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林思妤 / Agnes [email protected] /資歷：行銷領域經歷 17 年，管理職 6 年 領域：Brand、Digital、E-commerce、Retail、OMO、PR 技能：品牌策略擬定、數位行銷策劃、行銷數據分析、媒體公關/異業操作、國際組織間溝通 優勢 : 行銷領域 累積17年經驗，戶外品牌策略操作6年、國際電子商務產

係管理 專案執行與網站企劃 分析品牌行銷需求、品牌行銷策略擬定、創意提案與簡報 、 網站前後台需求溝通、需求 規格統整、行銷推廣( 數位廣告投放、廣告數據分析) 行銷製作物規劃執行 輔銷品需求統整、視覺設計監督、 行銷製作物印刷發包 營運管

則，以利向客戶提供報價用，解決以往無固定規則之困擾 ● 創意發想 ｜為公司自有品牌發想並撰寫影片腳本、拍攝、剪輯 ● PR Marketing ｜為公司自有品牌規劃公關禮盒，並聯繫KOL進行發送、確認曝光等 ● Influencer Marketing ｜獨立規劃並執行品牌之KOL行銷案，曾執行過的專

Promote group Martech solutions to business brands B. Content marketing - CCTV program placements, Hunan TV live broadcast events, Douyin short videos, and live streaming projects - Social media content marketing planning Brand Marketing Director • Alibaba Group 七月十月 2020 ✍🏻 Build “Tmall go-to-market and Super Brand Day Marketing Solutions” Brand through KA Collaborations 📐 Role & Responsibilities A. Product Marketing & Brand Communication - 2B: collaborate with client success and product operation team to serve GSKA, achieving both new product launch GMV and branding goals, raise brands involvement - 2C: plan and execute co-branding campaigns - Brand building

智慧型廣告，接手帳戶後擬定品牌字、產品字、Pmax廣告，經過優化後 Roas 8.26 。 統一棒球隊股份有限公司(統一7-ELEVEn獅) , 數位電商行銷專員, Jan 2021 ~ Mar 2022 【主要成就】 1. 品牌電商後半年對比前半年成效，流量提升 88%、轉換率 2.7%、YoY 提升 124%。 2. 品牌關鍵字

Alex Pauncz I'm a creative marketer & strategist passionate about technology, entrepreneurship and marketing. In the last 6 years, I've lead many growth & brand marketing initiatives for CData Software, helping the company scale 10x from a founder-led, bootstrapped startup through three funding rounds led by VC partners. Before joining CData, I cut my teeth as an SEO & copywriter in a B2B marketing agency and at an IT services firm. Raleigh, NC, USA Work Experience OctoberPresent Product Marketing Manager — OEM CData Software - Lead marketing for CData's largest line of business: OEM embedded integration - Set the

Go-to-market Strategy ● 產品市場調查及上市戰略規劃 ● 品牌行銷、營運策略及成本營收規劃 ● 線上下媒體策略執行 品牌行銷戰略 Brand Marketing Strategy ● 品牌形象打造、戰略及經營 ● 媒體公關、KOL ● 線上下活動策略 團隊經營與管理 Team Management ● 團隊目標制定與追蹤管理