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On
4-6 years
6-10 years
10-15 years
More than 15 years
Past
專案行銷企劃 @山海觀國際整合行銷有限公司2023 ~ 2024
・
Community Management / Social Media Marketing / Senior Copywriter
Within one month
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
4-6 years
Chung Hua University (CHU) 中華大學
・
觀光會議與展覽規劃學位學程
Past
客戶諮詢師 @忠訓國際股份有限公司2023 ~ 2024
・
品牌宣傳及媒體公關人員、 行銷企劃人員、活動企劃人員、傳播媒體企劃人員
Within one month
品牌露出、受訪種子人員訓練。 Arrangement and planning of media interviews, brand exposure, training of seed interviewees. 3.公司新聞稿及內部刊物、社群文案撰寫。 Writing corporate news release, internal publications, and community articles. 4.客戶關係管理 CRM 建立。 Establish customer relationship management. 5.國內外參獎資料規劃與提報。 Planning and reporting of domestic and international award information. 6.協助品牌活
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
6-10 years
臺北市立大學
・
環境教育與資源所Past
品牌行銷企劃 Brand Marketing Specialist @乂迪生教育科技有限公司2022 ~ 2023
・
企劃、文案或編輯
Within one month
Unemployed
・
Ready to interview
Full-time / Remote Only
6-10 years
國立台北科技大學 NTUT
・
建築系Brand Strategy Manager @12Group_Creative Concept2023 ~ Present
・
品牌經理
Within one month
Employed
・
Open to opportunities
Full-time / Not interested in working remotely
10-15 years
Chinese Culture University
・
廣告學系
Head of Content & Community @theAsianparent2023 ~ Present
・
Within three months
our community. I am always eager to learn new skills and collaborate with other creative professionals. Work Experience Head of Content & Community • theAsianparent NovemberPresent | Taipei, Taiwan Managing Community (VIParents), Social Media, Editor (Web) & Partnership team Influencer Partnership & Community Manager • theAsianparent MayOctober 2023 | Taipei, Taiwan As an Influencer Partnership & Community Manager at TheAsianParent, I have the privilege of overseeing Southeast Asia's largest mom community, VIParents. Our mission is to empower mothers to become influencers and generate additional income from the comfort of their homes. In this role, I primarily focus on: - VIParents Community Management: I am
Employed
・
Open to opportunities
Full-time / Interested in working remotely
6-10 years
BINUS University
・
Marketing/Marketing Management, General
Graphics Designer @Nick Xchange2024 ~ Present
・
Community Manager
Within one month
JanuaryAugust 2023 Content Creation. Brand Ambassador Paribus Protocol DecemberMay 2023 Content Creation Brand Ambassador Probinex.com JulyMarch 2023 Content Creation Brand Ambassador Skaflic NovemberFebruary 2023 Content Creation Brand Ambassador Metatower NovemberJanuary 2023 Content Creation Brand Ambassador Ankr protocol AugustNovember 2022 Content Creation Moderator Dexsport.io JanuaryFebruary 2022 Community management EducationAkwa Ibom State University - Nigeria Marine Science Skills Design Tools Illustrator Photoshop Invision Recommendations Mr. Francis Edem Blockchain Enthusiast It’s my absolute pleasure to recommend Ifiok Uyanga for the Community Manager position in your project. Ifiok and I worked together at Dexsport Gaming platform Company
Employed
・
Open to opportunities
Full-time / Interested in working remotely
4-6 years
Akwa Ibom State University - Nigeria
・
Marine Science
Senior Product Marketing Manager @Omnichat2021 ~ Present
・
Senior Marketing Manager/Marketing Director
Within two months
in B2B Marketing Familiar with SEO skills and content marketing strategies Enthusiastic about creating community and making connections Co-produce a personal finance podcast with more than one million total plays [email protected] Work Experience Senior Marketing Manager • Omnichat OctoberPresent Social Media and Community Manager • Omnichat SeptemberOctober 2021 Omnichat is a conversation commerce Saas startup. To achieve the goals of the growth marketing team, I procure leads through content marketing, social media marketing, email marketing, and event marketing. 【Social Marketing and Community Management】 Create informative content to drive awareness and trust
Employed
・
Open to opportunities
