Micky Chen Web & App Product Manager / UIUX Designer. Taipei, Taiwan [email protected] // behance.net/mimickschen Experience: 11+ years of working as a Product Manager; experienced in creating Apps and Webs. What I Do: Familiar with creating user flow, wireframe, prototype, and product PRD docs. Domain: Wearable Tech, Ed Tech, Pets, O2O, E-commerce, OTT, Beauty AIAR, & Human Resource. Skills: Sketch, Zeplin, Prott, Figma, GA4, data ai, Tableau, WordPress, BigQuery, SQL, RStudio. Certificates: GAIQ , TOEIC 905/990 , Google Data Analytics Professional Certificate Work Experience
to enhance both SEO know-how and ability. SEO Optimizator • iProspect 八月六月 2017 ‧ Optimize onsite and offsite content for better ranking and organic traffic. ‧ Audit technical issues to fixed and make website search engine friendly. ‧ Frequently use Search Console, MOZ, BrightEdge, Screaming Frog and Google Analytics. Data Consultant Intern • iProspect 七月八月 2015 Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. 技能 SEO Content Marketing Strategy Planning Consumer Insight Google Analytics PowerPoint Excel seo 語言
Completed Android TV & Apple TV Apps, and brought in partners like Apple, BenQ, SONY, and Xiaomi.
Led SEO projects. The average search result ranking rose from 9 to 7. Impression and clicks grew over 100% (YoY).
Led App Store Optimization projects, and the app was selected by App Store as Editors' Picked for more than 10 times.
Enhanced purchase & free trial user flows and reduced the bounce rate by 9.06% within 3 months.
Formed features for new biz models, including 4K video, Video Download Service, EST services, and Theme Pages.
Tracked key performance indicators by using Google Analytics, GA4, Firebase, & Tableau.
PM/UIUX Designer, Hiiir Inc. 2015/05 ~ 2018/09
UIUX Designer, e-Commerce: optimized the UI of rewarding system and shopping cart (friDay Shopping / ShoppingPlus).
Executive Assistant to Marketing Director, e-Commerce: helped organize the features that the Marketing Department needed. Prepared business proposals, sales kits, operational reports for high management levels.
Product Manager, 巷弄App: based on the profit-sharing model, developed a back-end system and adjust app's user flow. This project successfully onboarded 500 partnering merchants.
Project Manager, CareMyPet App: developed an app, CareMyPet, the app for pet's healthcare, from 0 to 1. Launched the app in Taiwan and China market.
Freelance PM/UX, 1009 Design 2014/05 ~ 2015/04
Created prototypes for GoMore website, app, a Kickstarter page, CES show, and other marketing events.
Redesigned an English learning app, Word King, and an English learning website, TOEIC 900, by creating prototypes.
Completed Android TV & Apple TV Apps, and brought in partners like Apple, BenQ, SONY, and Xiaomi.
Led SEO projects. The average search result ranking rose from 9 to 7. Impression and clicks grew over 100% (YoY).
Led App Store Optimization projects, and the app was selected by App Store as Editors' Picked for more than 10 times.
Enhanced purchase & free trial user flows and reduced the bounce rate by 9.06% within 3 months.
Formed features for new biz models, including 4K video, Video Download Service, EST services, and Theme Pages.
Tracked key performance indicators by using Google Analytics, GA4, Firebase, & Tableau.
PM/UIUX Designer, Hiiir Inc. 2015/05 ~ 2018/09
UIUX Designer, e-Commerce: optimized the UI of rewarding system and shopping cart (friDay Shopping / ShoppingPlus).
Executive Assistant to Marketing Director, e-Commerce: helped organize the features that the Marketing Department needed. Prepared business proposals, sales kits, operational reports for high management levels.
Product Manager, 巷弄App: based on the profit-sharing model, developed a back-end system and adjust app's user flow. This project successfully onboarded 500 partnering merchants.
Project Manager, CareMyPet App: developed an app, CareMyPet, the app for pet's healthcare, from 0 to 1. Launched the app in Taiwan and China market.
Freelance PM/UX, 1009 Design 2014/05 ~ 2015/04
Created prototypes for GoMore website, app, a Kickstarter page, CES show, and other marketing events.
Redesigned an English learning app, Word King, and an English learning website, TOEIC 900, by creating prototypes.