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Definition of Reputation Credits
KARTHIK PRIYADARSHAN
[email protected] • (971) 521679954 • Dubai, UAE
An E-Commerce & Revenue Professional, who is currently in love with Hospitality.
In awe with the Operations, Online sales & Revenue in the Hospitality Industry and amazed by the way E-Commerce & Software Tools have changed the hospitality sector.
Hotel Revenue Management Certificate
Specialities:
Distribution Strategy
New Property On-boarding Online
Web & Indirect Revenue Strategy
Room Reservations
Distribution Systems - Migration
Social Media Marketing
SEO / SEM
Brand.com Product Management
Analytical Skills / Microsoft
Office
Experience
Rixos Premium Dubai, E-Commerce Manager
In-Charge of E-Commerce & Digital and Assisting the DOR with Revenue Management for a 5 Star Ultra-Luxury Beach Resort Property in Jumeirah Beach Residence with a total of 443 Keys.
Systems: TARS, Travelclick, Opera PMS, EZRMS.
DAMAC Maison Hotels & Resorts, In-Charge of E-Commerce
DUBAI, UAE. May 2017 - March 2018
In-Charge of E-Commerce & Distribution for 6 Hotel Properties with a total of 800+ Keys.
Systems: TravelClick, Rategain, OPERA PMS, EZRMS.
Reports To: Vice President of Sales & Distribution
Website: Content, SEO/SEM, Direct Channel Campaigns and Revenue Reporting.
Indirect Channels: Distribution Strategy and Management of OTAs, Pricing, Promotions, Content Management.
Reservations Management, Assisting & Recommending the Revenue Director with Pricing, Forecasting and Budgeting.
Competitor analysis on a weekly basis to set up online pricing and promotions which will also be adjusted with Corporate and Travel Agency.
B2B connectivity and margin pricing for major B2B channels.
Others: Finding new marketing channels, Thinking about customer experience on Brand.com, Generating Ideas on Story Telling for the Guests and currently working on a Loyalty Program to be implemented for Loyal guests.
- DAMAC Maison Dubai Mall Street
- DAMAC Maison Canal Views
- DAMAC Maison Cour Jardin
- DAMAC Maison The Vogue
- DAMAC Maison DeVille Breeze
- DAMAC Maison Royale The Distinction
Grand Hotel Sharjah, E-Commerce / Sales / Revenue Administrator
Sharjah, UAE 01 Mar 2016 - May 2017
Handled E-Commerce for Grand Hotel which is a Beach Resort with 220 Keys.
Systems: TravelClick, Rategain, Prologic PMS
Reports To: Director of Sales & Marketing
Website:
- Developed the new website of Grand Hotel on Wordpress CMS.
- Planning for marketing strategy, Google Adwords and SEO for the new website.
- Content Management.
- Managing the complete online sales and revenue to report on the further budgets.
- Pricing Strategy.
- Forecasting.
- Monitoring Overbooking.
- Reducing No-Shows using External Uncertainty Methods during High Season.
- Monitoring Room occupancy and inventory to increase Revenue and ARR.
- Daily Market Pricing comparison with competitors.
- Online marketing plans, ROI and E-Commerce Strategy.
- Monitor distribution of Rates on all the OTAs (Online Travel Agencies)i.e: Booking.com, Expedia.
- Monitor for Rate parity.
- Manage Rates and Inventory on the online channels to yield revenue.
- Contracting with new OTAs and GDS(Global Distribution Systems) to increase the online presence of the hotel.
- B2B contracts and maximizing visibility.
- Implemented Channel Manager in the System to seamlessly connect and scale with higher number of OTAs and B2B business in the online platform.
- Part of the team that implemented the Market Mix Strategy with Market Segments and Business Sources.
- Managing the Property management system to align with all the online reservations.
- Complete understanding of the Reservations Operations. Also, involved in rate planning and management of Offline Travel Agents and Corporate sales.
- Actively involved in Dispute Management on the online sales.
- Manage the Social Media presence of the Hotel and strategies for making Social Media, a Selling Platform
Zoho Corporation, May'14 - Oct'15
Chennai, India
Amazon.com, Feb'13 - May'14
Chennai, India
Vestas Wind System R&D, Nov'11 - Jan'13
Chennai, India
Education
CORNELL UNIVERSITY, USA (eCORNELL) - Hotel Revenue Management Certificate.
