CakeResume Talent Search

Advanced filters
On
4-6 years
6-10 years
10-15 years
More than 15 years
Avatar of Agnes Lin.
Avatar of Agnes Lin.
Brand Marketing Manager @Fenix Outdoor
2017 ~ Present
Marketing Manager
Within one month
林思妤 / Agnes [email protected] /資歷:行銷領域經歷 17 年,管理職 6 年 領域:Brand、Digital、E-commerce、Retail、OMO、PR 技能:品牌策略擬定、數位行銷策劃、行銷數據分析、媒體公關/異業操作、國際組織間溝通 優勢 : 行銷領域 累積17年經驗,戶外品牌策略操作6年、國際電子商務產
Communication
office
Google anytics
Employed
Ready to interview
Full-time / Interested in working remotely
More than 15 years
Chinese Culture University
Mass Communication/Media Studies and Public Relationship
Avatar of the user.
Avatar of the user.
Product Marketing & Operation Expert, Content Commerce @Alibaba Group
2021 ~ Present
Senior Marketing Manager/Marketing Director
Within one month
Marketing Communications
Product Marketing
ECommerce Product Development
Employed
Ready to interview
Full-time / Interested in working remotely
10-15 years
FuJen Catholic University
Japanese Language & Culture
Avatar of 羅子喻.
Offline
Avatar of 羅子喻.
Offline
Senior Media & PR Executive @香港商克麗絲汀迪奧 Christian Dior
2023 ~ Present
CRM / Digital Marketing / Data Analysis
Within two months
則,以利向客戶提供報價用,解決以往無固定規則之困擾 ● 創意發想 |為公司自有品牌發想並撰寫影片腳本、拍攝、剪輯 ● PR Marketing |為公司自有品牌規劃公關禮盒,並聯繫KOL進行發送、確認曝光等 ● Influencer Marketing |獨立規劃並執行品牌之KOL行銷案,曾執行過的專
Photoshop
Illustrator
After Effects
Employed
Ready to interview
Full-time / Interested in working remotely
6-10 years
東吳大學
資訊管理學系
Avatar of the user.
Avatar of the user.
Operation & Marketing Director / US & SEA Region @17LIVE Inc.
2021 ~ Present
Marketing or Operation Manager / Director
Within one month
Marketing Communications
Marketing & PR
KOL Management
Employed
Ready to interview
Full-time / Interested in working remotely
10-15 years
Birmingham City University
Events and Exhibition Management
Avatar of Alex Zoltan Pauncz.
Avatar of Alex Zoltan Pauncz.
Product Marketing Manager — SaaS @CData Software
2022 ~ Present
Director of Marketing
Within two months
Alex Pauncz I'm a creative marketer & strategist passionate about technology, entrepreneurship and marketing. In the last 6 years, I've lead many growth & brand marketing initiatives for CData Software, helping the company scale 10x from a founder-led, bootstrapped startup through three funding rounds led by VC partners. Before joining CData, I cut my teeth as an SEO & copywriter in a B2B marketing agency and at an IT services firm. Raleigh, NC, USA Work Experience OctoberPresent Product Marketing Manager — OEM CData Software - Lead marketing for CData's largest line of business: OEM embedded integration - Set the
Microsoft Office
Communication
Presentations
Employed
Ready to interview
Full-time / Interested in working remotely
10-15 years
University of Missouri-Columbia
Journalism, Economics
Avatar of 李佳謙.
Avatar of 李佳謙.
Past
Marketing Manager @幫你優股份有限公司 BoniO Inc. / 閱讀優有限公司 TaaO Company Limited
2021 ~ Present
Marketing Manager
Within one month
