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Senior CRM project manager @Wunderman Thompson France
2023 ~ Present
Digital marketing Project manager
Within six months
of actions carried out, with a constant A/B testing approach to build learnings and channel expertise. - Development of a PRM campaign Senior CRM project manager • BETC FULLSIX MayMay 2023 CRM accompaniment and support of multiple brands: Royal Canin, Accor, Mugler, Michelin, Lacoste, Van Cleef & Arpels and RATP - Development and deployment of new loyalty programs - Strategic recommendation on omni channel customer experience - CRM lifecycle definition - Definition of the programs identity, features and value proposition - Development of the CRM strategy - Building relational promises according to different strategic pillars - Recommendation for the launch of new loyalty programs - Management of the
Marketing
Digital Marketing
Project Management
Employed
Ready to interview
Full-time / Interested in working remotely
4-6 years
University of Paris I: Panthéon-Sorbonne
Commerce international
Avatar of Leo Wang.
Avatar of Leo Wang.
Past
Director of Business Development @Groundhog Technologies Inc.
2024 ~ Present
business development director商業發展總監/企劃總監/數位行銷總監/產品營運總監/商業發展
Within one month
integrations for publishers and DSPs, including complex migrations and consolidation scenarios. Specialties:- ■ Business strategy and transformation ■ Revenue Operations ■ Building high performance teams with strong cultures ■ Partner management, RFI, contract negotiation and benchmarking ■ Product strategy and roadmap ■ Yield Management & Revenue Management ■ Customer segmentation, proposition development and GTM ■ Analytics, reporting and data warehouse development Work Experience Director, Partner & Supply Management • Yahoo SeptemberMarch 2023 # Add/ Upsell new Premium Direct Publishers with 1M USD/quarter. # Collaborate with the demand to suffice demand requirements on Exchange, including Display, Video, Native, DOOH
Word
PowerPoint
Excel
Unemployed
Ready to interview
Full-time / Interested in working remotely
10-15 years
中原大學 Chung Yuan Christian University
Electrical, Electronics and Communications Engineering
Avatar of Bernard Leung.
Avatar of Bernard Leung.
Strategy Partnering, Principal @AIA International Limited
2021 ~ Present
Strategy, Proposition, Partnering, Maketing, Product
Within one month
partner to drive changes and delivered value. Provided counsel to initiate owners to push initiatives from the idea stage to the implementation stage. Interfaced with Proposition team and provided strategic market data which helps the development of proposition paper and later business case KPI setting. Senior Manager - Proposition Development & Management AXA 07//2021 • Developed unique partnership / provider networks covering University / HealthTech/ NGOs/ Start-ups providers • Lead product innovation initiative across departments in hackathon situation in AI/ Cognitive services space. First-in-market product proposition Successfully launched an end to
Product Development
Product Management
Proposition Development
Employed
Full-time / Interested in working remotely
More than 15 years
Ryerson University
Commerce
Avatar of Samantha Kao.
Product Marketing Manager
More than one year
Joomla *Trello *X-mind Creative *Creativity training *Event planning and Executive *Project design Business *Selling *Strategic planning *Business plan writing *Team management. Experience Product Marketing Manager, Gemhorn, Inc.,Dec,Present •Develop product positioning and image to differentiate products in the market •Communicate with sales team for the value proposition of the products and sales kit development •Develop the alliance strategies and manage the marketing programs to drive market demand •Work with project Manager to determine and understand customer requirements •Looking for potential software which can be resold it in Taiwan and negotiate a nice profit. Account Executive
Marketing
social media managment
Sales & Customer Service
Full-time / Interested in working remotely