Full-time / Interested in working remotely
4-6 years
國立臺灣大學
・
政治學系
Past
Executive Director (Blockchain-themed media) @None Group2023 ~ Present
・
Business Development, Product Manager, Project Management, Business Operations, Process Design
Within one month
themed media) • None Group AprilPresent ．Establish and spearhead Taiwan's most entertaining blockchain-themed media outlet. ． Leverage current popular short videos, combined with YouTube, podcasts, social media, and articles, to share the latest Web3 news. ． Manage a diverse team of over 10 professionals across video production, text editing, community growth, and business development sectors. Marketing Director (Layer 1 Public Blockchain) • ThunderCore JanuaryJanuary 2023 ． Planned and executed a global marketing strategy for a renowned Layer 1 blockchain project, enhancing brand visibility and community loyalty through media exposure, content marketing, community management, and establishing strong ecosystem partnerships. ． Assembled
Unemployed
Full-time / Interested in working remotely
More than 15 years
University of Bradford
・
International Business and Management
EC行銷業務 @台灣萬代南夢宮有限公司2020 ~ Present
・
加密貨幣相關工作
Within one month
JLPT N1 日本國際交流基金會與日本國際教育協會（現日本國際教育支援協會） 發照日期 七月 2017 · 永久有效 技能 Skill Effective communication Digital logic & marketing Community management Tools Office 365 notion Facebook,Instagram, X,Telegram Language Chinese English Japanese 工作經歷 EC行銷業務 台灣萬代南夢宮有限公司 • 四月Present 1.協助IP擴展及EC業務拓展
Employed
Full-time / Remote Only
4-6 years
國立高雄科技大學（原國立高雄第一科技大學）
・
logistics management
Offline
Offline
Senior Web Manager @Colart2017 ~ 2018
・
Senior Digital Manager / Data Scientist
Within three months
Patxi Gadanon I am a bilingual senior Digital Marketing Manager with more than 20 years’ international experience in digital marketing in B2B and B2C companies in the UK and Spain. I am looking for a challenging senior role in digital marketing ,data analysis or growth hacking helping companies grow their reach and revenue using data to drive strategic decisions. My key skills are strong motivation, initiative and creativity in solving problems arising from busy client-facing environments. I am customer-focused, a good team player and an empathetic and understanding leader. Pamplona, Spain patxigad@gmail
Full-time / Interested in working remotely
More than 15 years
OBS Business School, University of Barcelona
・
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Definition of Reputation Credits
Technical Skills
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Problem-Solving
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Adaptability
Ability to navigate unexpected situations; and keep up with shifting priorities, projects, clients, and technology.
Communication
Ability to convey information effectively and is willing to give and receive feedback.
Time Management
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Teamwork
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Professional Background
Current status
Job Search Progress
Professions
Data Scientist
Fields of Employment
Advertising
Work experience
More than 15 years
Management
Skills
Languages
Spanish
・
Native or Bilingual
English
・
Professional
Job search preferences
Positions
Senior Digital Manager / Data Scientist
Job types
Full-time
Locations
London, UK
Remote
Interested in working remotely
Freelance
Educations
School
OBS Business School, University of Barcelona
Major
Community Management
Patxi Gadanon
I am a bilingual senior Digital Marketing Manager with more than 20 years’ international experience in digital marketing in B2B and B2C companies in the UK and Spain. I am looking for a challenging senior role in digital marketing ,data analysis or growth hacking helping companies grow their reach and revenue using data to drive strategic decisions. My key skills are strong motivation, initiative and creativity in solving problems arising from busy client-facing environments. I am customer-focused, a good team player and an empathetic and understanding leader.
