Worked closely with the founding CMO of a founder-led, seed-stage startup - Led marketing for CData Arc (formerly RSSBus) product - Identified customer segments, ran experiments to prove product-market fit - Built inbound lead-gen funnel, developing end-to-end content and campaigns - Wrote press releases, blogs, white papers, core web pages, newsletters - Created customer onboarding process and customer resource & KB libraries DecemberMarch 2018 Digital Marketer GlowTouch Technologies - Conducted strategic audit of GlowTouch marketing efforts - Worked with the C-Suite to create & execute marketing strategy - Drove GlowTouch's first successful inbound sales SeptemberSeptember 2016 Copywriter & Strategist Gorilla 76 - Wrote 300k
University of Missouri-Columbia・
Journalism, Economics