April 2019 - Present

AITES

My role at AITES is multitasking, and the following are the most important daily and recurring responsibilities I have: -

• Track traffic flow and click-through reports for developing the strategy for products and services.

• Developing multichannel marketing messages to boost sales for the customers.

• Managing all digital marketing activities, such as SEO/SEM, marketing databases, email, social media, and display advertising campaigns.

• Daily management of content and catalogs, and creating landing pages, and A/B Testing.

• Optimizing current campaigns and launching new ones, and optimizing strategies.

• Mentored junior team members in leadership, decision-making, and budget development, and Train employees on new media usage in digital marketing.

• Using the best programmatic, testing, and targeting tactics for digital marketing.

• Optimize customer value through continuous application of digital customer insights.

• Checks and identify and suggest fixes such as (broken links, content, UX, etc.). and assessment on demand.

• Strong in data analytics (A/B testing, reporting, spotting indicators and patterns) and able to apply that in pivot tactics.

Oct 2021 - Dec 2021

Adrenaline Travel

My role at Adrenaline focused on special offers on UAE national day and new year, I succeeded in generating leads coverage of all packages and more, by Meta ads. 

• Creating full content and designs, such as packages designs and social media videos and ads.

• Reset to all audiences and create custom audiences for all future packages.

October 2019 - Dec 2021

Amazon FBA

I started by conducting an in-depth search on Amazon, and analyzing social media trends to find top selling products, all by following the below roles and experiences: -

• Finding keywords research, optimizing the list, and creating a content configuration with keywords. and researching and understanding market trends and competition.

• Writing of listing content (Title, Bullet Points, variation, and Description), with following SEO guidelines and amazon tips.

• Design and improve products photos and videos to increase conversion rate.

• Creating, and optimization product landing page to launch amazon ads campaigns.

• Following customer reviews and interactive with them to increase organic impressions

• Tracking inventory and shipment with customer and email answering, and reporting account performance metrics.

June 2019 - Oct 2021

Noon Sales Specialist

As a representative of sellers, I assist them in finding high-quality, high-profitability products based on the following experiences: -

• Developing successful marketing campaigns and implementing them from concept to implementation. 

• Reviewing competitor's and social media presence on a weekly basis and providing summaries to management.

• Increase the conversion rate of products by improving their photos and videos.

• Monitoring lead times to make sure product is delivered timely.

January 2016 - April 2019

Emirates Content

My role at Emirates Content is combined work for government agencies, companies, and private bodies, and the following are the most important daily and recurring responsibilities I have: -

• Creating new content strategies that can help to reach its traffic goals.

• Manage a content team that includes writers, graphic designers, videographers, etc.

• Responsible for content across all platforms, including social media.

• Provide technical, editorial, and creative support to members of the team.

• Rank well in search engines by writing search engine copy that is optimized for search engines (SEO) while remaining and informative.

• Writing and publishing articles that target a specific set of keywords.

• Analyzing website traffic and user engagement metrics with content management systems, and maintenance.

March 2021 - Aug 2021

ARIOUS Gold

My role at ARIOUS is to design and develop a website and manage hosting and website.

• Full design website by WordPress and some plugins, such as Elementor, and Slider Revolution.

• Install hosting and emails for all employees.