644491147
Pamplona, Spain
[email protected]
Experience
B2B Marketing Manager at Mondy by Pearson for Business, Mar 2023 - to date
- Developing and executing the B2B marketing strategy and programs (internal/external branding, lead generation, advertising, events, digital marketing)
- Researching, setting-up and testing lead generation channels and strategies to select the best options for scaling
- Collaborating with the B2B sales, design, B2C marketing, and development teams in driving new B2B marketing activities
- Identifying and targeting relevant businesses and organizations from various industries in order to drive sales leads, ABM campaigns
- Managing end-to-end marketing programs including paid advertising, SEO/SEM, landing pages creation, email marketing campaigns, social, lead nurturing, channel marketing and analytics
- Leading and ensuring the consistency in the messaging, branding, content, and look-and-feel of all internal and external communications and marketing materials—coordinating with content, creative, sales and broader organization
- Performing industry and competitive analysis to inform the sales process and help positioning and messaging
- Performing ongoing tracking and reporting on B2B marketing initiatives
Senior Performance Marketing Manager at Fresh Relevance, Apr 2021 - Feb 2023
- Defining, testing and executing acquisition campaigns across paid and owned channels to drive website visitors, conversions and sales pipeline growth.
- Managing, developing and A/B testing our website to provide a user experience that is personalised and optimised for conversions.
- ABM. Establishing target accounts, setting up ad campaigns to reach them, and tracking their success.
- Owning the SEO strategy from a keyword, page optimisation and technical perspective (site health, site speed, mobile optimisation, etc.) to maximise website traffic.
- Owning our paid media budget and performance against targets.
- Running PPC and retargeting campaigns across Google, Bing and LinkedIn, incl. optimising and refining bid management, copywriting and competitor benchmarking.
- Identifying opportunities to expand into channels where we’ve never been before. Collaborating with the wider team to develop optimised user journeys for these campaigns, incl. creative, proposition and landing pages.
- Building and expanding email nurture streams to convert leads into MQLs.
- Reporting on KPIs, incl. in-profile leads, MQLs and opportunities.
- Working closely with sales on handing off campaigns, following up leads and generating sales pipeline.
Senior Web Manager at Colart, Jan 2018 - Apr 2020
- Web strategy to offer great experiences to our visitors. Websites that are easy to find (SEO) and easy to use (UX)
- Web operations, leading a small team to manage 5 brand websites (3 of them with ecommerce). Working with the respective brand teams on content that is relevant for our audiences and with the developers/designers to deliver that content in the best way possible.
- Web optimisation. Implementing an always-on optimisation framework for:
- SEO. Developing keyword researches to help with content production. Monitorisation using MOZ.
- Testing/Personalisation. Creating hypothesis using analytics tools (heatmaps, session recordings, web metrics,...) and constantly challenging the status with clear goals in mind (engagement/conversion)
- Tracking & Tagging. Making sure we have the right tracking in place for campaigns and always-on. Using event tracking to capture all the actions that can help our marketers make better decisions.
- Analytics & Reporting. Creating reports/dashboards that are actionable, understandable and accurate. Using Google Data Studio to show only the KPIs that are relevant for each stakeholder.
- Training & Documenting. Creating how-to guides, clear processes and documentation with a sharing philosophy to upskill the marketing department in digital
EMEAR Digital Marketing Manager at Cisco, Jun 2014 - Jan 2018
- Campaign execution. Supporting marketing and communications, field marketing and global to deploy omni-channel campaigns. From the initial briefs all the way to reporting and insights.
- SEM optimisation. Working with the media agency on planning, execution, analysis and campaigns optimisation (Programmatic Buying, Paid Search, Paid Social).
- Landing Page Optimisation. Creating a global optimisation program to engrave the testing culture in everything we produce for digital.
ACHV: We doubled the conversion rate of a landing page by testing alternative placements for the web form. We scaled up the project and we have now a new template that includes the key learnings - Optimising cisco.com hand-raisers (chat, contact us, phone). Working closely with development to improve UX, conversions and quality of data.
