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4-6 years
6-10 years
10-15 years
More than 15 years
Assistant Digital Marketing Manager @嘉裕股份有限公司2021 ~ Present
・
數位行銷副理/SEO副理/Growth Hacker
Within one month
Hello! I am Charlotte Wu. I have 10+ years of marketing experience. My majority fields are Paid-ads, Social media, SEO, OMO, and data analysis. I am currently an Assistant Digital Marketing Manager at Carnival Industry Corp. Alongside the 54 years history of Carnival, I am excited to bring up the digital strategy to the company and the brand. My works in Carnival are various, from website to e-commerce and data analysis to OMO building. I am delivering a younger brand image to men who are now between 30 to 50 years
Employed
・
Ready to interview
Full-time / Interested in working remotely
10-15 years
Ming Chuan University
・
Business Administration
Employed
・
Open to opportunities
Full-time / Interested in working remotely
6-10 years
國立交通大學 National Chiao Tung University
・
外國語文學系
廣告優化顧問 @全曜財經資訊股份有限公司2021 ~ Present
・
廣告行銷
Within one year
擬定廣告策略與試驗 3.各大廣告後台操作教學（Facebook、Google、LINE等） 4.與廣告平台端窗口接洽，疑難排解與緊急狀況排除 廣告行銷專員 • 優橋貿易股份有限公司 三月八月廣告投放操作(FB、Google、Yahoo、Line@、蝦皮關鍵字等) 2.每週數據觀察紀錄 3.網站SEO
Employed
Full-time / Interested in working remotely
4-6 years
輔仁大學
・
新聞傳播
官網工程師 @Advantech 研華科技2022 ~ Present
・
全端/後端工程師
Within three months
放及 SEO 操作之下，帶領公司業績 3 次大躍進，分別突破 300 萬 & 600 萬月營業額以及新品單月突破 2000 支的銷售佳績。 - 獨自一人將 LINE@官方帳號從 0 到 1 規劃建置，配合新品及活動宣傳推播訊息，並利用LINE@關鍵字訊息建立圖文清單，方便來客迅速查
Employed
・
Not open to opportunities
Full-time / Interested in working remotely
4-6 years
國立台北大學
・
社會學
新北市政府／阿默蛋糕／加州風洋食館 @行政人員/銷售服務人員2014 ~ 2017
・
行銷專員,遊戲PM，高階經理人
Within six months
降至1.3美金 ◇ 進行數位廣告提案調查，市場競品趨勢分析，針對素材方向進行廣告預算配置 ◇ 串接Singular專精成效衡量工具，追蹤跨裝置活動，深層衡量廣告費用花費與成效，精準達成專案目標 CacaFly 聖洋科技, 廣告投放專員(AM), 2019 ◇ 同時負責最少
Full-time / Interested in working remotely
4-6 years
銘傳大學
・
會計系Associate manager Performance Consultant/Account manager/Sales Specialist @LINE Corporation2018 ~ Present
・
Associate manager Performance Consultant/Account manager/Sales Specialist
Within six months
Full-time / Interested in working remotely
6-10 years
Tamkung University
・
Bachelor of Economics
Offline
Offline
More than one year
Group Marketing Communication Sr.Specialist • ViewSonic AugPresent Lead Direct View LED Display global B2B product marketing. Develop marketing communication plans, execute a wide range of creative and sales assets, and bridge with regions to collaborate, and devise the marketing approach. Lead software product launch. From inbound marketing research, Go-To-Market to Outbound Marketing BETA Testing & Playbook. Plan, and deliver B2B & potential B2C marketing activations. Lead Corporate Influencer Marketing. Manage and retain the relationships with the influencers. Develop strategies and tactics to align with marketing direction, and team up with regions to
4-6 years
副研究員 @台灣綜合研究院-經濟部能源局溫室氣體減量推動辦公室2021 ~ Present
・
ESG策略規劃
Within six months
享優惠價每份650元，採用機器人自動送信系統，開信率達65%，營收200萬元。 【SEO優化工程】 網站健檢、SEO Friendly URL規範、第三⽅數據追蹤⼯具追蹤碼檢核清單之標準作業流程 (SOP)、標準文件建立、 帳⼾健康度、將SEO概念導入，優化商品⾴⾯、關鍵字SEO優化， CTR為7.17
Employed
Full-time / Interested in working remotely
10-15 years
University of Exeter, UK
・
International Marketing and Strategy Management Past
Marketing Manager @NOVELSHIP_奇運科技資訊有限公司2022 ~ 2023
・
Marketing Manager
Within two months
Unemployed
Full-time / Interested in working remotely
6-10 years
國立臺北大學
・
企業管理學
Marketing Director @Mobiusbobs INC.2016 ~ 2016
・
Marketing
More than one year
Wang Wen Yu 喜歡與人接觸的行業，目前就業於網路行銷圈，對於變動極快的工作感到非常有挑戰性與熱情。 I'm lala I'm Marketing + strategic planner. Lala's 作品集 CONTACT [email protected] Cheng Shiu University (CSU) B.SDepartment of Design Multimedia Design 多媒體設計系 學習3D MAX、PS、AI等繪圖軟體及廣告手繪、動畫設計
Full-time / Remote Only
4-6 years
Cheng Shiu University (CSU)
・
Department of Design Multimedia DesignThe Most Lightweight and Effective Recruiting Plan
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Definition of Reputation Credits
Technical Skills
Specialized knowledge and expertise within the profession (e.g. familiar with SEO and use of related tools).