調查 ● 上市戰略規劃 ● 品牌行銷、營運策略及成本營收規劃 產品上市策略 Go-to-market Strategy ● 產品市場調查及上市戰略規劃 ● 品牌行銷、營運策略及成本營收規劃 ● 線上下媒體策略執行 品牌行銷戰略 Brand Marketing Strategy ● 品牌形象打造、戰略及經營 ● 媒體公
WordPress
Google Analytics
Project Management
Unemployed
Ready to interview
Full-time / Interested in working remotely
4-6 years
淡江大學
英文學系
Avatar of Steven.
Avatar of Steven.
Project Manager @明基電通
2022 ~ Present
Service Manager or Project Manager or Supply Chain Manager or Purchaser
Within one month
experience, adept at coordinating internal operations and managing project costs, quality, and risks. Expert in budgeting and cost control, effectively reducing costs and enhancing profitability. Excellent communication skills, facilitating effective communication and coordination with clients, RD, and suppliers. Outstanding performance in business management, conducting market research and brand marketing to increase product visibility and market share. Positive and optimistic attitude, skilled in teamwork, fully committed to tasks, and able to effectively boost team performance. Possessing diverse skills, including project management, supply chain, logistics, and customs management, enabling coordination and execution across various domains. Demonstrated
Word
PowerPoint
Excel
Employed
Ready to interview
Full-time / Interested in working remotely
4-6 years
Yuan-Ze University
製造工程與經營管理系
Avatar of Clara Chang.
Avatar of Clara Chang.
Past
Breeze Couture Marketing Specialist 微風代理精品 行銷企劃 @微風集團 Breeze Department Store
2022 ~ 2022
Marketing/ PR Specialist/ Event planner
Within one month
Ju Chen (Clara) Chang brand marketer & PR, event planner [email protected]・・Taiwan Professional Experience JanAug 2022 Marketing Specialist Breeze Couture Co., Ltd. Event Planning: plan, propose and excecute VIP events, new store openings, media press conferences and others in accordance with brand head office regulations. Public Relations: cross-industry cooperation and cordination, resource exchange to enhance brand exposure, member recruitment planning. Social Media: brand community (FB/IG) content creating and managing. #brand marketing #customer relationship management #budget management and payment handling #marketing event planning and execution #
Microsoft Office
SPSS
Unemployed
Ready to interview
Full-time / Interested in working remotely
4-6 years
Queen Mary University of London
Marketing
Avatar of the user.
Avatar of the user.
Past
多媒體設計師 @電波澎澎有限公司 Dianbo Po Po
2023 ~ Present
Creative design、資深設計 Senior design、Visual design
Within three months
Adobe Photoshop
Adobe Illustrator
Adobe Premiere Pro
Unemployed
Ready to interview
Full-time / Interested in working remotely
10-15 years
New York Institute of Technology NYIT
Computer Arts and Technology
Avatar of 陳郁涵.
Avatar of 陳郁涵.
Sr. Marketing Specialist @Bryton Inc.
2023 ~ Present
品牌專案企劃、網路行銷企劃、數位行銷企劃、電商營運專員
Within one month
客人,引導客人在平台留下優良評價。 行銷活動:與行銷部門配合社群、關鍵字曝光,使官網年度業績 高於業績目標15% 。與其他品牌異業合作,完成「耆妙屋X春好芯」計畫。 開發自有品牌商品:與廠商合作開發「可調高可折疊起身扶手」,增加自有品牌品項
photoshop
illustrator
toeic
Employed
Ready to interview
Full-time / Interested in working remotely
6-10 years
Providence University
日本語文學系

