Marketing Manager & Project Lead @MNA, The Management of New Arts. 牛耳藝術
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2022 ~ 2024
PM/產品經理/專案管理/行銷營運企劃
Dalam satu bulan
performance by +250%, a 53.6% increase in Instagram engagement within a month, and the addition of 1,000 fans in a single day through on-site events. Skills Project planning and management Data analysis and optimization Certificate Google analysis Google ads IELTS: 7.5 Language Chinese (Native) English (Advanced level) 工作經歷 Marketing Manager & Project Lead • The Management of New Arts. MayMarchLed a dynamic team of 6 professionals in marketing and design, fostering collaboration and successfully launched 6 campaigns in 2 months. Planned and executed project development strategies, optimizing marketing performance
Breeze Couture Marketing Specialist 微風代理精品 行銷企劃 @微風集團 Breeze Department Store
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2022 ~ 2022
Marketing/ PR Specialist/ Event planner
Dalam satu bulan
and execution #presentation skills #budget management and payment handling NovJul 2018 PR Department Internship PChome Online Inc. Member of PR team: participate in brand activities including group legal briefings, press conferences, and media shoots. G roup news exposure tracking. Subsidiary PChome eBay Co.'s social marketing video anchor. #brand marketing management #brand awareness promotion #PR event planning and execution EducationUnited Kingdom Queen Mary University of London Marketing MScTaiwan Shih Hsin University Public Policy and Management in BA Skills Microsoft office SPSS Photoshop Languages Chinese — Native English — Fluent Cantonese — Intermediate — Intermediate
Data Scientist Intern @ Cathay Financial Holdings. 國泰金控 Digital data & Technology (DDT, 數數發) Research into Interpretable Machine Learning and its existing algorithms. Experimented LIME & SHAP on open data. ( GitHub ) Real Estate Evaluation model – Geographical/Credit Card data gathering, cleaning, feature engineering (Hit-rate performance improved from 55% to 70%) Python Machine learning Data Pipelines Web Crawlers PyTorch, Airflow, Pandas, docker SQL Extract-Transform-Load(ETL) Efficiency(Window Functions) Language Chinese(Native) English (TOEIC 905/990 TOEFL 96/120) Project(@ Esun only) ( Powerpoint demo link, clic...