I am an accomplished marketing manager with over 3 years of experience in copywriting, digital marketing, and working in a remote setting. I have an extensive background in leadership and project management. Additionally, I am Google certified in Adwords. I am a motivated, results-driven, self-starter with exemplary time management skills. I am a life-long learner, versatile in my roles, and always ready to tackle a challenge. I am seeking a company with admirable core values, strong culture, and room for growth.
I have extensive experience managing multiple social media accounts simultaneously for businesses of all sizes. My social media management skills include branding, content curation, repurposing of existing content for sharing, and analytics.
I am skilled in all aspects of public relations, from press releases to influencer outreach. I have experience using software such as Pitchbox and Aweber in order to obtain new clients and land guest post opportunities.
I am trained in on-page SEO/SEM. I understand the value of the perfect call-to-action, a well-crafted title, and how their placement on the page can make or break the outcome. I have a deep appreciation for quality backlinks, and a solid grasp of keyword research. In a field where the information is constantly changing I make it a point to continuously learn and stay current on new strategies.
I have proven my ability to lead a team in many of my previous roles. I have a firm belief that the culture and principles a company is built on set the tone for employee performance. My approach to leadership entails leading by example, learning as a team, balancing positive feedback with opportunities for improvement, and working to ensure that innovation is always at the forefront of a team's goals.
Google Adwords Certification, newly renewed September of 2017. Please request a copy of my certification as-needed.
Texas State University
May 2007
Bachelor of Arts in English Language and Literature
I currently hold a position as the lead marketing manager for ApricotLaw. My responsibilities include:
- Overseeing the ApricotLaw marketing team.
- Reviewing and revising the budget on a quarterly basis.
- Creating and managing all ad campaigns.
- Managing the social media platforms and other web properties for a large number of clients.
- Brainstorming and implementing new strategies to improve client success.
- Working with a social media graphic designer to create branding for clients.
- Implementing SEO/SEM strategies into content that is published on social media and other web properties.
- Creating case studies and white papers to benefit the authority and presence of clients.
- Review and reputation management through the use of the BirdEye software.
- Organizing opportunities for offline marketing in the form of sponsorships, events, and community involvement.
- Content planning, curation, and repurposing.
- Client communication in the form of monthly newsletters and regular updates.
- Creation and management of email marketing campaigns in Aweber.
- Above average time management skills, as this position is remote.
The projects and tasks I completed during my time as a freelancer included:
- Writing the copy for several product advertisements.
- Writing the articles attached to the job descriptions for the Australian Freelancer.com website.
- Completion of an employee training manual for a local restaurant.
- Creating the feature rich snippets for several websites.
- Technical and informational articles for startup companies.
I am an accomplished marketing manager with over 3 years of experience in copywriting, digital marketing, and working in a remote setting. I have an extensive background in leadership and project management. Additionally, I am Google certified in Adwords. I am a motivated, results-driven, self-starter with exemplary time management skills. I am a life-long learner, versatile in my roles, and always ready to tackle a challenge. I am seeking a company with admirable core values, strong culture, and room for growth.
I have extensive experience managing multiple social media accounts simultaneously for businesses of all sizes. My social media management skills include branding, content curation, repurposing of existing content for sharing, and analytics.
I am skilled in all aspects of public relations, from press releases to influencer outreach. I have experience using software such as Pitchbox and Aweber in order to obtain new clients and land guest post opportunities.
I am trained in on-page SEO/SEM. I understand the value of the perfect call-to-action, a well-crafted title, and how their placement on the page can make or break the outcome. I have a deep appreciation for quality backlinks, and a solid grasp of keyword research. In a field where the information is constantly changing I make it a point to continuously learn and stay current on new strategies.
I have proven my ability to lead a team in many of my previous roles. I have a firm belief that the culture and principles a company is built on set the tone for employee performance. My approach to leadership entails leading by example, learning as a team, balancing positive feedback with opportunities for improvement, and working to ensure that innovation is always at the forefront of a team's goals.
Google Adwords Certification, newly renewed September of 2017. Please request a copy of my certification as-needed.
Texas State University
May 2007
Bachelor of Arts in English Language and Literature
I currently hold a position as the lead marketing manager for ApricotLaw. My responsibilities include:
- Overseeing the ApricotLaw marketing team.
- Reviewing and revising the budget on a quarterly basis.
- Creating and managing all ad campaigns.
- Managing the social media platforms and other web properties for a large number of clients.
- Brainstorming and implementing new strategies to improve client success.
- Working with a social media graphic designer to create branding for clients.
- Implementing SEO/SEM strategies into content that is published on social media and other web properties.
- Creating case studies and white papers to benefit the authority and presence of clients.
- Review and reputation management through the use of the BirdEye software.
- Organizing opportunities for offline marketing in the form of sponsorships, events, and community involvement.
- Content planning, curation, and repurposing.
- Client communication in the form of monthly newsletters and regular updates.
- Creation and management of email marketing campaigns in Aweber.
- Above average time management skills, as this position is remote.
The projects and tasks I completed during my time as a freelancer included:
- Writing the copy for several product advertisements.
- Writing the articles attached to the job descriptions for the Australian Freelancer.com website.
- Completion of an employee training manual for a local restaurant.
- Creating the feature rich snippets for several websites.
- Technical and informational articles for startup companies.