Senior Brand Design  •  None Group

May 2022 - November 2023

None Group experts in the fields of blockchain technology and FinTech, established in early 2022.

Visual Design Lead | May 2022 - Feb 2023
• Managed a team of 3 designers in a dynamic design department.
• Orchestrated cross-departmental communication to ensure project alignment.
• Provided mentorship and guidance to junior designers.

Transitioned to the role of Senior Brand Designer due to structural and policy changes.

Senior Brand Designer | Feb 2023 - Nov 2023
• Brand Design - Assistance in building brand guidelines for new crypto wallet app (ZONE Wallet)
• Motion Graphic & Video Editing
• UI/UX Design (Figma)
• Market Research
• Branding & Marketing
• Design Management

Visual Designer (Freelance)  •  XChange

December 2020 - December 2021

XChange is the largest community of internet professionals in Taiwan, dedicated to enhancing the global impact of Taiwan's internet workforce. Guided by the core values of 4C+1A (Community, Connecting, Cross-border, Cooperation, Accelerate), they established a non-profit, collaborative community that facilitates the exchange of knowledge and resources within the internet industry.

To support XChange branding visual design works remotely :

• Co-working
• Remote Work
• Visual Design
• Motion Graphic
• Self Development

Visual / Web Designer  •  iStaging

June 2021 - November 2021

iStaging is a distinguished leader in providing innovative augmented and virtual reality (VR) solutions for the real estate and retail sectors.

Working under a fast-paced start-up environment and multi-culture company. Visual Designer is taking charge of digital assets for online marketing and updating the branding design system.

• Digital Design
• Motion Graphic & Video Editing
• UI/UX Design (Figma)
• Market Research
• Branding & Marketing
• Project Management
• Multi-Tasking

Brand Designer  •  CHA CHA THÉ

August 2020 - March 2021

CHACHATHÉ represents a contemporary Taiwanese tea brand, founded by the visionary creator behind Shiatzy Chen (Taiwanese luxury fashion brand).

Collaborated closely with cross-functional teams to define and meticulously shape the brand's distinctive image.

• Graphic Design
• Motion Graphic & Video Editing
• Branding & Marketing

Visual Designer  •  Fred Segal Taiwan 

November 2018 - January 2020

Fred Segal is a prominent fashion lifestyle boutique with its origins in West Hollywood, California. In September 2018, Fred Segal expanded its presence, opening four stores in Switzerland, Taipei, and Kuala Lumpur.

Led the design and development of storefront displays, actively maintaining the sales floor ambiance to reflect the company's core philosophy.

• Graphic Design
• Motion Graphic & Video Editing
• Visual Merchandising & Space Management
• Trend Research
• Fashion Branding & Marketing
• Project Management
• Multi-Tasking

Art Designer  •  和和實業股份有限公司 H&H GROUP CO., LTD. (ÂGE D' OR )

May 2018 - September 2018

H&H GROUP CO., LTD., with a rich legacy of 25 years in the eastern herbal business, introduced ÂGE D'OR as an organic skincare brand dedicated to rejuvenating the skin and hair, offering customers a carefree life.

• Graphic Design
• Digital Design (Social Media)
• Video Editing
• Display Design (Props Design)
• Digital Marketing & Content Writing (Social Media)

Senior Visual Designer  •  英屬維京群島商加威國際有限公司 （HERLS Shoes）

September 2013 - August 2014

HERLS Shoes, a women's shoe brand based in Taiwan, focused on delivering quality footwear.

Collaborated closely with the marketing department, actively participating in every stage of the creative process, from initial conceptualization to the final delivery of visual materials.

• Graphic Design & Print Design (Brand Catalog)
• Web Design
• Display Design & Visual Merchandising
• Branding & Marketing

Visual Designer  •  黃蕙玲流行事業 (Monospace Fashion)

September 2012 - September 2013

Monospace Fashion, founded by the acclaimed fashion designer Yi-Ling Huang, encompasses the PESARO brand and the sub-brand MONOspace, offering a unique fashion experience.

In the capacity of a Visual Designer at MONOspace, the role necessitated unwavering attention to detail, a deep passion for fashion, and a steadfast commitment to the brand's core values.

• Graphic Design & Print Design
• Photo Retouching
• Windows Display Design & Visual Merchandising
• Fashion Branding & Marketing.