6-10 years
Tamkang University
Business Administration
Avatar of the user.
Avatar of the user.
Marketing Lead(Analysis, Strategy, CRM) | Taipei Market Team @IKEA
2023 ~ Present
Customer experience director, growth director, operation, strategy management Consulting
Within one month
Word
PowerPoint
Excel
Employed
Open to opportunities
Full-time / Interested in working remotely
4-6 years
國立政治大學(National Chengchi University)
Marketing
Avatar of the user.
Avatar of the user.
Customer and Marketing Manager @e-Payment FinTech company
2023 ~ Present
Digital Marketing Manger
Within two months
Digital Marketing
Marketing Communications
Strategic Thinker
Employed
Open to opportunities
Full-time / Interested in working remotely
10-15 years
DAYEH UNIVERSITY
Leisure and Recreation Management
Avatar of Muhammad Chandra Ardy.
Avatar of Muhammad Chandra Ardy.
Operational Manager @PT Famindo Kunci Sukses (KunciCoin)
2021 ~ 2023
Customer Success / Marketing Specialist / Account Executive / Operation / Community
Within one month
Muhammad Chandra Ardy Operational Manager Jakarta, Daerah Khusus Ibukota Jakarta, Indonesia Experienced Marketing Operational, Business Development and Relations, Event, Reporter, Announcer and Public Speaking with a demonstrated history of working in the broadcast media industry, startup industry, blockchain industry and media online industry. Skilled in Radio Host, Photojournalism, Event Photography, Commercial Photography, and Social Media. Strong relationship partnership, creative, event and professional with a Bachelor Of Economy focused in Business/Managerial Economics from Universitas Tarumanagara (Untar). [email protected] Phone :Skills Creativity Teamwork & Leadership Microsoft Office Communication Skills Public Speaking Marketing Business
Creativity
Teamwork & Leadership
Microsoft Office
Employed
Full-time / Interested in working remotely
6-10 years
Universitas Tarumanagara
Economy (Management Business)
Avatar of Victor Chungyun LEE.
Avatar of Victor Chungyun LEE.
iOS Engineer @99.co
2022 ~ Present
iOS Developer
Within one month
tools entirely with SwiftUI. Product Manager • Maker ZiHAP 創客籽盒 • HK JuneJuly 2022 At Maker ZiHAP , a subscription service delivering monthly STEAM boxes for kids, I played a crucial role from the product's ideation. I helped define the strategic direction by effectively communicating the value proposition across stakeholders. Additionally, I spearheaded the design process for the inaugural box set, establishing the ZiHAP Standard for quality educational content. With the experience of switching mindsets into that of a product manager, I gained a profound understanding of the entire product development process, which will be
iOS
Swift
RxSwift
Full-time / Interested in working remotely
4-6 years
The Hong Kong Polytechnic University
(School of Design) Multimedia and Entertainment Technology
Avatar of the user.
Avatar of the user.
Manager @PricewaterhouseCoopers PwC
2018 ~ Present
Manager
Within one month
Customer Relationship
Customer Focus
Organizational
Full-time / Interested in working remotely
10-15 years
Anna University , Chennai
Computer Science
Avatar of Khalid Khalifa.
Avatar of Khalid Khalifa.
Business Development Manager @Yougotagift
2022 ~ Present
SALES MANAGER
Within one month
in turning around the website's UX, reducing user dropout by 18% Sales Manager iccsint.com • JulyJune 2021 Individual contributor: - Over SAR 14M in pipeline generated - Over SAR 11M in revenue generated through 2 quarters - Focused on Aramco affiliates and large power Plants. - Managed amonth sales cycle, BUSINESS DEVELOPMENT MANAGER webook.com • JuneMay 2020 Highlights: - Key clients include GEA and the Ministry of Sports. - Deal sizes of SAR 7,000,000 to SAR 22,000,000. Sold web and mobile development services and delivered successful engagement & gamification projects. AREA SALES MANAGER TotalEnergies • MarchMarch 2018
Account Relationship
CRM software
Value Proposition
Employed
Full-time / Interested in working remotely
10-15 years
Geneva Business School
International Marketing

