- Lowongan
- Panduan KarirPengembangan KarirWawancara Orang/PerusahaanBusiness ExcellenceDari CakeResumeBacaan Unggulan
- Untuk Perusahaan
- Download aplikasi CakeResume
CakeResume Talent Search
Paket Perekrutan Paling Mudah dan Efektif, Pilihan Ratusan Perusahaan
Cari lebih dari 800 ribu CV dan ambil aksi menghubungi pelamar kerja untuk rekrutmen yang lebih efektif. Pilihan ratusan perusahaan.
- Lihat semua hasil pencarian
- Tanpa batas harian untuk memulai pesan baru
- CV dapat diakses oleh perusahaan berbayar
- Lihat email pengguna & nomor telepon
Definition of Reputation Credits
關之恆 | Chih-Heng KWAN
具備加密貨幣、區塊鏈、行銷、廣告與業務背景的全方位領導者。
足跡遍佈四大洲、51 國、500 多個大小城市，以台灣為支點躍向世界。
行銷力
擁有豐富內容行銷及企劃經驗，曾受邀多次於《有物報告》撰稿行銷及東南亞新創議題，並長期自營播客等自媒體。
專案執行力
能以多語獨力溝通，曾與大型交易所、Web3 專案、供應商與世界級 IP 協作，歷練一身專案功夫及人脈活用於職場。
新興產業實戰力
兼具體育、區塊鏈與高端旅遊產品實戰經驗，為同世代間罕見。現為《轉角國際》、《拓飛文化》等平台專欄作家。
幣安 | 行銷與品牌權益經理 → 成長行銷經理
2021.08 - 現職：以跨產業服務經驗為契機，加入粉絲代幣團隊與成長行銷團隊，助力合作夥伴 Web3 新革命。
- 主導 IP 估值、贊助權益估值，並代表參與超過 100 場與知名足球隊、F1 車隊、電競、體育與娛樂組織的會議。
- 主導規劃既有 IP 發行粉絲代幣後的 O2O 行銷活動，透過加密貨幣新科技，協助合作夥伴完成數位轉型。
- 主導全球用戶多渠道 CRM 最末關審核，與多達 80+ 各產品部門及地區團隊溝通，每週接觸 10,000,000 以上 B 端 + C 端用戶。
Wota Lifestyle | 產品經理
2017.09 - 2020.04：高端目的地旅遊新創成員，以充足經驗與人脈，一手開發全球客製化及奢華旅遊體驗。
- 代表參與多屆世界級高端旅遊商業會展（ILTM Cannes / ILTM Pacific Asia / Connections Europe）
- 主導中高端旅遊產品開發，制定中高端旅遊採購決策、旅遊產品供應商管理 SCM。
- 主導並參與 200 場以上與亞、歐、非、美洲供應商的談判會議。協助異業結盟、電商平台營運、頂級客戶 CRM。
雪芃廣告 | 客戶經理
2016.10 - 2017.04：以廈門、上海為中心的 4A 廣告代理商成員，負責大型客戶如 361°、九牧家衛、雀氏日用品等。
- KV / POP（平面視覺）及 POSM（製作物）· 專案進度及預算控管、監拍、監製溝通協調。
- TVCF（電視廣告）及 IMC（全渠道整合行銷傳播）· 專案進度及預算控管、傳播活動企劃溝通協調。
易遊網 | 行銷專員
2015.09 - 2016.02：與攜程緊密合作，透過自媒體與社群渠道，共同開拓大中華區市場。
- 企劃及內容產出（部落格與網站文案、產業報告）操作賣相不佳的專案成功提升 30% 業績（時至今日，此專案仍穩健銷售中）
Inner Circle Sports | 職業運動分析師暨編譯
2012.02 - 2013.05：奠基自北美專業資料庫，分析運動賽事進階數據，簡化後包裹出售予客戶。
- 編譯北美運彩權威 DonBest 運動數據資料庫。與中華電信 MOD 運動頻道及 BetAdvisor 法國團隊合作，跨部門溝通協調。
FoMgmt., Bournemouth University, UK
'15：英國伯恩茅斯大學運動管理碩士
CFLL, NCCU, Taiwan
'10：國立政治大學阿拉伯語文學系學士
Chih-Heng KWAN
The best available business leader with diverse experiences, providing critical and crucial solutions for 4A, tourism, cryptocurrency and sport companies.
