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+ 品牌研究
+ 行銷理論應用
+ 消費者研究
+ 廣告設計

Product Design - Tipsy Drip

Creative Direction - Durex

Product Design - Stationery Design

Product Design - Lighting Fixtures

Brand Development - Forest Holidays

Advertising - Liverpool FC x Nike

生活的平常很喜歡觀察周遭的人事物 。對我而言「人」與「文字」經過理解和賦予詮釋後，會像味道一樣，在接收那一刻成為獨特記憶點，而這也是我對品牌企劃的追求。

專注於挖掘自己的喜好和專長，樂於嘗試更多不同的領域，一路上秉持著學習和突破自我的挑戰精神，在行銷、設計和企劃三個不同的領域不斷精進。

Observation is one of the best hobbies that I enjoy in my daily routine. For me, humanity and word being translated and understood will become the special flavour of a memory point, which also is what I looking for in my brand marketing planning objective. I'm the person who likes to dig my own speciality, willing to challenge more different things and hold the spirit of self-promotion, in marketing, design and planning.

Advertising - Liverpool FC x Nike

Advertising - Liverpool FC x Nike

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