ACHV: I led a project to update the “request a call back” form across EMEAR. It drove an increase of more than 25% in SQL opportunity (main marketing KPI) - Tagging & Tracking. Making sure that all the campaigns are correctly tagged and tracked. Using Tealium and GTM for tag management and tableau for data visualization and end to end tracking
ACHV: I led a project to update the “request a call back” form across EMEAR - Data Management. Working with the DMP (BlueKai) and other sources of data to get insights and make decisions. Training the different stakeholders on the available dashboards (Tableau)
- I have become the “inbound/digital” subject matter expert in the region. For this reason I am a key contributor for the Intranet (Jive) creating “how-to” guides and sharing best practises across the entire organisation
Product Manager at PayPal, Aug 2013 - Jun 2014 [contract]
- Driving the marketing strategy and propositions delivering the annual marketing plan for the lifecycle of the PayPal Access Card based on segmentation plans. Three main goals Acquisition / Activation / Adoption.
ACHV: Successful acquisition campaign (email/banner using Eloqua) driving 10K new card holders - Campaign management from briefing creative and copy through to production and implementation working with internal campaign management team and external agencies.
ACHV: Managing effectively different agencies working on the same campaign - Report on and maintain good understanding of campaign/product performance and make recommendations to improve.
ACHV: New email templates based on testing and performance analysis. Producing MI report with key insight and trend analysis
Marketing Manager at Analytics SEO (aka Authoritas), Sep 2012 - Aug 2013
- Inbound marketing, lead generation. Generating leads using different channels (PPC, Search, Affiliates, Content Mkt,...) ACHV: I increased the number of leads (500% Increase) by optimising the signup form (removing required fields like cc details)
- Affiliate Management. Expanding and managing our affiliate programme. Dealing with the day to day inquiries and attend their needs.
ACHV: 20% increase in the number of affiliates and 50% increase in the traffic generated by them - PPC Management. Managing Google Adwords. Multiple locations and campaigns (FR/USA/UK). Retargeting website visitors. Banner advertisement.
ACHV: I reduced the CPC by 50% by creating specific landing pages for different audiences (SEOs, Digital Agencies, eCommerce companies)
For a full list of jobs please visit my Linkedin profile
Skills
Data & Analytics
- Business data: Apollo, Cognism, Bombora, G2, Clearbit
- Data Visualization: Looker Studio, Tableau.
- Analytics Suites: Google Analytics, Adobe Analytics, Clarity
- SEO Platforms: SEO Moz, AHREFS, SEM Rush, Google Search Console
Tracking & Testing
- A/B/n Testing: Optimizely, Adobe Target Premium, VWO
- Personalisation: Adobe Target, VWO
- Tracking / Tag Management: Google Tag Manager and Tealium
- Visitor identification: Clearbit, Lead Forensics, DealFront
CRM & Automation
- CRM systems: Hubspot, Pipedrive, Salesforce
- Automation: Hubspot, Eloqua, Apollo
- Dux-Soup, LinkedIn automation
AI Tools
- ChatGPT
- Writesonic
CMS
- Managing public facing websites running on WordPress, Magento, TradeIT, Ektron, Adobe Web Experiences, Sharepoint,...
- Designing, creating and maintaining internal sites on Jive, SharePoint, Confluence
- Developing landing pages with Unbounce
Ad Platforms
- Google Ads
- LinkedIn Ads
- YouTube Ads
- Bing Ads
- Gartner
IBM Data Science Professional Certificate
Data Science and its Methodology, became familiar and used a variety of data science tools, learned Python and SQL, performed Data Visualization and Analysis, and created Machine Learning models.
Education
- Postgraduate: Community Management (online) OBS Business School, University of Barcelona, Dec 2010
- BS Marketing, University of Navarra, Spain 1997
Languages
- Spanish, mother tongue
- English, fluent
Hobbies & Interests
- Sports: I enjoy sports particularly basketball - 20 years amateur team member
- Documentaries: I love discovering things I didn't know. I feel there are so many things I didn't know about that add new points of view and perspectives we can benefit from.
Patxi Gadanon
I am a bilingual senior Digital Marketing Manager with more than 20 years’ international experience in digital marketing in B2B and B2C companies in the UK and Spain. I am looking for a challenging senior role in digital marketing ,data analysis or growth hacking helping companies grow their reach and revenue using data to drive strategic decisions. My key skills are strong motivation, initiative and creativity in solving problems arising from busy client-facing environments. I am customer-focused, a good team player and an empathetic and understanding leader.