Problem-Solving
Ability to identify, analyze, and prepare solutions to problems.
Adaptability
Ability to navigate unexpected situations; and keep up with shifting priorities, projects, clients, and technology.
Communication
Ability to convey information effectively and is willing to give and receive feedback.
Time Management
Ability to prioritize tasks based on importance; and have them completed within the assigned timeline.
Teamwork
Ability to work cooperatively, communicate effectively, and anticipate each other's demands, resulting in coordinated collective action.
Leadership
Ability to coach, guide, and inspire a team to achieve a shared goal or outcome effectively.
Professional Background
Current status
Job Search Progress
Professions
Fields of Employment
Work experience
4-6 years
Management
Skills
Languages
Job search preferences
Positions
Job types
Locations
Remote
Freelance
Educations
School
Major
Ai-Lun Huang
Marketing Communication Sr.Specialist
From Art Director to Account Manager. With 3 years+ of experience in the digital marketing field. Accumulated Over 6 years of regional and global experience in marketing, advertising, branding, communications, and design. Worked with a diverse set of clients in various industries ranging from dynamic start-ups to Fortune 500.
• Honored as “The Inspirational Leader” in NEXTGEN, Google partnered global program in 2019
• Red Dot Design award winner in Visual Communication Design, Packging Design category, 2017
Taipei, Taiwan | +886 958-022-026 | [email protected]
Work Experience
Global Product Group Marketing Communication Sr.Specialist • ViewSonic
Aug 2021 - Present
- Lead Direct View LED Display global B2B product marketing. Develop marketing communication plans, execute a wide range of creative and sales assets, and bridge with regions to collaborate, and devise the marketing approach.
- Lead software product launch. From inbound marketing research, Go-To-Market to Outbound Marketing BETA Testing & Playbook. Plan, and deliver B2B & potential B2C marketing activations.
- Lead Corporate Influencer Marketing. Manage and retain the relationships with the influencers. Develop strategies and tactics to align with marketing direction, and team up with regions to execute global campaigns across marketing channels to achieve the goal.
Account Manager • United Communications Group, HAKUHODO International
Mar 2021 - Aug 2021
- Responsible for BMW TW LINE Official Account, monitoring audience metrics and adjusting strategies to match client's goals. Pitched ideas for clients' marketing campaigns on cross-markets and assets. Researched industry news, and came out with monthly competitive analysis reports. The defined target audience in segments and set KPI, tracked, and optimized through Salesforce CRM platform.
Achievement:
> Helped clients to increase by a 10% retention rate
> Shorten recruitment time by 40% by redefining the campaign strategy - Lead and operated EVA AIR's marathon Facebook Fan Page, defined short-term/long-term goals, set up a monthly strategy, and optimized the content through trend observations and monthly analysis.
Achievement:
> Helped clients to reach 15% growth in followers each month
> Maintained an average 12% engagement rate by developing strategic user-generated content - Collaborated closely with data experts and IT in implementing GA/GTM, to track data.
- Controlled budget allocation and levered the value of external vendors and resources.
Art Director • isobar, Dentsu Inc.
Mar 2018 - Feb 2021
- Translated and delivered the client's marketing objectives into a clear, compelling, brand-appropriate, and applicable creative communication plan.
- Collaborated with the Creative Director, designers, copywriters, and internal department to develop and deliver successful and award-winning ideas.
- Lead an experiential service design project in data-driven from concept to execution.
- Joined the NEXTGEN Digital Marketing Talent Program (Powered by Google & iProspect) in 2019. Lead an Asia Pacific team of 6 members to complete three marketing activation plans, and a real marketing case study. Obligation to pass three GA certifications.
