Planning and execution of elevating CRM to CEM aiming at Customer Lifetime Value increase, based on consumer profiling + Personalized precision re-marketing with company CDP to enhance retention/ loyalty/ up-trading/ conversion. 1. Strategize and management of brand CRM / CEM / loyalty programs. 2. Ride on company CDP to create related reports/analysis/actions, and ensure it works seamlessly across the brand and captures all required information at key
40 rb ~ 60 rb TWD / bulan
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