The Most Lightweight and Effective Recruiting Plan

Search resumes and take the initiative to contact job applicants for higher recruiting efficiency. The Choice of Hundreds of Companies.

  • Browse all search results
  • Unlimited access to start new conversations
  • Resumes accessible for only paid companies
  • View users’ email address & phone numbers
Search Tips
1
Search a precise keyword combination
senior backend php
If the number of the search result is not enough, you can remove the less important keywords
2
Use quotes to search for an exact phrase
"business development"
3
Use the minus sign to eliminate results containing certain words
UI designer -UX
Only public resumes are available with the free plan.
Upgrade to an advanced plan to view all search results including tens of thousands of resumes exclusive on CakeResume.

Definition of Reputation Credits

Technical Skills
Specialized knowledge and expertise within the profession (e.g. familiar with SEO and use of related tools).
Problem-Solving
Ability to identify, analyze, and prepare solutions to problems.
Adaptability
Ability to navigate unexpected situations; and keep up with shifting priorities, projects, clients, and technology.
Communication
Ability to convey information effectively and is willing to give and receive feedback.
Time Management
Ability to prioritize tasks based on importance; and have them completed within the assigned timeline.
Teamwork
Ability to work cooperatively, communicate effectively, and anticipate each other's demands, resulting in coordinated collective action.
Leadership
Ability to coach, guide, and inspire a team to achieve a shared goal or outcome effectively.
Within two months
Senior Media & PR Executive
Logo of 香港商克麗絲汀迪奧 Christian Dior.
香港商克麗絲汀迪奧 Christian Dior
2023 ~ Present
Taipei City, Taiwan
Professional Background
Current status
Employed
Job Search Progress
Ready to interview
Professions
Digital Marketer, Brand Marketer, Data Analyst
Fields of Employment
Advertising, Marketing / Communications, Consumer Electronics
Work experience
6-10 years
Management
I've had experience in managing 1-5 people
Skills
Photoshop
Illustrator
After Effects
TOPIK4級
Google Analytics
Brand Marketing
Data Analytics
E-commerce
Digital Marketing
Influencer Marketing
Marketing & PR
Planning & Organizing Skills
CRM management
Tableau
SAP
Languages
Korean
Fluent
English
Fluent
Job search preferences
Positions
CRM / Digital Marketing / Data Analysis
Job types
Full-time
Locations
台灣台北市
Remote
Interested in working remotely
Freelance
Yes, I freelance in my spare time
Educations
School
東吳大學
Major
資訊管理學系
Print

羅子喻 Livia (Tzu-yu) Lo

6年以上數位行銷、CRM、Paid Media經驗,專長在CRM、Paid Media、電商、數位行銷及相關數據分析。資管系出身行銷人,喜歡觀察數據、從數據發現觀點,並將其中發現融合於行銷策略中。對Martech及相關領域新知有高度關注,學習快且執行能力強,能適應快節奏的工作步調,可獨立完成大部分工作、更喜歡與團隊成員一起腦力激盪發想各種策略與企劃。

CRM / Digital Marketing / Data Analysis

[email protected] / +886-919-121986
 New Taipei City, Taiwan


工作經歷 Experience

Christian Dior Couture, Senior Media&PR Executive, Dec. 2023 ~ (Contractor)

● 年度廣告規劃與執行|規劃並執行全年廣告行銷策略,根據總部廣告策略提出預算計劃

● 多管道廣告宣傳|與媒體代理商合作,跨印刷、數位及戶外廣告以宣傳當季商品

● 百貨行銷|與百貨公司協調商場雜誌廣告版面,提升品牌曝光

● 戶外廣告|規劃有影響力的戶外廣告,提高品牌知名度

● 公共關係維持|建立並維持與媒體、名人和KOL的良好關係

● 跨部門溝通|與CDM、EC、商品部等部門溝通協作,以達成效最大化


Warner Music 華納國際音樂, Senior Marketing Executive - Digital, Jan. 2023 ~ Sep. 2023

● 宣傳策略與計劃制定|跨部門團隊合作,制定創意策略、行銷宣傳計劃,包括創意理念、執行手段、宣傳管道選擇和預算分配等

● 廣告排程與成效分析|制定Paid Media計劃和廣告排程(包含ATL及BTL),執行期間持續監控成效,並於結案後進行數據分析
● 數據分析與優化|監控廣告、音樂串流數據每日成效,同步進行宣傳策略的滾動式調整,以優化投資回報率,確保預算及資源得到更好的利用

● 管理藝人官方 YouTube 頻道|管理各式行銷素材的設計和製作(例如:歌曲預告、MV、幕後花絮或其他官方影片素材...),並控管素材製作品質

● YouTube Channel 後台數據分析|優化藝人頻道數據、並進行分析及改善


Ogilvy & Mather Taiwan 奧美廣告股份有限公司, CRM Planner, Oct. 2021 ~ Dec. 2022

(Client: 台灣三星電子 Samsung Taiwan)