Achievement:
> YAHOO VERIZON MEDIA BIG IDEA CHAIR AWARDS 2019
> Honored as "The Inspirational Leader" in the Google partnered global digital marketing training program, 2019
Creative Director & Project Assistant • CHOU SHIH HSIUNG Art Studio
Sep 2015 - Dec 2017
- Worked closely with the artist Chou Shih Hsiung and studio members as a team. Curated art creation/exhibitions, and assisted in building a lifestyle brand - SCULPTOR BARBER
Achievement:
> Successfully become the iconic Barber brand among the young adults in Taipei city in 2017
> The brand was reported in Wallpaper* Asia and also selected in LOUIS VUITTON World Urban Tour Series/Taipei's Edition, 2016 - In charge of the overall brand and creative communication, from establishing the brand identity, operating multi-social channels, site design, film making, and photography to print publication & POSM making. Ensured the overall brand tone was consistent and aligned with the business goal and direction.
- Curated and marketed Chou Shih Hsiung's solo exhibition in Taipei Fine Arts Museum in 2016. Managed time schedule, produced and ensured the marketing assets and design materials met the expectation. As the key person to communicate with the media and welcomed the international VIP guests.
Communication - Visual Designer • Global Blue
Aug 2013 - Jun 2015
- Worked with internal editing teams, responding to the brief in terms of the design style, format, print production, and timescales.
- Developed graphics and design layouts for illustrations and publications.
Graphic Designer (Intern) • HATO
Jan 2013 - Jun 2013
- Supported in-house publications and events design material and delivery outcomes.
- Participated in public curating projects, and collaborated with Anne Hardy, the British artist to design her exhibition book for the show at Secession Vienna/Secession 2012.
Education
Nov 2020 - Feb 2021
Advanced Program, Business Management
National Chengchi University (NCCU)
Relevant courses: Marketing Planning, Brand Management, Strategic Cost Management, Financial Management, Organization Theory, Operation, and Human Resource Management
Sep 2009 - Jun 2012
Bachelor's Degree, Graphic Design
University of the Arts London
Relevant courses: Graphic Design, Typography Design, Layout & Photography, Advertising & Magazine journalism, Art direction, film & television, Media communications, Branded spaces, and UIUX design
Sep 2005 - Jun 2009
Bachelor's Degree, French Language, and Culture
Fu-Jen Catholic University
Relevant courses: French Language, French Literature, Art and Culture, Politics and History
SKILLS
Account
- Project management and planning
- Communication and negotiation
- Strategic thinking & Problem solving
- Agile Development
- Leadership
Creative
- Coordination creativity vision
- Design Thinking method
- Generate creative concepts and ideas
- Multimedia content development
- Communication effectively
Tools & skills
- Adobe Creative Suite
- Microsoft 360
- Google Suite
- Trello
- Figma
- HTML&CSS
Certificate
- Google Analytics Individual Qualification
- Google Ads Fundamentals
- Google Tag Manager Certification
- Coursera "Experience, Design & Innovation of Service Models:from Pain Points to Selling Points" NTU
- Coursera "Social Psychology" Wesleyan University
Language
- Chinese
- English
- French
Ai-Lun Huang
Marketing Communication Sr.Specialist
From Art Director to Account Manager. With 3 years+ of experience in the digital marketing field. Accumulated Over 6 years of regional and global experience in marketing, advertising, branding, communications, and design. Worked with a diverse set of clients in various industries ranging from dynamic start-ups to Fortune 500.
• Honored as “The Inspirational Leader” in NEXTGEN, Google partnered global program in 2019
• Red Dot Design award winner in Visual Communication Design, Packging Design category, 2017
Taipei, Taiwan | +886 958-022-026 | [email protected]
Work Experience
Global Product Group Marketing Communication Sr.Specialist • ViewSonic
Aug 2021 - Present
- Lead Direct View LED Display global B2B product marketing. Develop marketing communication plans, execute a wide range of creative and sales assets, and bridge with regions to collaborate, and devise the marketing approach.
- Lead software product launch. From inbound marketing research, Go-To-Market to Outbound Marketing BETA Testing & Playbook. Plan, and deliver B2B & potential B2C marketing activations.
- Lead Corporate Influencer Marketing. Manage and retain the relationships with the influencers. Develop strategies and tactics to align with marketing direction, and team up with regions to execute global campaigns across marketing channels to achieve the goal.