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Within six months
Senior CRM project manager - Wunderman Thompson
Logo of Wunderman Thompson France.
Wunderman Thompson France
2023 ~ Present
Paris, France
Professional Background
Current status
Employed
Job Search Progress
Ready to interview
Professions
Fields of Employment
Work experience
4-6 years
Management
Skills
Marketing
Digital Marketing
Project Management
Excel
PowerPoint
Communication
excel
Word
Microsoft Office
CRM
Google Drive
CRM Databases
Languages
Job search preferences
Positions
Digital marketing Project manager
Job types
Full-time
Locations
Remote
Interested in working remotely
Freelance
Educations
School
University of Paris I: Panthéon-Sorbonne
Major
Commerce international
Print

margot mari

Senior CRM project manager - Wunderman Thompson

  Paris, France

Currently working as a senior CRM project manager at BETC Fullsix, i am in charge of the deployment of CRM and loyalty program for different brands such as Thierry Mugler, Van Cleef & Arpels or Accor Hotels.
Aiming at increasing recruitment, loyalty and engagement towards the brands, I am developing a complete contact strategy and program definition for my clients.
My mission as a CRM project manager is to build an omnichannel customer journey and provide an enhanced customer experience through targeted Marketing and CRM softwares.

Work Experience

Senior CRM project manager   •  Wunderman Thompson France

April 2023 - Present

- Responsible for the CRM strategy and the proper functioning of the loyalty program
Contribution to building the CRM calendar in line with the marketing plan.
- Participating in the deployment of CRM projects across France in collaboration with the marketing teams
- Running different campaigns, from concept to execution across all channels (email, push notifications, in-app messages, etc.), including: building customer journeys, challenging marketing proposals, working on CRM editorial, integrating the campaign into our CRM tool, and carrying out campaign targeting and routing.
- Working closely with the central teams on larger projects such as optimization, technical CRM development, or the roll-out of new functionalities
- Analyzing the performance of actions carried out, with a constant A/B testing approach to build learnings and channel expertise.
- Development of a PRM campaign

Senior CRM project manager  •  BETC FULLSIX

May 2021 - May 2023

CRM accompaniment and support of multiple brands: Royal Canin, Accor, Mugler, Michelin, Lacoste, Van Cleef & Arpels and RATP

- Development and deployment of new loyalty programs
- Strategic recommendation on omni channel customer experience
- CRM lifecycle definition
- Definition of the programs identity, features and value proposition
- Development of the CRM strategy
- Building relational promises according to different strategic pillars
- Recommendation for the launch of new loyalty programs
- Management of the teams working on each projects (data management, creation, exe studio..)
- Development of playbooks for deployment in markets
- Support of markets for the deployment and implementation of the CRM plan and assets
- Definition and deployment of T&Ls
- Definiton of KPIs and measurement framework of T&Ls

CRM project manager  •  Publicis Groupe

February 2019 - May 2021

Leading CRM campaigns for Nissan Europe budget:
Planning and coordinating teams around a CRM campaign from the brief to the delivery.
Establishing customer journeys, contacting and targeting plan.
Management of 360 Roadshows working hand in hand with other agencies (digital, content, production).
Creative briefs and targeting briefs.
Master production and delivery of assets.
Localisation of the campaigns among the RBUs (Europe) translations, costing, targeting and broadcasts.
Development of KPIs reports and A/B testing to continuously improve the contact system.
Development of Aftersales programs and Enewsletters.

Junior Project Manager  •  SERVICEPLAN France

September 2018 - January 2019

- Dedicated budget for Auchan Retail
- Realization of publishing campaigns
- Coordination and follow-up of projects
-Identification of client needs, assistance in the development of creative briefs and production book
- Interface between client on the follow-up and control of the production
- Production planning
- Commercial and budgetary follow-up of campaigns
Updating the communication history of the brands
Drafting of competitive freelances

Retail project Manager  •  Christian Louboutin

February 2018 - September 2018

- Development and Management of Retail tools used in Boutiques (MPOS)
- Technical support for RBUs
- Editing and Providing Boutiques with Reporting from Y2 CEGID (developped with a Cegid Consultant)
- KPI's development and improvement for the daily and weekly reports
- Writing reports on the projects and procedures
- Involvement in a CRM & Clienteling project
- Development of an internal newsletter for the store managers ( Editing Content and working with the visual identity on the design)
- Communication between the Head Office and the Stores to ensure aligned policies

Marketing Intern  •  Airbus Helicopters, Inc.

April 2016 - August 2016

Management of the CRM, organization and animations of workshops around the ERP.
Modeling and Statistics for the Strategy Pole
Analysis and age calculation of military fleets on 22,000 units
Conducting internal surveys to determine the needs for data
Cleaning and arranging the internal data base
Finding solutions to make the data accesible and usable by everyone in the service

Education

University of Paris I: Panthéon-Sorbonne

Commerce international

2017 - 2018

Aix-Marseille University

Économie

2015 - 2018

Aalto University

Économie

2016 - 2016

Skills


  • Marketing
  • Digital Marketing
  • Project Management
  • Excel
  • PowerPoint
  • Communication
  • excel
  • Word
  • Microsoft Office
  • CRM
  • Google Drive
  • CRM Databases

Languages


  • English - billingual
Resume
Profile

margot mari

Senior CRM project manager - Wunderman Thompson

  Paris, France

Currently working as a senior CRM project manager at BETC Fullsix, i am in charge of the deployment of CRM and loyalty program for different brands such as Thierry Mugler, Van Cleef & Arpels or Accor Hotels.
Aiming at increasing recruitment, loyalty and engagement towards the brands, I am developing a complete contact strategy and program definition for my clients.
My mission as a CRM project manager is to build an omnichannel customer journey and provide an enhanced customer experience through targeted Marketing and CRM softwares.

