CakeResume Talent Search

Brian YU 1. Social Media Content Generation 2. B2B Sales Outreach 3. Email marketing 4. Google Analytics, SEO Taipei City, Taiwan 工作經歷 Marketing Associate • CipherLab Co., Ltd 十月三月 2024 B2B Market Research: ｍarket trends and demand research, competitor analysis, new product positioning. Product marketing: product brochure, product overview, sales presentation SEO success story Tradeshow Coordination Social Media: LinkedIn and Facebook texts and visual creation Marketing Manager • KimWell Electronics International Co., Ltd. 十月十月 2023 KOL Collaboration: Partnered with both YouTubers and amateur content creators

Integrate Regional Resources to corporate strategy for maximized Results 📐 Role & Responsibilities A. Marketing & Media Strategy - Olympics media marketing strategy lead: Greater China and Asia-Pacific markets - Media strategy PM: Media planning for various Alibaba business lines online and offline - Promote group Martech solutions to business brands B. Content marketing - CCTV program placements, Hunan TV live broadcast events, Douyin short videos, and live streaming projects - Social media content marketing planning Brand Marketing Director • Alibaba Group 七月十月 2020 ✍🏻 Build “Tmall go-to-market and Super Brand Day Marketing Solutions” Brand through KA Collaborations 📐

生： 喬治亞學院與州立大學，修習行銷相關課程（–） MENG HSIEN (Naomi) LIN " 5+ years of experience in digital marketing and branding. A dedicated team player and problem-solver." Contact: [email protected] 【Professional Skills】 English Proficiency: TOEIC 955 / Invited Debate Coach at NTU English Debate Competition Web Data & User Analysis: GA4, Ahrefs, SimilarWeb, Hotjar, Google Looker Studio (Data Visualization & Analysis) Marketing Planning & Strategy: KPI Planning, Budget Management, SEO & Content Markting, Online Ad Planning, Website Planning, Visual Design (Canva), EDM Market...

effective execution of each episode while maintaining a 95% on-time completion rate. Content Strategist & Social Media Manager • BlablaBlock AugustMay 2022 | Remote ▪️ Managed social media platforms, driving 50% follower growth and a 75% increase in post reach. ▪️ Coordinated editorial team efforts, leading a team of 3 content writers in delivering impactful Medium blog posts. ▪️ Crafted 50+ advanced content articles, implementing a strategic content marketing strategy that resulted in a 50% increase in site traffic. PhD Researcher • University Clinic Bonn MaySeptember 2021 | Bonn, Germany ▪️ Conducted quantitative research design and analysis for 3

registration conversion rates and a 4.16% increase in purchase conversion rates within a year, contributing over 600 additional registrations and over 1.6 million in revenue monthly to the platform. Collaborated with multiple departments to establish a hierarchical grading system for promotional discounts. Managed website marketing banners to maximize platform revenue. Content Marketing Specialist • Hahow DecDec 2022 | Taipei, Taiwan Through comprehensive marketing planning, including own media and paid media planning, successfully increased website article traffic by 105% within one year. Additionally, achieved registration CVR from article traffic +56%. Effectively decreased CPC

Jennifer Fu Marketing Specialist @ Arc & Codementor I'm a bilingual Taiwanese-American Marketing Specialist in the software industry. I'm experienced in search engine, content, email, brand, influencer, and product marketing for both B2B and B2C products. I've worked as a recruiter, product manager, UX designer, and marketer, all in the software industry, to get a good grasp of the industry. I decided to focus on marketing because it's the most multifaceted field and it keeps me on my toes. I love all things marketing-related, but I'm especially passionate about content

such as Tokopedia, Shopee & Tiktok by running ads & promotion Digital Marketing Leader • PT. Aksamala Adi Andana JuliJuni 2018 | Solo, Central Java I worked as an SEO assistant by writing 10 articles per day I am responsible for digital marketing strategies such as PPC, social media marketing, and E-commerce marketing & optimization. Google Adwords Account Manager • Doxadigital Indonesia, PT JuniJuni 2016 | South Jakarta, DKI Jakarta I am responsible for digital marketing strategies such as Google Adwords, Facebook & Instagram Ads Education Telkom University Informatics • AprJan 2013 Skills Online Marketing Online Advertising Online Marketplace Content Creation Content Marketing Content Strategy Script