Account Manager • United Communications Group, HAKUHODO International
Mar 2021 - Aug 2021
- Responsible for BMW TW LINE Official Account, monitoring audience metrics and adjusting strategies to match client's goals. Pitched ideas for clients' marketing campaigns on cross-markets and assets. Researched industry news, and came out with monthly competitive analysis reports. The defined target audience in segments and set KPI, tracked, and optimized through Salesforce CRM platform.
Achievement:
> Helped clients to increase by a 10% retention rate
> Shorten recruitment time by 40% by redefining the campaign strategy - Lead and operated EVA AIR's marathon Facebook Fan Page, defined short-term/long-term goals, set up a monthly strategy, and optimized the content through trend observations and monthly analysis.
Achievement:
> Helped clients to reach 15% growth in followers each month
> Maintained an average 12% engagement rate by developing strategic user-generated content - Collaborated closely with data experts and IT in implementing GA/GTM, to track data.
- Controlled budget allocation and levered the value of external vendors and resources.
Art Director • isobar, Dentsu Inc.
Mar 2018 - Feb 2021
- Translated and delivered the client's marketing objectives into a clear, compelling, brand-appropriate, and applicable creative communication plan.
- Collaborated with the Creative Director, designers, copywriters, and internal department to develop and deliver successful and award-winning ideas.
- Lead an experiential service design project in data-driven from concept to execution.
- Joined the NEXTGEN Digital Marketing Talent Program (Powered by Google & iProspect) in 2019. Lead an Asia Pacific team of 6 members to complete three marketing activation plans, and a real marketing case study. Obligation to pass three GA certifications.
Achievement:
> YAHOO VERIZON MEDIA BIG IDEA CHAIR AWARDS 2019
> Honored as "The Inspirational Leader" in the Google partnered global digital marketing training program, 2019
Creative Director & Project Assistant • CHOU SHIH HSIUNG Art Studio
Sep 2015 - Dec 2017
- Worked closely with the artist Chou Shih Hsiung and studio members as a team. Curated art creation/exhibitions, and assisted in building a lifestyle brand - SCULPTOR BARBER
Achievement:
> Successfully become the iconic Barber brand among the young adults in Taipei city in 2017
> The brand was reported in Wallpaper* Asia and also selected in LOUIS VUITTON World Urban Tour Series/Taipei's Edition, 2016 - In charge of the overall brand and creative communication, from establishing the brand identity, operating multi-social channels, site design, film making, and photography to print publication & POSM making. Ensured the overall brand tone was consistent and aligned with the business goal and direction.
- Curated and marketed Chou Shih Hsiung's solo exhibition in Taipei Fine Arts Museum in 2016. Managed time schedule, produced and ensured the marketing assets and design materials met the expectation. As the key person to communicate with the media and welcomed the international VIP guests.
Communication - Visual Designer • Global Blue
Aug 2013 - Jun 2015
- Worked with internal editing teams, responding to the brief in terms of the design style, format, print production, and timescales.
- Developed graphics and design layouts for illustrations and publications.
Graphic Designer (Intern) • HATO
Jan 2013 - Jun 2013
- Supported in-house publications and events design material and delivery outcomes.
- Participated in public curating projects, and collaborated with Anne Hardy, the British artist to design her exhibition book for the show at Secession Vienna/Secession 2012.
Education
Nov 2020 - Feb 2021
Advanced Program, Business Management
National Chengchi University (NCCU)
Relevant courses: Marketing Planning, Brand Management, Strategic Cost Management, Financial Management, Organization Theory, Operation, and Human Resource Management
Sep 2009 - Jun 2012
Bachelor's Degree, Graphic Design
University of the Arts London
Relevant courses: Graphic Design, Typography Design, Layout & Photography, Advertising & Magazine journalism, Art direction, film & television, Media communications, Branded spaces, and UIUX design
Sep 2005 - Jun 2009
Bachelor's Degree, French Language, and Culture
Fu-Jen Catholic University
Relevant courses: French Language, French Literature, Art and Culture, Politics and History
SKILLS
Account
- Project management and planning
- Communication and negotiation
- Strategic thinking & Problem solving
- Agile Development
- Leadership
Creative
- Coordination creativity vision
- Design Thinking method
- Generate creative concepts and ideas
- Multimedia content development
- Communication effectively
Tools & skills
- Adobe Creative Suite
- Microsoft 360
- Google Suite
- Trello
- Figma
- HTML&CSS
Certificate
- Google Analytics Individual Qualification
- Google Ads Fundamentals
- Google Tag Manager Certification
- Coursera "Experience, Design & Innovation of Service Models:from Pain Points to Selling Points" NTU
- Coursera "Social Psychology" Wesleyan University
Language
- Chinese
- English
- French