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Avatar of Kelly Guenther.
Kelly Guenther
Communications Leader
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Kelly Guenther

Communications Leader
SUMMARY Kelly is an Emmy Award-winning former investigative journalist and videographer and an expert at visual and brand communications, public relations and client management. He founded Guenther Group after leaving KING-TV, creating brand stories for clients as varied as Microsoft, the Seattle Cancer Care Alliance and Starbucks. He introduced video disruptor Shootsta to North America in 2017, landing their first 7 enterprise clients and then lead all on-air and video trainings, managed freelance creatives and was responsible for Shootsta's North American image. Specialties include : On-air Spokesperson, Remote Working, Crisis Communications, Media Relations, Cinematography, Digital Media Strategy, Managing Creative Teams, Strategic Consulting and Project Management. He serves on the board of PRSA (Public Relations Society of America) Puget Sound, where he's been a guest speaker at both regional and international conferences. Member of the World Trade Center Seattle, and holds 13 Emmy nominations and over 40 Telly and Davey awards for his global work.
Guenther Group
University of Washington
Seattle, Washington, USA

Professional Background

  • Current status
  • Profession
    Marketer
  • Fields
    Public Relations
  • Work experience
    More than 15 years
  • Management
  • Skills
    Public Relations
    Media Relations
    Communications
    Crisis Communications
    managing freelancers
    Spokesperson
    Digital Media
    Video Production
    Lightroom
    Premiere Pro
    Video Journalism
    Social Media Strategist
    Business Development
    International Relations
    Client Relations
    Cinematography
  • Highest level of education
    Bachelor

Job search preferences

  • Desired job type
    Full-time
    ・
    Interested in working remotely
  • Desired positions
    Communications, Public Relations or Marketing Communications Manager
  • Desired work locations
    Seattle, WA, USA
  • Freelance

Work Experience

Communications Director

Guenther Group
Jan 2001 - Present
Kelly leads Guenther Group providing content creation, PR and brand strategy for some of the leading brands in the world, including Starbucks, Microsoft, Seattle Cancer Care Alliance, UW Medicine, Valley Medical Center, Premera Insurance, Comcast, Vulcan, Fred Hutch Cancer Research and Seattle City Light among others. Other duties include spokesperson work for clients in crisis situations and strategic brand messaging and execution.

North America Video Specialist

Shootsta
Jul 2017 - Mar 2020
・
2 yrs 9 mos
Kelly established this global video disruptor in North American and landed over 7 of their first enterprise clients. He served as their senior video expert, managed Shootsta's freelance network of creatives, trained all new clients in North America and was the go-to cinematographer and director for difficult client projects. Duties also included brand management, thought leadership in the corporate video space, and conducting seminars for public relations and other communications groups.

Investigative Producer

KING-TV
Sep 1999 - Jan 2001
・
1 yr 5 mos
Managed the investigative unit of the NBC affiliate KING-TV. Responsible for award-winning high profile investigations that sometimes took months to execute and lead to Emmy-nominated journalism work. Responsible for all work generated by the investigative unit. Advised newsroom managers on legal risk of certain stories.

Investigative / Political Reporter & Photographer

Northwest Cable News
Aug 1995 - Aug 1999
・
4 yrs 1 mo
Emmy-Award-winning journalism work covering three main fields - politics, the environment and investigations. Recognized as a senior reporter with duties covering the most complicated stories and series. Multiple communications awards, Emmy nominations and Emmy Award for investigative reporting and photography.

Communications Director

O'Neill & Company
Apr 1991 - Feb 1995
・
3 yrs 11 mos
Managed PR and communications for this environmental and public policy firm and served as spokesperson for multiple clients. Executed visual marketing campaigns for clients in the recycling and waste management fields, lobbied state legislatures and shaped messaging for the Port of Seattle's Third Runway expansion and growth of port terminal operations. Earned multiple advertising, public relations and communications awards.

Education

University of Washington

Bachelor of Arts (BA)
・
Broadcast Communications, International Relations
1985 - 1988
・
3.7/4 GPA
Activities and societies
Honors Program Waiter Bartender
Description
Transferred from Boston University with a full scholarship in broadcast communications.