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Martech solutions to business brands B. Content marketing - CCTV program placements, Hunan TV live broadcast events, Douyin short videos, and live streaming projects - Social media content marketing planning Brand Marketing Director • Alibaba Group 七月十月 2020 ✍🏻 Build “Tmall go-to-market and Super Brand Day Marketing Solutions” Brand through KA Collaborations 📐 Role & Responsibilities A. Product Marketing & Brand Communication - 2B: collaborate with client success and product operation team to serve GSKA, achieving both new product launch GMV and branding goals, raise brands involvement - 2C: plan and execute co-branding campaigns - Brand building: enhance Tmall

陳奕綸 Marketing Manager Taipei City, Taiwan 10 years of work experience included business sales, product planning, marketing, professional managers. ✓ Had proven ability to demonstrate consultative sales technique to strengthen the connection between solutions and client demand. ✓ Planning tourism products and Implementing included Antarctica and other 40 countries, with excellent ability of problem-solving and decision-making. ✓ Research and analyses market conditions, apply to consumer trends, and opportunities for product enhancements. Mr. Chen can be reached at [email protected] https://www.travelerian.com/

proper campaign to different customers. Integrate user's transaction data, online behavior data, interest tags to auto labeling MMA customers by using statistical methods and machine learning methods. Developing automation regular reports, maintaining SQL store procedures, Tableau dashboards and Power BI dashboards. Cooperated with cross-functional team (Product, Marketing, Platform, PM, IT, Sales) to provide timely and accuracy business insight analysis. Developing automated web crawler on MMA website to collect ETF, fund, bond information. Skill : Microsoft SQL Server · Microsoft Power BI · Data Cubes · R · Python · Tableau · Web Crawling · machine learning · IMPALA · HIVE · Git · Docker Data

Department of Electronic Engineering SepJun 2018 Skill Set Product Competitor analysis Go To Market strategy Roadmap planning Feature development research Software Microsoft Office Public opinion analysis User Experience User's guidelines User scenario testing Software & Hardware usability Professional Experience Product Marketing Manager • MSI - Micro-Star International Co., Ltd DecPresent Product Marketing Orientation 1. Translate PC DIY Product technical info into Go To Marketing materials eg. (sales kits, media reviews, and official blog ) 2. Collaborate with PM, R&D, and Sales to expand potential opportunities and drive design wins marketing strategy ●Responsible for 3 Product lines(25

offline sales partners. •Lead external agency (PR, social, digital media buy, etc) for strategic planning and execution. Enhance brand value and achieve business objective while pay attention on budget controlling. •Cross functional and cross cultural communication & collaboration between APAC regional team •Supervise junior marketers and oversee overall marketing results Senior Global Product Marketing • ASUS AugFeb 2020 [Campaign and event development] •Owner of the global campaign for the premium product line ZenBook Series to increase brand awareness •Led the team to attend global creator event SIGGRAPH 2019 and Adobe MAX 2019 to drive the brand awareness of ProArt

菜聯名專案「涼拌雜菜」 - PopDaily自製蛋黃酥聯名禮盒「好蛋俱樂部」 - PopDaily線下市集專案POP!Holiday - PopDaily與but. we love butter聯名專案「厭世診療室」 Senior Product Marketing Manager • SUGOI_數果網路股份有限公司 十月二月 2023 PopDaily旗下電商事業PopSelect 波波選物所社群行銷策略及團隊管理 直接管理人數7

to ship great products is fun and rewarding. https://portfolio-cindyshy.vercel.app/ Experience Design Director • Fontech FebOct 2022 Built and implemented design system with Figma to reduce repetitive work in design and engineering teams by 50% Collaborated with CEO, Tech Leads, Stakeholders, and Product & Marketing Managers and make sure to bring the best possible solutions and to ensure consistency to users' problems at the cross-section of tech and design Established design strategy and goal for every project and led 3 designers to turn conceptual ideas into 20 useful and valuable products in