644491147
Pamplona, Spain
[email protected]
Experience
B2B Marketing Manager at Mondy by Pearson for Business, Mar 2023 - to date
- Developing and executing the B2B marketing strategy and programs (internal/external branding, lead generation, advertising, events, digital marketing)
- Researching, setting-up and testing lead generation channels and strategies to select the best options for scaling
- Collaborating with the B2B sales, design, B2C marketing, and development teams in driving new B2B marketing activities
- Identifying and targeting relevant businesses and organizations from various industries in order to drive sales leads, ABM campaigns
- Managing end-to-end marketing programs including paid advertising, SEO/SEM, landing pages creation, email marketing campaigns, social, lead nurturing, channel marketing and analytics
- Leading and ensuring the consistency in the messaging, branding, content, and look-and-feel of all internal and external communications and marketing materials—coordinating with content, creative, sales and broader organization
- Performing industry and competitive analysis to inform the sales process and help positioning and messaging
- Performing ongoing tracking and reporting on B2B marketing initiatives
Senior Performance Marketing Manager at Fresh Relevance, Apr 2021 - Feb 2023
- Defining, testing and executing acquisition campaigns across paid and owned channels to drive website visitors, conversions and sales pipeline growth.
- Managing, developing and A/B testing our website to provide a user experience that is personalised and optimised for conversions.
- ABM. Establishing target accounts, setting up ad campaigns to reach them, and tracking their success.
- Owning the SEO strategy from a keyword, page optimisation and technical perspective (site health, site speed, mobile optimisation, etc.) to maximise website traffic.
- Owning our paid media budget and performance against targets.
- Running PPC and retargeting campaigns across Google, Bing and LinkedIn, incl. optimising and refining bid management, copywriting and competitor benchmarking.
- Identifying opportunities to expand into channels where we’ve never been before. Collaborating with the wider team to develop optimised user journeys for these campaigns, incl. creative, proposition and landing pages.
- Building and expanding email nurture streams to convert leads into MQLs.
- Reporting on KPIs, incl. in-profile leads, MQLs and opportunities.
- Working closely with sales on handing off campaigns, following up leads and generating sales pipeline.
Senior Web Manager at Colart, Jan 2018 - Apr 2020
- Web strategy to offer great experiences to our visitors. Websites that are easy to find (SEO) and easy to use (UX)
- Web operations, leading a small team to manage 5 brand websites (3 of them with ecommerce). Working with the respective brand teams on content that is relevant for our audiences and with the developers/designers to deliver that content in the best way possible.
- Web optimisation. Implementing an always-on optimisation framework for:
- SEO. Developing keyword researches to help with content production. Monitorisation using MOZ.
- Testing/Personalisation. Creating hypothesis using analytics tools (heatmaps, session recordings, web metrics,...) and constantly challenging the status with clear goals in mind (engagement/conversion)
- Tracking & Tagging. Making sure we have the right tracking in place for campaigns and always-on. Using event tracking to capture all the actions that can help our marketers make better decisions.
- Analytics & Reporting. Creating reports/dashboards that are actionable, understandable and accurate. Using Google Data Studio to show only the KPIs that are relevant for each stakeholder.
- Training & Documenting. Creating how-to guides, clear processes and documentation with a sharing philosophy to upskill the marketing department in digital
EMEAR Digital Marketing Manager at Cisco, Jun 2014 - Jan 2018
- Campaign execution. Supporting marketing and communications, field marketing and global to deploy omni-channel campaigns. From the initial briefs all the way to reporting and insights.
- SEM optimisation. Working with the media agency on planning, execution, analysis and campaigns optimisation (Programmatic Buying, Paid Search, Paid Social).
- Landing Page Optimisation. Creating a global optimisation program to engrave the testing culture in everything we produce for digital.
ACHV: We doubled the conversion rate of a landing page by testing alternative placements for the web form. We scaled up the project and we have now a new template that includes the key learnings - Optimising cisco.com hand-raisers (chat, contact us, phone). Working closely with development to improve UX, conversions and quality of data.
