Soham Samprit Senapati Growth-Focused Facebook Ads Manager & UX Writer I'm a data-driven Facebook Ads Manager with a knack for crafting user-centric copy. I combine my passion for targeted advertising with UX writing expertise to help businesses achieve their marketing goals. I leverage Facebook Ads to reach the right audience, craft compelling ad copy, and deliver measurable results. Bhubaneswar, OD, IN Work Experience Senior Facebook Ads Manager Airbnb • AugustFebruary 2024 –Led high-impact Facebook Ads campaigns for Airbnb, driving user acquisition, engagement, and bookings. –Developed data-driven Facebook Ads strategies based on market

a significant increase in marketing campaign performance by +250%, a 53.6% increase in Instagram engagement within a month, and the addition of 1,000 fans in a single day through on-site events. Skills Project planning and management Data analysis and optimization Certificate Google analysis Google ads IELTS: 7.5 Language Chinese (Native) English (Advanced level) 工作經歷 Marketing Manager & Project Lead • The Management of New Arts. MayMarchLed a dynamic team of 6 professionals in marketing and design, fostering collaboration and successfully launched 6 campaigns in 2 months. Planned and executed

Vikas Pratap Singh Manager - Digital Marketing at SHL India As an accomplished digital marketing professional with a decade of experience, I have been instrumental in helping numerous organizations achieve their financial objectives. I am passionate about leveraging digital channels to optimize performance and exceed organizational goals. | [email protected] Skills Social I've been involved both in operational and strategic levels. This experience offers me the ability to control the full process for most of the digital projects as doer, manager or consultant. Strategy Experienced to manage the scope whether it's

of sales enablement assets to support the sales process - Delivered sales intelligence with win-loss analysis & Salesforce deal audit - Created highly researched, ICP-fit target account list - Created GTM bible using customer, market and competitor research - Built effective co-marketing partnerships and webinars with OEM customers AugustOctober 2022 Growth Marketing Manager CData Software - Supported growth marketing a s CData grew from 4 scrappy marketers toManaged $400k/year paid search & display budget in Google Ads - Led SEO, conducting audits, keyword research and optimization - Drove 25-90% paid MQL growth across a portfolio of products - Overhauled programmatic SEO to effectively target

Creation ・Jun 2019 ~ Authored and optimised blog content on "TryingLingo," achieving top 5 Google search rankings for over 25% of articles. Drove an 842% increase in passive income from 2021 to 2022, with a projected increase of 221% from 2022 toBuilt a social media following of 1,500 on Facebook and Instagram, maintaining engagement rates between 25%-40%. AI Integrated Applications Developed and launched two AI-driven web applications: Educational Content Generator: Utilizes OpenAI's ChatGPT to create custom educational materials, enhancing user experience with difficulty level adjustments and vocabulary inputs. WordScape: Provides a comparative analysis of

discovery calls and educating client about latest market trend and resource sharing in order to push forward the project. Lead Nurturing and Hands off: Make sure the lead is ready to be hands off the the sales team and close the gap between sales and leads. Freelance Google Ads / Facebook Ads digital marketer • Freelance 一月Present Utilizing clients budget to achieve monthly KPI such as top ad rank on google ads and increase facebook interactions. Senior Sales Development Representitive (Enterpirse) • Ontop 三月六月 2022 Route qualified leads to Sales Account team with quality

use at work: • Adobe Photoshop • Adobe Illustrator • After Effects • Animated 3D blender Marketing Specialist • Arunika Media SeptemberDesember 2021 • Design and plan strategies for doing digital marketing • Market and product analysis • Marketing Operations • Experimenting with content types, copywriting, design, channels and types of advertising objectives • Testing and analyzing results performance using Facebook Ads Manager • Create advertising campaigns on Facebook Ads, Instagram Ads • Creating a display advertising, landing page and ad copy Social Media Marketing Specialist • SEOMuda OktoberFebruari 2020 Provide design needs for the purposes of: • Create daily content (Fb, IG, Story) • Image ads FB, IG, Google, Email marketing • Promotion Design • Designing