● 品牌 CRM 策略規劃|模擬 Customer Journey 並提出對應、可優化的策略
● Strategic Planning|分析 Customer data,透過 data 解讀顧客行為,從中獲得 findings 向客戶提出優化及執行建議
● 分眾溝通|利用SAP系統建置TA Model,並針對個別 CRM Campaign 提出分眾策略建議
● 成效分析|追蹤 Digital Automation Project,整合並優化 CRM Marketing Campaign
● Loyalty Program|優化在地會員制度(LINE OA)、規劃與執行相關會員權益及福利之Campaign,提高顧客忠誠度
● Data Analytics|監控 Global & Local Database 並分析,優化顧客體驗及發掘購買機會點
● 專案管理|控管 Campaign 受眾Priority分流及溝通規劃,管理會員溝通計畫 Calendar
● Campaign 創意|規劃與執行會員購買後體驗 Journey
● Channel 管理|全渠道的會員溝通管理,包括EDM、簡訊、裝置推播、LINE OA、Members App等


PEACH JOHN Taiwan, Marketing Specialist & PR, Mar. 2019 ~ Sep. 2021

● 年度行銷策劃|共同規劃並執行品牌年度行銷企劃(含線上及實體活動)

● LINE OA|優化 Campaign 轉換表現,並持續改善(ROAS 年平均 9.2,曾從最低 3 提升至最高 16、CVR 0.5%~0.8%)

● CRM Planning|會員關係管理與策略規劃,利用會員資料數據及貼標規劃後續行銷旅程

● 監控媒體成效|優化數位廣告表現,並持續改善(ROAS 年平均 3~5、CVR 0.3%~0.5%)

● 網站數據監測|利用 Google Analytics 進行官方購物網站的數據分析

● 數據分析監測|結合 GA 網站數據及各 Social Media、CRM Channel 數據,優化行銷策略

● 社群行銷|規劃 Facebook 貼文、LINE OA Campaign、Instagram 貼文&限時動態

● Influencer Marketing|品牌 KOL 口碑行銷規劃執行及結案後改善分析

● Martech|協助官方購物網站之營運、持續導入 Martech 工具提升官網成效/業績

● 預算控管|規劃年度數位廣告預算分配


butybox美妝體驗網, Marketing Specialist, Jul. 2017 ~ Mar. 2019

● 社群行銷|管理公司自有品牌之Instagram,自行拍攝素材並發想文案
● 成本控管|自主發想「報價計算機」,以函數寫出定價規則,以利向客戶提供報價用,解決以往無固定規則之困擾
● 創意發想|為公司自有品牌發想並撰寫影片腳本、拍攝、剪輯
● PR Marketing|為公司自有品牌規劃公關禮盒,並聯繫KOL進行發送、確認曝光等
● Influencer Marketing|獨立規劃並執行品牌之KOL行銷案,曾執行過的專案有:曼秀雷敦、樂敦、肌研、SUGAO、Epson、heme、essense、美吾髮...等知名品牌,同時透過每次結案、數據分析,建議客戶該如何改善操作方式


butybox美妝體驗網, Marketing Internship, Aug. 2016 ~ Jun. 2017

● 社群經營|管理Facebook粉絲專頁、回覆留言及私訊
● 內容行銷|規劃及安排粉絲專頁貼文素材、內容文案
● 創意發想|發想並撰寫影片腳本、拍攝、剪輯
● Influencer Marketing|協助主管執行KOL行銷案
● 網站營運|官方網站產品頁撰寫及網站維護
● 行銷企劃|發想並撰寫粉絲專頁年度行銷之企劃

