CSR initiatives. As an account executive, I am responsible for project management, strategic planning, customer and media relationship management, and vendor management. Notable achievements included: Project Management: Focused on B2C projects, serving as project leader for multiple international brands. Driving over 10 press conferences, product launches, pop-up stores, and collaborative restaurant events and acting as the PR contact windows for the brands. Communication Skills: Enhanced collaboration and project outcomes by clearly briefing, including conveying project objectives, deliverables, and expectations to team members. Media Relationship Management: During the COVID-19 pandemic, proactivel...
The University of Sheffield・
Marketing Management Pratice