【 Ad Operation and management 】 - Operated and managed in Meta, Google, Line, and Programmatic advertising. - Operation diverse industry types, mainly for e-commerce customers. - Utilize GTM and Pixel tools to help clients set up and troubleshoot conversion events. 【 Data Analysis and Optimization 】 - Provide ad optimization suggestions with GA, Similarweb, Google Trend, and other marketing tools. - Analyze data and provide optimization on ad placement strategy, budget allocation, content creation, and strategy development. 【 CRM and Project Management 】 - Communicate and collaborate between project team members, stakeholders, and other relevant parties to facilitate advertising projects. - Maintain and manage customer relationships.

【 Advertising Media Operations 】 - Operated and managed Dcard Network Media Ads. Handled clients from diverse industries, mainly focusing on Apparel, Food, FMCG, and 3C. - Assisting with brand campaign planning, and content creation. 【 Data Analysis and Optimization 】 - Utilize Google Analytics, Similarweb, Google Trend, and other marketing tools to provide ad optimization suggestions. - Analyze data and provide recommendations on ad placement strategy, budget allocation, and content creation. 【 Project Management and Communication 】 - Organized and consolidated internal data and information, including social media behavior and competitor analysis. - Communication and coordination with media planners, sales teams, PM, stakeholders, and other relevant parties to facilitate advertising projects.

【 Advertising Media Operation 】 - Nearly 2 years of experience in Meta and CPAS advertising. - Operation 10+ industry types, mainly for e-commerce customers. Using GTM and Pixel tools to help clients set up and troubleshoot conversion events. 【 Data Analysis and Optimization 】 - Utilize Google Analytics, Similarweb, Google Trend, and other marketing tools to provide ad optimization suggestions. - Analyze data and provide recommendations on ad placement strategy, budget allocation, and content creation. 【Presentation and Communication】 - Serve as an in-house advertising training instructor and assist in the new employee orientation and training presentations. - Communicate and cooperate with different departments.