Apr 2022 - Sep 2022
▍多媒體廣告操作 Facebook/Google/LINE/Yahoo/網紅/論壇
- 廣告成效數據追蹤優化、運用分析工具similar web、社群經營企劃發想,結合網紅/論壇行銷,提供多方渠道佈局與建議方案
- 服務知名金融產業客戶,提升開戶及產品銷售量20%、服務酒類產業客戶,增加LINE官方帳號好友數40%
▍Facebook/Google/LINE/Yahoo/KOL multi-channel
- Managed client relationships for multiple accounts and reported for client account updates, recommendations and results
- Served a well-known financial industry client, increasing account opening and product sales by 20%
- Served a well-known wine industry client, increasing the number of friends on the LINE official account by 40%
Dec 2019 - Mar 2022
▍多媒體廣告操作 Facebook/Google/LINE/Yahoo
- 廣告成效數據追蹤優化,運用分析工具Google analytics、Looker Studio,提供多媒體渠道佈局與建議方案
- 服務近百家不同產業客戶,包含美妝保養、冷凍食品、生鮮雜貨、母嬰用品、潮流服務等,維持穩定合作關係並掌握市場趨勢
- 單月廣告預算破百萬操作經驗,於2020與2021年度協助新興美妝品牌年營收突破200%以上成長
▍Facebook/Google/LINE/Yahoo multi-channel
- Tracked and optimised ads data, analysed it on Google analytics & Looker Studio, to provide multimedia channel layout
- Managed a 2M NTD budget in 2020&2021, and contributed more than 200% increase in annual revenue for a cosmetics brand
- Served nearly 100 clients in different industries, such as cosmetics, frozen food, fresh groceries, maternal and child products,etc
Jul 2019 - Nov 2019
▍網紅行銷專案執行
- 運用藝人與網紅行銷,達成多渠道溝通聲量操作
- 成功協助知名音樂串流平台免費用戶升級成付費用戶,轉換率達品牌預期200%以上
- 每季參加相關產業研討交流活動,並規劃展間活動與攤位佈置
▍Influencer marketing projects
- Developed and executed influencer marketing strategies and creative campaigns across different channels
- Supported global audio streaming brand to convert thousands of free users to premium and expand footprint in Asia
- Attended industrial events for networking and business purposes
Nov 2017 - Dec 2018
▍社群平台經營&活動籌辦
- 社群經營企劃與發想,並與美編溝通EDM視覺呈現樣貌
- 每月商業交流座談會的策劃、聯繫與實際活動現場流程控管
- 參與其他不同產業類別的分享會,觀察與學習活動舉辦的三大要素
▍Event planning & social media platform management
- Formulated marketing events and workshops regarding to Bitcoin and blockchain
- Organised social media platforms, created ingenious content and monitored operation status
- Collected industry related news and reported to supervisors
2015 - 2018
Issued Nov 2020
Credential ID LINE-d8b1d736 & No.AP22000700
Issued Sep 2020
Credential ID 57199391, 110584962
Issued Aug 2020
Credential ID 57196314, 110579484
Issued Aug 2020
Issued Dec 2019
Apr 2022 - Sep 2022
▍多媒體廣告操作 Facebook/Google/LINE/Yahoo/網紅/論壇
- 廣告成效數據追蹤優化、運用分析工具similar web、社群經營企劃發想,結合網紅/論壇行銷,提供多方渠道佈局與建議方案
- 服務知名金融產業客戶,提升開戶及產品銷售量20%、服務酒類產業客戶,增加LINE官方帳號好友數40%
▍Facebook/Google/LINE/Yahoo/KOL multi-channel
- Managed client relationships for multiple accounts and reported for client account updates, recommendations and results
- Served a well-known financial industry client, increasing account opening and product sales by 20%
- Served a well-known wine industry client, increasing the number of friends on the LINE official account by 40%
Dec 2019 - Mar 2022
▍多媒體廣告操作 Facebook/Google/LINE/Yahoo
- 廣告成效數據追蹤優化,運用分析工具Google analytics、Looker Studio,提供多媒體渠道佈局與建議方案
- 服務近百家不同產業客戶,包含美妝保養、冷凍食品、生鮮雜貨、母嬰用品、潮流服務等,維持穩定合作關係並掌握市場趨勢
- 單月廣告預算破百萬操作經驗,於2020與2021年度協助新興美妝品牌年營收突破200%以上成長
▍Facebook/Google/LINE/Yahoo multi-channel
- Tracked and optimised ads data, analysed it on Google analytics & Looker Studio, to provide multimedia channel layout
- Managed a 2M NTD budget in 2020&2021, and contributed more than 200% increase in annual revenue for a cosmetics brand
- Served nearly 100 clients in different industries, such as cosmetics, frozen food, fresh groceries, maternal and child products,etc
Jul 2019 - Nov 2019
▍網紅行銷專案執行
- 運用藝人與網紅行銷,達成多渠道溝通聲量操作
- 成功協助知名音樂串流平台免費用戶升級成付費用戶,轉換率達品牌預期200%以上
- 每季參加相關產業研討交流活動,並規劃展間活動與攤位佈置
▍Influencer marketing projects
- Developed and executed influencer marketing strategies and creative campaigns across different channels
- Supported global audio streaming brand to convert thousands of free users to premium and expand footprint in Asia
- Attended industrial events for networking and business purposes
Nov 2017 - Dec 2018
▍社群平台經營&活動籌辦
- 社群經營企劃與發想,並與美編溝通EDM視覺呈現樣貌
- 每月商業交流座談會的策劃、聯繫與實際活動現場流程控管
- 參與其他不同產業類別的分享會,觀察與學習活動舉辦的三大要素
▍Event planning & social media platform management
- Formulated marketing events and workshops regarding to Bitcoin and blockchain
- Organised social media platforms, created ingenious content and monitored operation status
- Collected industry related news and reported to supervisors
2015 - 2018
Issued Nov 2020
Credential ID LINE-d8b1d736 & No.AP22000700
Issued Sep 2020
Credential ID 57199391, 110584962
Issued Aug 2020
Credential ID 57196314, 110579484
Issued Aug 2020
Issued Dec 2019