Comprehensively trained with traditional advertising in study; proficient digital marketing and cross-border e-commerce while embrace innovative crowdfunding startup. Later educated with the art of administrative language in scrupulously government regulated organization.
Department Manager @ Backer-Founder
Taipei,TW. [email protected]
Pennsylvania State University
Major: Advertising/Public Relations
Minor: Psychology
Chinese(Mandarin)
English
I managed a 7-person team with crowdfunding project specialist and brand agent e-commerce. I am responsible for the operation, hiring and training, and directing of crowdfunding projects and brand e-commerce, and I have increased profit of my department by 2 times.
One-stop services to take care of all your needs for localizing your crowdfunding campaign, including page & video design, pre-launch testing, advertisement, PR, and post-campaign management.
Oversees 3 team member and manage annual/seasonal marketing plans and sales goal, includes crowdfunding, press, advertising, e-commerce management and business development.
Planned, executed and supervised over 30 crowdfunding projects with pledge amount over 350 million TWD.
For each product we introduce, we create a tailored range of localized strategies, including creating and adapting copywriting content, video remake, creating advertisements relevant to the local audience and delivering executed exposure through in-depth PR.
Organized the largest e-commerce summit in Taiwan with over 1500 attendees. Invited 27+ industry leading speakers from 11 countries includes Google, Amazon, Facebook, Microsoft, Twitch and ZALORA.
Invited well-known E-Commerce platforms from Singapore, the Philippines, Vietnam, China. Attracted nearly 200 Taiwanese company participants and conducted over 160 business meetings.
Comprehensively trained with traditional advertising in study; proficient digital marketing and cross-border e-commerce while embrace innovative crowdfunding startup. Later educated with the art of administrative language in scrupulously government regulated organization.
Department Manager @ Backer-Founder
Taipei,TW. [email protected]
Pennsylvania State University
Major: Advertising/Public Relations
Minor: Psychology
Chinese(Mandarin)
English
I managed a 7-person team with crowdfunding project specialist and brand agent e-commerce. I am responsible for the operation, hiring and training, and directing of crowdfunding projects and brand e-commerce, and I have increased profit of my department by 2 times.
One-stop services to take care of all your needs for localizing your crowdfunding campaign, including page & video design, pre-launch testing, advertisement, PR, and post-campaign management.
Oversees 3 team member and manage annual/seasonal marketing plans and sales goal, includes crowdfunding, press, advertising, e-commerce management and business development.
Planned, executed and supervised over 30 crowdfunding projects with pledge amount over 350 million TWD.
For each product we introduce, we create a tailored range of localized strategies, including creating and adapting copywriting content, video remake, creating advertisements relevant to the local audience and delivering executed exposure through in-depth PR.
Organized the largest e-commerce summit in Taiwan with over 1500 attendees. Invited 27+ industry leading speakers from 11 countries includes Google, Amazon, Facebook, Microsoft, Twitch and ZALORA.
Invited well-known E-Commerce platforms from Singapore, the Philippines, Vietnam, China. Attracted nearly 200 Taiwanese company participants and conducted over 160 business meetings.