. Start a business MUMUYA Collection Co., Ltd MayOct 2022 Taipei, Taiwan MUMUYA Collection is an eCommerce platform which is selling toiletries and perfume. Maintained focus on customer satisfaction and brand diversity, enhancing the shopping experience for buyers across multiple sectors Managed an eCommerce platform specializing in the sale of toiletries and perfume, offering a diverse range of brands. Oversaw multi-brand retail operations, facilitating customer access to various options, enabling comparison of prices, features, and specific requirements. Director of Global Business Strategy 17LIVE Inc. JunSept 2020 Hong Kong Reason of leaving: Due to the

有效透過數位渠道操作，提升 toC 端營運各項指標。實踐數據分析並透過數據引導策略調整。 工作內容： - 品牌上市策略與產品銷售策略規劃 - 產品數位渠道策略與銷售策劃 - 預算分配及數位渠道管理 - 產品數位行銷策略規劃 - 社群經營與部落格內容

led to a 10% decrease in customer complaint cases. Churn Rate Optimnization ◆ Breakdown tthw user journey (UJM) and account lifecycle, optimizing expiry notification EDM11 through A/B testing. ◆ By studying data on usage dimensions and renewal performance, segmenting customers, planning exclusive consultant-led conversions/sales. ◆ Researching competitors, integrating customer insights and log trends, optimizing conversion rates from purchase page to checkout. - Reduced overall churn by 1.53% - Increased conversion rate from purchase page to checkout by 10%. Up-selling and Product Experience Optimization ◆ Decomposition of UJM and data

Steven I am an optimistic and proactive professional with strong communication and problem-solving skills, coupled with a focus on customer relationship management and goal achievement. My leadership and managerial prowess shine through my diverse workplace experiences. Business & Project Management Experience: 2 years as a Project Manager 2 years as a Sales Manager/Project Manager (ODM/OEM) 5 years as a Sales Manager/Project Manager (ESCO/IoT/Energy) Supply Chain Management Experience: 4 years as a Supply Chain Management Planner 2 years in Customs 3 years in Logistics Management Customer Service Management Experience

. Gathered competitive intelligence and information on rival products to inform product development strategies. Adjusted product specifications and devised sales strategies based on market analysis. Developed pricing strategies and formulated marketing plans for new products. Tracked and evaluated product performance, and provided training and product information to sales staff. Developed over ten brands from scratch and facilitated long-term exclusive agency partnerships. Number one biotech Inc. https://www.no1bio.com Sales representative JulSep 2021 Independently secured orders through business development initiatives. Proposed marketing strategies and cross-functional resource integration

client invoices, handling cash, and analyzing financial statements. Experienced in operating a digital marketplace, proficient in computerized office tasks. Telecommunications Industry Worked for 4 years in the telecommunications sector, last employed at Twenty-Five Telecom Co., Ltd. Held positions as Warehouse Supervisor, Data Analyst, and Network Operations, specializing in analyzing product revenue performance, tracking product profitability, and providing decision-makers with data for informed decision-making. Japanese-Owned Warehouse Served as the Quality Control Team Leader, overseeing procurement and distribution operations. Led a team of up to 3 members to complete over 100 daily

暨廣告學系學士 語言能力 Chinese（Native） English（Intermediate） Taiwanese（Fluent） Japanese（Beginner） French（Beginner） 電腦軟體技能 Trello Slack Audacity MS Office Google Office Google Trends Adobe Illustrator Adobe Photoshop 工作經歷 特里創意 ｜ 資深業務企劃 ｜Dec～ May〃主要負責活動規劃與執行，原已進行中之活動業務皆受新冠肺炎影響取消〃 品牌形象推廣企劃規劃提案 活