Vision of Diverse Culture
Fluent in English/Mandarin/Arabic. Foot-printed on 500+ cities, 51 nations with EMEA & Pacific Asia network connections.
Victory on Projects
Capable to led projects and products in a rapid-growing Mandarin market with tight schedule, resulted in booming campaigns.
Vision of Multi-industry
One of rare "slasher" with multi-industries like sport, blockchain and tourism. Insights published on well-known medias.
Binance | Sponsorship Manager to Growth Marketing Manager
Aug 2021 - Now: Connect b/c users with Web3 technologies by issue fan token for IPs and growth marketing campaigns.
- Serving clients included Manchester United, Boca Juniors, FC Porto, S.S. Lazio, Alpine F1 Team and Santos FC.
- Leading 100+ IP, branding assets and sponsorship rights evaluation/negotiations with sport, esport and ent teams.
- Leading and managing O2O promotions and support partners to achieve better performance on fan engagements.
- Leading stages of peer review on global ad-hoc and transactional events with 80+ BUs, reach 10-million users weekly.
I-Connect | Branding & Content Manager
Sep 2020 - Aug 2021: Branding campaigns invented, monitored and reviewed for Taiwan, Singapore and Malaysia brands.
Wota Lifestyle | Product Manager
Sep 2017 - Apr 2020: Founding member of a luxury destination travel and concierge e-commerce platform.
- Led product line development and make the final decision with own-build supplier management.
- Led 200+ business meetings with suppliers worldwide with price and buying negotiations.
- Business developed in Mandarin and ASEAN market. Supported e-commerce development and high-end CRM.
SHAPE Ad | Account Manager
Oct 2016 - Apr 2017: Joined an awarded 4A agency based in Coasted China, served clients as 361°, Jomoo and Chiaus.
- Cross-functional communications with schedule and budget control on key visions, TVCs and point-of-sale materials.
- Managed integrated marketing communication for clients in annual basis.
ezTravel | Marketing Coordinator
Sep 2015 - Feb 2016: Collaborated with Ctrip, opened up domestic and Mandarin market via marketing co-working.
- Copy-writing and industry analysis reports building. Refurbished project by new promo strategies, raised 30% of selling.
Inner Circle Sports | Professional Sport Analyst / Editor
Feb 2012 - May 2013: Analyzed advance statistics of sport competitions and translated for further usage.
- Converted DonBest database stats into tips for CHT MOD channels; team-up with BetAdvisor for product developments.
FoMgmt., Bournemouth University, UK
'15: Sport Management, MSc with Merit
CFLL, NCCU, Taiwan
'10: Arabic Language and Literature, BA
關之恆 | Chih-Heng KWAN
具備加密貨幣、區塊鏈、行銷、廣告與業務背景的全方位領導者。
足跡遍佈四大洲、51 國、500 多個大小城市，以台灣為支點躍向世界。
行銷力
擁有豐富內容行銷及企劃經驗，曾受邀多次於《有物報告》撰稿行銷及東南亞新創議題，並長期自營播客等自媒體。
專案執行力
能以多語獨力溝通，曾與大型交易所、Web3 專案、供應商與世界級 IP 協作，歷練一身專案功夫及人脈活用於職場。
新興產業實戰力
兼具體育、區塊鏈與高端旅遊產品實戰經驗，為同世代間罕見。現為《轉角國際》、《拓飛文化》等平台專欄作家。
幣安 | 行銷與品牌權益經理 → 成長行銷經理
2021.08 - 現職：以跨產業服務經驗為契機，加入粉絲代幣團隊與成長行銷團隊，助力合作夥伴 Web3 新革命。
- 主導 IP 估值、贊助權益估值，並代表參與超過 100 場與知名足球隊、F1 車隊、電競、體育與娛樂組織的會議。
- 主導規劃既有 IP 發行粉絲代幣後的 O2O 行銷活動，透過加密貨幣新科技，協助合作夥伴完成數位轉型。
- 主導全球用戶多渠道 CRM 最末關審核，與多達 80+ 各產品部門及地區團隊溝通，每週接觸 10,000,000 以上 B 端 + C 端用戶。
Wota Lifestyle | 產品經理
2017.09 - 2020.04：高端目的地旅遊新創成員，以充足經驗與人脈，一手開發全球客製化及奢華旅遊體驗。
- 代表參與多屆世界級高端旅遊商業會展（ILTM Cannes / ILTM Pacific Asia / Connections Europe）
- 主導中高端旅遊產品開發，制定中高端旅遊採購決策、旅遊產品供應商管理 SCM。
