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I am working in NOWlab, a creative R&D initiative designed to help teams embrace new technologies and concepts that can be quickly transformed into feasible solutions that help our clients achieve their business goals. • Winner of a robot business development plan in Dentsu's global accelerator programme. • Building the real-time monitoring service with 360 camera. • Planning and designing the experience for Dicos's unmanned restaurant. • Building the world's first 360 photo retouch APP with insta360 camera. • Planning and building up Dentsu's VR Lab. • Revamping China Uniqlo APP and delivering design

Philip Li UX Researcher I've dived into user experience in the internet industry for 6 years, and I regard myself as a lifetime worker in humanities and social sciences. Finding cause and effect from qualitative data, and finding patterns from quantitative data is my area of expertise. However, I also believe the key to success for advocating good design relies on more than just data, but also building up one’s persuasiveness and authoritativeness in the field. Years of working with software development teams has given me a good understanding of how to co-work with