Work Experience

Senior CRM project manager   •  Wunderman Thompson France

April 2023 - Present

- Responsible for the CRM strategy and the proper functioning of the loyalty program
Contribution to building the CRM calendar in line with the marketing plan.
- Participating in the deployment of CRM projects across France in collaboration with the marketing teams
- Running different campaigns, from concept to execution across all channels (email, push notifications, in-app messages, etc.), including: building customer journeys, challenging marketing proposals, working on CRM editorial, integrating the campaign into our CRM tool, and carrying out campaign targeting and routing.
- Working closely with the central teams on larger projects such as optimization, technical CRM development, or the roll-out of new functionalities
- Analyzing the performance of actions carried out, with a constant A/B testing approach to build learnings and channel expertise.
- Development of a PRM campaign

Senior CRM project manager  •  BETC FULLSIX

May 2021 - May 2023

CRM accompaniment and support of multiple brands: Royal Canin, Accor, Mugler, Michelin, Lacoste, Van Cleef & Arpels and RATP

- Development and deployment of new loyalty programs
- Strategic recommendation on omni channel customer experience
- CRM lifecycle definition
- Definition of the programs identity, features and value proposition
- Development of the CRM strategy
- Building relational promises according to different strategic pillars
- Recommendation for the launch of new loyalty programs
- Management of the teams working on each projects (data management, creation, exe studio..)
- Development of playbooks for deployment in markets
- Support of markets for the deployment and implementation of the CRM plan and assets
- Definition and deployment of T&Ls
- Definiton of KPIs and measurement framework of T&Ls

CRM project manager  •  Publicis Groupe

February 2019 - May 2021

Leading CRM campaigns for Nissan Europe budget:
Planning and coordinating teams around a CRM campaign from the brief to the delivery.
Establishing customer journeys, contacting and targeting plan.
Management of 360 Roadshows working hand in hand with other agencies (digital, content, production).
Creative briefs and targeting briefs.
Master production and delivery of assets.
Localisation of the campaigns among the RBUs (Europe) translations, costing, targeting and broadcasts.
Development of KPIs reports and A/B testing to continuously improve the contact system.
Development of Aftersales programs and Enewsletters.

Junior Project Manager  •  SERVICEPLAN France

September 2018 - January 2019

- Dedicated budget for Auchan Retail
- Realization of publishing campaigns
- Coordination and follow-up of projects
-Identification of client needs, assistance in the development of creative briefs and production book
- Interface between client on the follow-up and control of the production
- Production planning
- Commercial and budgetary follow-up of campaigns
Updating the communication history of the brands
Drafting of competitive freelances

Retail project Manager  •  Christian Louboutin

February 2018 - September 2018

- Development and Management of Retail tools used in Boutiques (MPOS)
- Technical support for RBUs
- Editing and Providing Boutiques with Reporting from Y2 CEGID (developped with a Cegid Consultant)
- KPI's development and improvement for the daily and weekly reports
- Writing reports on the projects and procedures
- Involvement in a CRM & Clienteling project
- Development of an internal newsletter for the store managers ( Editing Content and working with the visual identity on the design)
- Communication between the Head Office and the Stores to ensure aligned policies

Marketing Intern  •  Airbus Helicopters, Inc.

April 2016 - August 2016

Management of the CRM, organization and animations of workshops around the ERP.
Modeling and Statistics for the Strategy Pole
Analysis and age calculation of military fleets on 22,000 units
Conducting internal surveys to determine the needs for data
Cleaning and arranging the internal data base
Finding solutions to make the data accesible and usable by everyone in the service

Education

University of Paris I: Panthéon-Sorbonne

Commerce international

2017 - 2018

Aix-Marseille University

Économie

2015 - 2018

Aalto University

Économie

2016 - 2016

Skills


  • Marketing
  • Digital Marketing
  • Project Management
  • Excel
  • PowerPoint
  • Communication
  • excel
  • Word
  • Microsoft Office
  • CRM
  • Google Drive
  • CRM Databases

Languages


  • English - billingual