技能 Skills


Tableau

- 數據分析整理raw data,並將數據視覺化,製作成 dashboard


Google Analytics (分析) 個人認證資格

- 網站數據解讀及監測


HTML / CSS

- 具備 HTML / CSS 之基礎能力,能產出基本的靜態網頁


韓文 / 英文能力

- 韓語能力測驗TOPIK II 四級通過

- 語言能力能輔助找尋國外資料參考

- 工作來回書信溝通


Adobe Photoshop

- 有助於企劃案執行之視覺化、行銷素材製作

- 社群相關貼文、廣告素材及舉辦實體活動時的視覺呈現、素材製作

- 自行設計製作過桌曆、留言冊、書封等印刷物


Google Ads廣告認證

- 影音廣告認證&搜尋廣告認證

- 具有一定水準數位媒體知識,助於分析 Paid Media 成效、提出優化策略

學歷 Education

東吳大學, 學士學位, 資訊管理學系, 2013 ~ 2017

作品集 Portfolio

Projects 00 00@2x

Portfolio

包含 CRM、Digital Marketing、Brand Marketing 操作經驗等。

前往作品集
Resume
Profile

羅子喻 Livia (Tzu-yu) Lo

6年以上數位行銷、CRM、Paid Media經驗,專長在CRM、Paid Media、電商、數位行銷及相關數據分析。資管系出身行銷人,喜歡觀察數據、從數據發現觀點,並將其中發現融合於行銷策略中。對Martech及相關領域新知有高度關注,學習快且執行能力強,能適應快節奏的工作步調,可獨立完成大部分工作、更喜歡與團隊成員一起腦力激盪發想各種策略與企劃。

CRM / Digital Marketing / Data Analysis

[email protected] / +886-919-121986
 New Taipei City, Taiwan


工作經歷 Experience

Christian Dior Couture, Senior Media&PR Executive, Dec. 2023 ~ (Contractor)

● 年度廣告規劃與執行|規劃並執行全年廣告行銷策略,根據總部廣告策略提出預算計劃

● 多管道廣告宣傳|與媒體代理商合作,跨印刷、數位及戶外廣告以宣傳當季商品

● 百貨行銷|與百貨公司協調商場雜誌廣告版面,提升品牌曝光

● 戶外廣告|規劃有影響力的戶外廣告,提高品牌知名度

● 公共關係維持|建立並維持與媒體、名人和KOL的良好關係

● 跨部門溝通|與CDM、EC、商品部等部門溝通協作,以達成效最大化


Warner Music 華納國際音樂, Senior Marketing Executive - Digital, Jan. 2023 ~ Sep. 2023

● 宣傳策略與計劃制定|跨部門團隊合作,制定創意策略、行銷宣傳計劃,包括創意理念、執行手段、宣傳管道選擇和預算分配等

● 廣告排程與成效分析|制定Paid Media計劃和廣告排程(包含ATL及BTL),執行期間持續監控成效,並於結案後進行數據分析
● 數據分析與優化|監控廣告、音樂串流數據每日成效,同步進行宣傳策略的滾動式調整,以優化投資回報率,確保預算及資源得到更好的利用

● 管理藝人官方 YouTube 頻道|管理各式行銷素材的設計和製作(例如:歌曲預告、MV、幕後花絮或其他官方影片素材...),並控管素材製作品質

● YouTube Channel 後台數據分析|優化藝人頻道數據、並進行分析及改善


Ogilvy & Mather Taiwan 奧美廣告股份有限公司, CRM Planner, Oct. 2021 ~ Dec. 2022

(Client: 台灣三星電子 Samsung Taiwan)

● 品牌 CRM 策略規劃|模擬 Customer Journey 並提出對應、可優化的策略
● Strategic Planning|分析 Customer data,透過 data 解讀顧客行為,從中獲得 findings 向客戶提出優化及執行建議
● 分眾溝通|利用SAP系統建置TA Model,並針對個別 CRM Campaign 提出分眾策略建議
● 成效分析|追蹤 Digital Automation Project,整合並優化 CRM Marketing Campaign
● Loyalty Program|優化在地會員制度(LINE OA)、規劃與執行相關會員權益及福利之Campaign,提高顧客忠誠度
● Data Analytics|監控 Global & Local Database 並分析,優化顧客體驗及發掘購買機會點
● 專案管理|控管 Campaign 受眾Priority分流及溝通規劃,管理會員溝通計畫 Calendar
● Campaign 創意|規劃與執行會員購買後體驗 Journey
● Channel 管理|全渠道的會員溝通管理,包括EDM、簡訊、裝置推播、LINE OA、Members App等


