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Definition of Reputation Credits
Randy Hermawan
With more than 5 years of experience in marketing, I have proven my skills in identifying market opportunities, designing successful marketing campaigns, and optimizing business performance. I am ready to utilize my knowledge and skills to contribute to achieving the company's marketing objectives.
Work Experience
Marketing Manager • PT Gogo Pangan Makmur
Build and be responsible for all marketing activities in the company:
1. Promotion: creating, analyzing and coordinating promotional activities and campaigns for all brands, both internal promotion and collaboration with external parties.
2. Digital marketing: creating, analyzing, coordinating, and executing all digital marketing activities, starting from websites, content, social media, and digital advertising.
3. Branding: Creating and coordinating the branding of all outlets, starting from the packaging of logos, fonts, colors, philosophy, and grooming standards.
4. Customer Relation Management: creating a customer database for each outlet for follow-up and customer retention.
5. Customer Care: Create and coordinate customer service standards for all brands.
6. Marketing Analysis: make marketing analysis through sales, visitor traffic, and competitors to determine marketing steps and strategies.
Feb 2023 - Now
Digital Marketing Supervisor• PT MNC Kabel Mediacom
1. Responsible as team leader for developing the digital marketing strategies; planning, monitoring, execution refinement, and analysis to achieve continuous improvement for various business audiences on multiple media platforms (e.g. Company Website, Google, Instagram, Facebook, Twitter, TikTok, and Youtube)
2. Conduct collaboration with the Creative and Product Marketing Team in idea initiation and creation of communication materials to improve user experience
Mei 2022 - Nov 2022
Marketing Communication Officer • PT JBA Indonesia
1. Responsible for managing, analyzing, and making plan content for digital marketing like a website, apps, and social media. I create strategies for ads, like Google ads, social media ads, and I also maintain the content for the website and integrate it with SEO (search engine optimization).
2. Creating and coordinating events held by the company, both for internal/employees and for customers.
3. Helping the team in carrying out company branding starting from uniforms, souvenirs, to the building of every branch.
4. Analyzing competitors
Jan 2018 - May 2022
Tax & Accountant Staff • PT Ganepo Perkasa Nusantara
Create tax reports, e-invoices, financial reports, and company invoices. Working on a tax amnesty.
Jan 2017 - Des 2017
Education
2020
Sekolah Tinggi Ilmu Ekonomi Indonesia
Bachelor's degree, Accounting
Skill
Marketing Analytic Customer Relation Management Branding Event Organizer Digital Marketing Content Marketing Customer Care
Tools
Ms. Office Similar Web Google Analytics Google Play Console Meta Business Semrush Google Search Console Social Bakers
Project
Rebrading JBA
PT JBA Indonesia
Feb 2019 - Des 2019
In February 2019, JBA and BidWin (competitors) merged into one company, called JBA BidWin Auction. So in 2019, there was a re-branding of the JBA BidWin Auction. JBA has a new slogan "Lelang Otomotif No.1" which means JBA is the biggest automotive auction in Indonesia. I create awareness and reach more audiences to know about JBA's new branding and make JBA's new persona.
Revamp Website and App
PT JBA Indonesia
Dec 2020 - Jun 2021
Adapting to an all-digital environment, the website and application were revamped to make the user experience more comfortable. I'm a content creator and UI and UX approver for this project.
Opening New Japan Resto
PT Gogo Pangan Makmur
Mar 2023 - Jul 2023
I lead the entire marketing plan and launch of 2 new Japanese restaurants under PT Gogo Pangan Makmur, Hokumori, and Rokurenya. My responsibilities included branding, marketing, and assisting in menu development. I also managed the grand opening event.
Randy Hermawan
With more than 5 years of experience in marketing, I have proven my skills in identifying market opportunities, designing successful marketing campaigns, and optimizing business performance. I am ready to utilize my knowledge and skills to contribute to achieving the company's marketing objectives.
Work Experience
Marketing Manager • PT Gogo Pangan Makmur
Build and be responsible for all marketing activities in the company:
1. Promotion: creating, analyzing and coordinating promotional activities and campaigns for all brands, both internal promotion and collaboration with external parties.
2. Digital marketing: creating, analyzing, coordinating, and executing all digital marketing activities, starting from websites, content, social media, and digital advertising.
3. Branding: Creating and coordinating the branding of all outlets, starting from the packaging of logos, fonts, colors, philosophy, and grooming standards.
4. Customer Relation Management: creating a customer database for each outlet for follow-up and customer retention.
5. Customer Care: Create and coordinate customer service standards for all brands.
6. Marketing Analysis: make marketing analysis through sales, visitor traffic, and competitors to determine marketing steps and strategies.
Feb 2023 - Now
Digital Marketing Supervisor• PT MNC Kabel Mediacom
1. Responsible as team leader for developing the digital marketing strategies; planning, monitoring, execution refinement, and analysis to achieve continuous improvement for various business audiences on multiple media platforms (e.g. Company Website, Google, Instagram, Facebook, Twitter, TikTok, and Youtube)
2. Conduct collaboration with the Creative and Product Marketing Team in idea initiation and creation of communication materials to improve user experience
Mei 2022 - Nov 2022
Marketing Communication Officer • PT JBA Indonesia
1. Responsible for managing, analyzing, and making plan content for digital marketing like a website, apps, and social media. I create strategies for ads, like Google ads, social media ads, and I also maintain the content for the website and integrate it with SEO (search engine optimization).
2. Creating and coordinating events held by the company, both for internal/employees and for customers.
3. Helping the team in carrying out company branding starting from uniforms, souvenirs, to the building of every branch.
4. Analyzing competitors
Jan 2018 - May 2022
Tax & Accountant Staff • PT Ganepo Perkasa Nusantara
Create tax reports, e-invoices, financial reports, and company invoices. Working on a tax amnesty.
Jan 2017 - Des 2017
Education
2020
Sekolah Tinggi Ilmu Ekonomi Indonesia
Bachelor's degree, Accounting
Skill
Marketing Analytic Customer Relation Management Branding Event Organizer Digital Marketing Content Marketing Customer Care
Tools
Ms. Office Similar Web Google Analytics Google Play Console Meta Business Semrush Google Search Console Social Bakers
Project
Rebrading JBA
PT JBA Indonesia
Feb 2019 - Des 2019
In February 2019, JBA and BidWin (competitors) merged into one company, called JBA BidWin Auction. So in 2019, there was a re-branding of the JBA BidWin Auction. JBA has a new slogan "Lelang Otomotif No.1" which means JBA is the biggest automotive auction in Indonesia. I create awareness and reach more audiences to know about JBA's new branding and make JBA's new persona.
Revamp Website and App
PT JBA Indonesia
Dec 2020 - Jun 2021
Adapting to an all-digital environment, the website and application were revamped to make the user experience more comfortable. I'm a content creator and UI and UX approver for this project.
Opening New Japan Resto
PT Gogo Pangan Makmur
Mar 2023 - Jul 2023
I lead the entire marketing plan and launch of 2 new Japanese restaurants under PT Gogo Pangan Makmur, Hokumori, and Rokurenya. My responsibilities included branding, marketing, and assisting in menu development. I also managed the grand opening event.