user-focused design Web content, homepages, landing pages, and knowledge-base articles AI and chatbot user acceptance testing, chatbot content, and design Content strategy, SEO, keyword research, meta tags, and relevant content Cross-functional teams and Agile methodology JanuaryApril 2023 Copywriter, Editor, and Social Media Manager Freelance/Contract Copywriting, content writing, editing, and SEO Social media marketing, social media strategy, and analytics Content design, website management Industries: healthcare, education, government, and technology SeptemberFebruary 2018 Content Writer and Social Media Adobe Copywriting, Social Media Content Marketing, Asset Management Content marketing, copywriting, research, UX writing, blogging, images, and design. EducationCoursera

著經營 3.透過數據追蹤與成效分析，持續在方向策略與成長引擎上建構新的假設，進行軸轉 具備能力： 1. Social Media Marketing 2. Content Marketing 3. Marketing and Content Strategy 4. Lean Startup 5. Requirements Analysis 指標性成就： 從 0 至 1 參與社群從搭建、上線、拉新，到提升互動與黏著的過程。 1. 協

from inception to high fidelity prototypes. - Enhanced existing products and designs through strategic improvements. Client: Zypsy - Collaborated in storyboarding and user flow ideation for potential products. - Assisted in Lo-Fi UI design work. - Researched on and assisted in various legal related work. DecemberMarch 2023 Creative Content Writer Zypsy - Successfully grew social media account followers through engaging and creative content strategies. - Developed and wrote in-depth threads and articles on various topics including web3, design, startups, and leadership. - Stayed updated on industry developments and emerging trends to provide timely and relevant content to the

campaign “Satu Rasa Ber-juta Cerita” for Koreakeun by creating 5 Hygene Content and 1 Hero Content and cutting 70% costs from the last campaign. Creating daily content and digital activity that increases the Koreakeun’s and Bocipung’s social media impression, engagement, and product interest by generating the content strategy, layouts and defining the safe area for the audience and successfully increasing organically 606% (10 Million) in content views, 4,000% (4 M) profile views, 282% engagement rate, and 20% followers. Improved visual communication strategy from just a text script to a communication strategy that improves Inspirasa

I'm especially passionate about content and SEO. Work Experience OctPresent Marketing Specialist | Arc & Codementor • Strategize and create data-driven top, middle, and bottom funnel campaigns • Write and distribute both B2C and B2B SEO-optimized blog posts and tutorials • Audit and optimize different webpage's SEO performance • Edit technical content for both Codementor's Community and DevProjects • Build meaningful backlinks with industry leaders and trusted developer communities • Research, plan, execute, and iterate drip email campaigns • Conduct user research to understand developer pain points and goals JanJul 2020 UX & Content Designer | AlfredCamera • Defined brand’s voice and tone to ensure

Elsie Alkurabi Marketer | Video Editor | Content Creator | Youtuber Self-taught video editor, content creator, and result-driven strategic marketer with over 10 years of experience in the industry. [email protected] |Skills Video Editing: Final Cut Pro X Graphic Design and Web Development: Photoshop, Illustrator, InDesign, HTML, CSS, WordPress Search Engine Optimization: Google Analytics, Google Adwords, Keyword Research Marketing Software: ActiveCampaign, MailChimp, Pardot, Salesforce Experience Prospect Genius | FebruaryPresent Inbound Marketing Manager Create and implement the Prospect Genius re-brand across web, email, search, and social media through innovative marketing strategies including: the introduction of automated email systems

rates. - Created compelling copy for social media posts, advertisements, blogs, and website content, consistently maintaining brand voice and messaging. - Monitored social media trends and analyzed performance metrics to identify opportunities for optimization and improvement. FebruariMaret 2021 JAKARTA Social Media Strategist Neo Digital Developed and executed comprehensive social media strategies to increase brand awareness, engagement. Collaborated with cross-functional teams to ensure alignment of social media efforts with overall marketing objectives. Pendidikan AprNow BINUS ONLINE Business Management Skil Content Writing Content Creation Content Strategy Social Media Management Social Media Strategy SEO Bahasa Indonesian — Professional English — Menengah