PEACH JOHN Taiwan, Marketing Specialist & PR, Mar. 2019 ~ Sep. 2021

● 年度行銷策劃|共同規劃並執行品牌年度行銷企劃(含線上及實體活動)

● LINE OA|優化 Campaign 轉換表現,並持續改善(ROAS 年平均 9.2,曾從最低 3 提升至最高 16、CVR 0.5%~0.8%)

● CRM Planning|會員關係管理與策略規劃,利用會員資料數據及貼標規劃後續行銷旅程

● 監控媒體成效|優化數位廣告表現,並持續改善(ROAS 年平均 3~5、CVR 0.3%~0.5%)

● 網站數據監測|利用 Google Analytics 進行官方購物網站的數據分析

● 數據分析監測|結合 GA 網站數據及各 Social Media、CRM Channel 數據,優化行銷策略

● 社群行銷|規劃 Facebook 貼文、LINE OA Campaign、Instagram 貼文&限時動態

● Influencer Marketing|品牌 KOL 口碑行銷規劃執行及結案後改善分析

● Martech|協助官方購物網站之營運、持續導入 Martech 工具提升官網成效/業績

● 預算控管|規劃年度數位廣告預算分配


butybox美妝體驗網, Marketing Specialist, Jul. 2017 ~ Mar. 2019

● 社群行銷|管理公司自有品牌之Instagram,自行拍攝素材並發想文案
● 成本控管|自主發想「報價計算機」,以函數寫出定價規則,以利向客戶提供報價用,解決以往無固定規則之困擾
● 創意發想|為公司自有品牌發想並撰寫影片腳本、拍攝、剪輯
● PR Marketing|為公司自有品牌規劃公關禮盒,並聯繫KOL進行發送、確認曝光等
● Influencer Marketing|獨立規劃並執行品牌之KOL行銷案,曾執行過的專案有:曼秀雷敦、樂敦、肌研、SUGAO、Epson、heme、essense、美吾髮...等知名品牌,同時透過每次結案、數據分析,建議客戶該如何改善操作方式


butybox美妝體驗網, Marketing Internship, Aug. 2016 ~ Jun. 2017

● 社群經營|管理Facebook粉絲專頁、回覆留言及私訊
● 內容行銷|規劃及安排粉絲專頁貼文素材、內容文案
● 創意發想|發想並撰寫影片腳本、拍攝、剪輯
● Influencer Marketing|協助主管執行KOL行銷案
● 網站營運|官方網站產品頁撰寫及網站維護
● 行銷企劃|發想並撰寫粉絲專頁年度行銷之企劃

技能 Skills


Tableau

- 數據分析整理raw data,並將數據視覺化,製作成 dashboard


Google Analytics (分析) 個人認證資格

- 網站數據解讀及監測


HTML / CSS

- 具備 HTML / CSS 之基礎能力,能產出基本的靜態網頁


韓文 / 英文能力

- 韓語能力測驗TOPIK II 四級通過

- 語言能力能輔助找尋國外資料參考

- 工作來回書信溝通


Adobe Photoshop

- 有助於企劃案執行之視覺化、行銷素材製作

- 社群相關貼文、廣告素材及舉辦實體活動時的視覺呈現、素材製作

- 自行設計製作過桌曆、留言冊、書封等印刷物


Google Ads廣告認證

- 影音廣告認證&搜尋廣告認證

- 具有一定水準數位媒體知識,助於分析 Paid Media 成效、提出優化策略

學歷 Education

東吳大學, 學士學位, 資訊管理學系, 2013 ~ 2017

作品集 Portfolio

Projects 00 00@2x

Portfolio

包含 CRM、Digital Marketing、Brand Marketing 操作經驗等。

前往作品集