#GraphicDesign

#KNOMO

#LONDON

Brand Introduction:

Knomo's founder, Howard Harrison, was a frequent traveler who was tired of the typical black nylon laptop bag that everyone seemed to carry. He wanted a bag that was both stylish and functional and decided to create his own. After many iterations and prototypes, he created the first Knomo bag - a laptop bag that was sleek, stylish, and functional. It was an instant hit, and the rest, as they say, is history.

Since then, we have continued to innovate and create bags that solve everyday problems for the modern-day urban dweller. We have expanded our range to include backpacks, totes, briefcases, and more. We use only the finest materials, including full-grain leather and water-resistant fabrics, to ensure that our bags are both durable and stylish.

Design Concept:

In this series' design, we choose to continue Knomo's core values, expressing its practicality and sense of style through a minimalist design approach. We believe that truly excellent business design isn't about embellishing with elaborate techniques but rather about helping the brand and products fully embody their inherent value.

Designer l Steve Chou

Design Agency l Lightup Studio

Client l KNOMO LONDON

#Brand

#Communication

#Design

#PaperBag

#Catalog

#Coupon

#Infographic

#Google

Design Concept

In order to effectively convey the various improvements made by Google Maps to enhance user experience, the design of this infographic takes inspiration from a roadmap. This choice of imagery not only reinforces the central theme but also adds a lively and youthful touch to the overall design.

The roadmap format serves as a visual metaphor for guiding readers through the 12 key features of Google Maps. Just as Google Maps guides you from point A to point B, our infographic will guide you from top to bottom, mirroring the natural and intuitive flow of electronic device users. This design ensures that you can seamlessly and effortlessly explore the entire infographic.

Designer l Steve Chou

Agency l Era Ogilvy Public Relations

Client l Google

#GraphicDesign

#VisualDesign

#Communication

#PressConference

#SOP

Taiwanese Society of Psychiatry organized an enlightening press conference on October 4, accompanied by the premiere of an educational video. The video, presented in a poignant manner, eloquently illustrates the transformative impact of long-acting injectable treatment on patients. Dr. Chang-Che Tsai, the society's chairman, emphasized that individuals with schizophrenia who opt for oral medications experience an average of four relapses before considering long-acting injectables. However, early adoption of this treatment can significantly reduce the risks of emergency room visits, hospitalization, readmission to acute care facilities, and mortality within two years.

The event's deco design was undertaken by Lightup Studio, aiming to align with the color scheme and style of the educational video. This cohesive approach ensures that attendees can gain a deeper understanding of the treatment philosophy advocated by the organizers while watching the video.

The design of the handout materials also clearly highlights the key points of the event, enabling media post images to encompass a wealth of information.

For more information about the event, please visit👇👇https://lnkd.in/dXTycg_d

To watch the educational video, please visit👇👇https://lnkd.in/d9RRWu_2

Designer l Steve Chou

Design Agency l Lightup Studio

Client l Era Ogilvy Public Relations

Brand l Taiwanese Society of Psychiatry

#DecoDesign

#Communication

#Taiwan

#GraphicDesign

#MPLUS

Brand Introduction:

MPLUS is dedicated to the integration of software and hardware, solving issues occurring in various business environments by utilizing smart devices equipped with different functionalities.

Design Concept:

To distinctly present the core values of the brand, we have extensively incorporated images of products and business environments in the visuals. This enables potential clients to intuitively understand how MPLUS can address various business challenges for companies.

Additionally, within the visuals, we have integrated a significant number of blue circles. On one hand, this creates a striking contrast with the yellow (product color palette), making the visuals more captivating. On the other hand, the circular shapes symbolize.

Designer l Steve Chou

Design Agency l Lightup Studio

Client l MPLUS

#Brand

#Communication

#Design

I gave a Communication Reputation Credit to Joanne Lin

#ReputationCredit #Communication #CakeResume