developer engagement.

COBINHOOD, Growth Marketing Manager, Aug 2017 ~ Sep 2018

  • Developed and delivered COBINHOOD overall marketing strategy across the cryptocurrency bull-bear market cycle. 
    • Reached $13M ICO cap within a month. 
    • 8X ROAS on overall online advertising, including FB, Google & other platforms. 
    • Gained 500K high-value users within a half year, across the U.S, EU, RU, Korea, and Taiwan. 
    • Survived in the bear market while many exchanges were extinct and became Top15 exchange by traffic. 
  • Built a data-driven culture: defined marketing core metrics and hold an internal sharing session. 
  • Initiated a series of gamification campaigns to drive user & revenue growth within a limited budget. 
    • Gained over $2M equivalent budget from co-marketing partners. 
    • Pushed COBINHOOD to Top8 trading volume exchange all over the world. 
    • Increased user engagement over 260% by designing “Candy Machine” & “COB Points System”  

GAMESOFA, Marketing Specialist, Jun 2015 ~ Aug 2017

  • Drove growth for the mobile poker game in Taiwan and Southeast Asia. 
    • Hit casino category top1 in Indonesia 
    • Most downloaded poker game in Taiwan
    • Most downloaded poker game in Vietnam 
  • Optimized AARRR funnel through media mix adjustment, building NPS system, retargeting churn users, and cross-promotion program. 
    • Hit ROAS record high in the company.
  • Improved teamwork efficiency and mentored other teammates.
    • Established an SOP of ad performance optimizing, documented all the essential knowledge.
    • Led 2 specialists and initiated internal team sharing.
  • Conducted and analyzed market research, including survey, focus group, and competitors monitoring for marketing strategy adjustment.

SAYA Network, Account Manager, Nov 2013 ~ Apr 2015

  • Consulted for 50+ SMB clients for developing customized media buying plans.
    • Handled the sales cycle independently from lead generation, pitching, closing sell to customer relationship management.
    • Search Ads planning: keyword research, grouping and bidding on Google and Yahoo. Creative suggestion and website tracking code implementation.
  • Managed over 20+ e-commerce clients' Facebook, Google, and Yahoo ads accounts simultaneously.
    • High customer satisfaction with a 90% renewal rate.
    • Average monthly operating budget around $40k~140k.
    • Helped clients optimize the website conversion rate via Google Analytics. 

MC.SOMENOISE, Founder & Developer, May 2013 ~ Oct 2013

  • Developed a chrome extension "MC.SOMENOISE" - an immersive experience plugin for Esports live stream(shut down). 
    • Frontend: HTML5 & Javascript / Backend: Node.js / DB: mongoDB 
  • Built a responsive website for MC.SOMENOISE.

Education

National Chengchi University, Bachelor of Science(BS), Management Information Systems, 2008 ~ 2012

  • Project lead of special topic "Martch" - a social e-commerce service.
  • Working holiday in Alaska for 3 months.
  • Basketball team and dance club.
  • Organized annually Esports competition in the department.  
  • Passed Java certification - SCJP (Sun Certified Java Programmer)