ACHV: I led a project to update the “request a call back” form across EMEAR. It drove an increase of more than 25% in SQL opportunity (main marketing KPI) - Tagging & Tracking. Making sure that all the campaigns are correctly tagged and tracked. Using Tealium and GTM for tag management and tableau for data visualization and end to end tracking
ACHV: I led a project to update the “request a call back” form across EMEAR - Data Management. Working with the DMP (BlueKai) and other sources of data to get insights and make decisions. Training the different stakeholders on the available dashboards (Tableau)
- I have become the “inbound/digital” subject matter expert in the region. For this reason I am a key contributor for the Intranet (Jive) creating “how-to” guides and sharing best practises across the entire organisation
Product Manager at PayPal, Aug 2013 - Jun 2014 [contract]
- Driving the marketing strategy and propositions delivering the annual marketing plan for the lifecycle of the PayPal Access Card based on segmentation plans. Three main goals Acquisition / Activation / Adoption.
ACHV: Successful acquisition campaign (email/banner using Eloqua) driving 10K new card holders - Campaign management from briefing creative and copy through to production and implementation working with internal campaign management team and external agencies.
ACHV: Managing effectively different agencies working on the same campaign - Report on and maintain good understanding of campaign/product performance and make recommendations to improve.
ACHV: New email templates based on testing and performance analysis. Producing MI report with key insight and trend analysis
Marketing Manager at Analytics SEO (aka Authoritas), Sep 2012 - Aug 2013
- Inbound marketing, lead generation. Generating leads using different channels (PPC, Search, Affiliates, Content Mkt,...) ACHV: I increased the number of leads (500% Increase) by optimising the signup form (removing required fields like cc details)
- Affiliate Management. Expanding and managing our affiliate programme. Dealing with the day to day inquiries and attend their needs.
ACHV: 20% increase in the number of affiliates and 50% increase in the traffic generated by them - PPC Management. Managing Google Adwords. Multiple locations and campaigns (FR/USA/UK). Retargeting website visitors. Banner advertisement.
ACHV: I reduced the CPC by 50% by creating specific landing pages for different audiences (SEOs, Digital Agencies, eCommerce companies)
For a full list of jobs please visit my Linkedin profile
Skills
Data & Analytics
- Business data: Apollo, Cognism, Bombora, G2, Clearbit
- Data Visualization: Looker Studio, Tableau.
- Analytics Suites: Google Analytics, Adobe Analytics, Clarity
- SEO Platforms: SEO Moz, AHREFS, SEM Rush, Google Search Console
Tracking & Testing
- A/B/n Testing: Optimizely, Adobe Target Premium, VWO
- Personalisation: Adobe Target, VWO
- Tracking / Tag Management: Google Tag Manager and Tealium
- Visitor identification: Clearbit, Lead Forensics, DealFront
CRM & Automation
- CRM systems: Hubspot, Pipedrive, Salesforce
- Automation: Hubspot, Eloqua, Apollo
- Dux-Soup, LinkedIn automation
AI Tools
- ChatGPT
- Writesonic
CMS
- Managing public facing websites running on WordPress, Magento, TradeIT, Ektron, Adobe Web Experiences, Sharepoint,...
- Designing, creating and maintaining internal sites on Jive, SharePoint, Confluence
- Developing landing pages with Unbounce
Ad Platforms
- Google Ads
- LinkedIn Ads
- YouTube Ads
- Bing Ads
- Gartner
IBM Data Science Professional Certificate
Data Science and its Methodology, became familiar and used a variety of data science tools, learned Python and SQL, performed Data Visualization and Analysis, and created Machine Learning models.
Education
- Postgraduate: Community Management (online) OBS Business School, University of Barcelona, Dec 2010
- BS Marketing, University of Navarra, Spain 1997
Languages
- Spanish, mother tongue
- English, fluent
Hobbies & Interests
- Sports: I enjoy sports particularly basketball - 20 years amateur team member
- Documentaries: I love discovering things I didn't know. I feel there are so many things I didn't know about that add new points of view and perspectives we can benefit from.