Feb 2017
ANNA UNIVERSITY, India - Bachelor Of Engineering ( Electronics & Instrumentation)
Aug 2011
KARTHIK PRIYADARSHAN
[email protected] • (971) 521679954 • Dubai, UAE
An E-Commerce & Revenue Professional, who is currently in love with Hospitality.
In awe with the Operations, Online sales & Revenue in the Hospitality Industry and amazed by the way E-Commerce & Software Tools have changed the hospitality sector.
Hotel Revenue Management Certificate
Specialities:
Distribution Strategy
New Property On-boarding Online
Web & Indirect Revenue Strategy
Room Reservations
Distribution Systems - Migration
Social Media Marketing
SEO / SEM
Brand.com Product Management
Analytical Skills / Microsoft
Office
Experience
Rixos Premium Dubai, E-Commerce Manager
In-Charge of E-Commerce & Digital and Assisting the DOR with Revenue Management for a 5 Star Ultra-Luxury Beach Resort Property in Jumeirah Beach Residence with a total of 443 Keys.
Systems: TARS, Travelclick, Opera PMS, EZRMS.
DAMAC Maison Hotels & Resorts, In-Charge of E-Commerce
DUBAI, UAE. May 2017 - March 2018
In-Charge of E-Commerce & Distribution for 6 Hotel Properties with a total of 800+ Keys.
Systems: TravelClick, Rategain, OPERA PMS, EZRMS.
Reports To: Vice President of Sales & Distribution
Website: Content, SEO/SEM, Direct Channel Campaigns and Revenue Reporting.
Indirect Channels: Distribution Strategy and Management of OTAs, Pricing, Promotions, Content Management.
Reservations Management, Assisting & Recommending the Revenue Director with Pricing, Forecasting and Budgeting.
Competitor analysis on a weekly basis to set up online pricing and promotions which will also be adjusted with Corporate and Travel Agency.
B2B connectivity and margin pricing for major B2B channels.
Others: Finding new marketing channels, Thinking about customer experience on Brand.com, Generating Ideas on Story Telling for the Guests and currently working on a Loyalty Program to be implemented for Loyal guests.
- DAMAC Maison Dubai Mall Street
- DAMAC Maison Canal Views
- DAMAC Maison Cour Jardin
- DAMAC Maison The Vogue
- DAMAC Maison DeVille Breeze
- DAMAC Maison Royale The Distinction
Grand Hotel Sharjah, E-Commerce / Sales / Revenue Administrator
Sharjah, UAE 01 Mar 2016 - May 2017
Handled E-Commerce for Grand Hotel which is a Beach Resort with 220 Keys.
Systems: TravelClick, Rategain, Prologic PMS
Reports To: Director of Sales & Marketing
Website:
- Developed the new website of Grand Hotel on Wordpress CMS.
- Planning for marketing strategy, Google Adwords and SEO for the new website.
- Content Management.
- Managing the complete online sales and revenue to report on the further budgets.
- Pricing Strategy.
- Forecasting.
- Monitoring Overbooking.
- Reducing No-Shows using External Uncertainty Methods during High Season.
- Monitoring Room occupancy and inventory to increase Revenue and ARR.
- Daily Market Pricing comparison with competitors.
- Online marketing plans, ROI and E-Commerce Strategy.
- Monitor distribution of Rates on all the OTAs (Online Travel Agencies)i.e: Booking.com, Expedia.
- Monitor for Rate parity.
- Manage Rates and Inventory on the online channels to yield revenue.
- Contracting with new OTAs and GDS(Global Distribution Systems) to increase the online presence of the hotel.
- B2B contracts and maximizing visibility.
- Implemented Channel Manager in the System to seamlessly connect and scale with higher number of OTAs and B2B business in the online platform.
- Part of the team that implemented the Market Mix Strategy with Market Segments and Business Sources.
- Managing the Property management system to align with all the online reservations.
- Complete understanding of the Reservations Operations. Also, involved in rate planning and management of Offline Travel Agents and Corporate sales.
- Actively involved in Dispute Management on the online sales.
- Manage the Social Media presence of the Hotel and strategies for making Social Media, a Selling Platform
Zoho Corporation, May'14 - Oct'15
Chennai, India
Amazon.com, Feb'13 - May'14
Chennai, India
Vestas Wind System R&D, Nov'11 - Jan'13
Chennai, India