- 主導並參與 200 場以上與亞、歐、非、美洲供應商的談判會議。協助異業結盟、電商平台營運、頂級客戶 CRM。
雪芃廣告 | 客戶經理
2016.10 - 2017.04：以廈門、上海為中心的 4A 廣告代理商成員，負責大型客戶如 361°、九牧家衛、雀氏日用品等。
- KV / POP（平面視覺）及 POSM（製作物）· 專案進度及預算控管、監拍、監製溝通協調。
- TVCF（電視廣告）及 IMC（全渠道整合行銷傳播）· 專案進度及預算控管、傳播活動企劃溝通協調。
易遊網 | 行銷專員
2015.09 - 2016.02：與攜程緊密合作，透過自媒體與社群渠道，共同開拓大中華區市場。
- 企劃及內容產出（部落格與網站文案、產業報告）操作賣相不佳的專案成功提升 30% 業績（時至今日，此專案仍穩健銷售中）
Inner Circle Sports | 職業運動分析師暨編譯
2012.02 - 2013.05：奠基自北美專業資料庫，分析運動賽事進階數據，簡化後包裹出售予客戶。
- 編譯北美運彩權威 DonBest 運動數據資料庫。與中華電信 MOD 運動頻道及 BetAdvisor 法國團隊合作，跨部門溝通協調。
FoMgmt., Bournemouth University, UK
'15：英國伯恩茅斯大學運動管理碩士
CFLL, NCCU, Taiwan
'10：國立政治大學阿拉伯語文學系學士
Chih-Heng KWAN
The best available business leader with diverse experiences, providing critical and crucial solutions for 4A, tourism, cryptocurrency and sport companies.
Vision of Diverse Culture
Fluent in English/Mandarin/Arabic. Foot-printed on 500+ cities, 51 nations with EMEA & Pacific Asia network connections.
Victory on Projects
Capable to led projects and products in a rapid-growing Mandarin market with tight schedule, resulted in booming campaigns.
Vision of Multi-industry
One of rare "slasher" with multi-industries like sport, blockchain and tourism. Insights published on well-known medias.
Binance | Sponsorship Manager to Growth Marketing Manager
Aug 2021 - Now: Connect b/c users with Web3 technologies by issue fan token for IPs and growth marketing campaigns.
- Serving clients included Manchester United, Boca Juniors, FC Porto, S.S. Lazio, Alpine F1 Team and Santos FC.
- Leading 100+ IP, branding assets and sponsorship rights evaluation/negotiations with sport, esport and ent teams.
- Leading and managing O2O promotions and support partners to achieve better performance on fan engagements.
- Leading stages of peer review on global ad-hoc and transactional events with 80+ BUs, reach 10-million users weekly.
I-Connect | Branding & Content Manager
Sep 2020 - Aug 2021: Branding campaigns invented, monitored and reviewed for Taiwan, Singapore and Malaysia brands.
Wota Lifestyle | Product Manager
Sep 2017 - Apr 2020: Founding member of a luxury destination travel and concierge e-commerce platform.
- Led product line development and make the final decision with own-build supplier management.
- Led 200+ business meetings with suppliers worldwide with price and buying negotiations.
- Business developed in Mandarin and ASEAN market. Supported e-commerce development and high-end CRM.
SHAPE Ad | Account Manager
Oct 2016 - Apr 2017: Joined an awarded 4A agency based in Coasted China, served clients as 361°, Jomoo and Chiaus.
- Cross-functional communications with schedule and budget control on key visions, TVCs and point-of-sale materials.
- Managed integrated marketing communication for clients in annual basis.
ezTravel | Marketing Coordinator
Sep 2015 - Feb 2016: Collaborated with Ctrip, opened up domestic and Mandarin market via marketing co-working.
- Copy-writing and industry analysis reports building. Refurbished project by new promo strategies, raised 30% of selling.
Inner Circle Sports | Professional Sport Analyst / Editor
Feb 2012 - May 2013: Analyzed advance statistics of sport competitions and translated for further usage.
- Converted DonBest database stats into tips for CHT MOD channels; team-up with BetAdvisor for product developments.
FoMgmt., Bournemouth University, UK
'15: Sport Management, MSc with Merit
CFLL, NCCU, Taiwan
'10: Arabic Language and Literature, BA