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Media Planning Assistant Manager @DAC_台灣迪艾思股份有限公司
2023 ~ Presente
Account Manager
En un mes
Word
Excel
PowerPoint
Empleado
Listo para la entrevista
A tiempo completo / No está interesado en trabajar a distancia
De 4 a 6 años
National Taiwan University
Bachelor
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Marketing Specialist @J&A Car Rental
2023 ~ Presente
副理
En un mes
Word
PowerPoint
Excel
Empleado
Listo para la entrevista
A tiempo completo / Interesado en trabajar a distancia
De 4 a 6 años
Ming Chuan University
International Business/Trade/Commerce
Avatar of Stevano Christian.
Avatar of Stevano Christian.
Past
Growth & Performance @Hypefast
2020 ~ 2024
Performance Marketing Manager
En un mes
dashboard to ensure correct strategies applied in digital execution level. Led alignment for offline campaign and online digital marketing campaign SEO improvement on website and blog, help to increase Stoqo organic traffic by 30-50% each month ASO improvement on PlayStore, increase apps traffic (organic% each month, and apps install rate 30-40% (overall) each month EducationBina Nusantara University Information System Studied analysis and system creation concept with object oriented approach. Studied multiple programming language and applied ERP (Enterprise Resource Planning) focused to solve business problem. Studied management, problem solving, and critical analysis relat...
Spreadsheets
Data Analysis
Meta Ads
Desempleado
Listo para la entrevista
A tiempo completo / Interesado en trabajar a distancia
6-10 años
BINUS University
Information System
Avatar of Jonathan Chuang.
Avatar of Jonathan Chuang.
Product Marketing & Operation Expert, Content Commerce @Alibaba Group
2021 ~ Presente
Senior Marketing Manager/Marketing Director
En un mes
conversions - Team management Corporate Marketing & Media Expert • Alibaba Group 十月十一月 2021 ✍🏻 Strategic Planner with Multiple Expertise: Integrate Regional Resources to corporate strategy for maximized Results 📐 Role & Responsibilities A. Marketing & Media Strategy - Olympics media marketing strategy lead: Greater China and Asia-Pacific markets - Media strategy PM: Media planning for various Alibaba business lines online and offline - Promote group Martech solutions to business brands B. Content marketing - CCTV program placements, Hunan TV live broadcast events, Douyin short videos, and live streaming projects - Social media content marketing planning Brand Marketing Director • Alibaba Group 七
Marketing Communications
Product Marketing
ECommerce Product Development
Empleado
Listo para la entrevista
A tiempo completo / Interesado en trabajar a distancia
10-15 años
FuJen Catholic University
Japanese Language & Culture
Avatar of 王信棋 WANG XIN QI.
Avatar of 王信棋 WANG XIN QI.
Growth Marketing Specialist @Hahow 好學校
2023 ~ Presente
Senior Growth Marketing
En un mes
600 additional registrations and over 1.6 million in revenue monthly to the platform. Collaborated with multiple departments to establish a hierarchical grading system for promotional discounts. Managed website marketing banners to maximize platform revenue. Content Marketing Specialist • Hahow DecDec 2022 | Taipei, Taiwan Through comprehensive marketing planning, including own media and paid media planning, successfully increased website article traffic by 105% within one year. Additionally, achieved registration CVR from article traffic +56%. Effectively decreased CPC by 92.31% and reduced CAC by 95.5% through ad optimization. Utilizing SEO, boosted
Microsoft Office
Communication
Google Analytics
Empleado
Listo para la entrevista
A tiempo completo / Interesado en trabajar a distancia
De 4 a 6 años
National Central University
Finance, General
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Past
Brand Manager @AUDEMARS PIGUET
2018 ~ 2022
Public Relations Manager
En un mes
Awareness
Public Relations
Selling Skills
Desempleado
Listo para la entrevista
A tiempo completo / Interesado en trabajar a distancia
6-10 años
GOOGLE
Digital Marketing Online Program
Avatar of Hoàng Nguyễn.
Avatar of Hoàng Nguyễn.
Communications Strategist @Nha Nam Publishing and Communications JSC
2020 ~ Presente
En un mes
of the Hanoi-based marketing events. Managed and engaged with different stakeholders to guarantee mutual understanding and satisfaction. Communications Strategist • The PAN Group Joint Stock Company NovemberJuly 2017 | Hanoi, Vietnam Optimized company's internal communications channels, making it 20% more user-friendly. Streamlined the press release writing process, halving it to 2 instead of 4 hours. Spearheaded monthly CSR campaigns, tripling media coverage frequency from 2 articles/month to 6 articles. Education RMIT University Vietnam Professional Communications •Skills Content Marketing Social Media Planning PR & Events Strategy Planning Languages Vietnamese — Native or Bilingual English — Professional
Content Marketing
Social Media Planning
PR & Events
Empleado
Abierto a oportunidades
A tiempo completo / Sólo a distancia
6-10 años
RMIT University Vietnam
Professional Communications
Avatar of 賴瑩蓁 Jamie Lai.
Avatar of 賴瑩蓁 Jamie Lai.
Senior Account Manager @凱絡媒體服務股份有限公司
2019 ~ Presente
專案經理
En un mes
Cup, etc.) › Project-Clients: Porsche, Far East Biotechnology, Lin Trading, Win Can Digital Assets › Dentsu Group Sustainability Projects: RISE UP Taiwan Project (as deputy coordinator), Showmei's Invitation to the Never Before (as a core team member), Dentsu Group Creative Committee. 【Achievement】 › In addition to advertising content and media planning, I also assists our key client in business strategies such as brand positioning, market pricing, and sales channel advices to drive a sales performance. One of the brand of Uni-President was upgraded to Mega Brand during my service period. › As a core team member and
PowerPoint
Word
Excel
Empleado
Abierto a oportunidades
A tiempo completo / Interesado en trabajar a distancia
6-10 años
Fu Jen Catholic University
廣告傳播學系
Avatar of Jason Lu.
Avatar of Jason Lu.
Associate Marketing Manager @Acer Inc.
2023 ~ Presente
Business Intelligence, Data Analyst, Strategy Planning
En un mes
from metrics alignment, data requests, and project management Manager • iProspect AprilDecember 2021 Defined go-to-market strategies for Taiwanese global brands with media centralization, optimizing digital media and driving business growth for Taiwanese global brands by the cross-marketing framework. Led a team of 9+ members from programmatic media planning to buying, ensuring the execution aligned with clients' objectives and delivering measurable results. Developed execution media annual reviews, case studies, and performance drivers to accelerate client business momentum. Established strong partnerships with diverse media partners, leveraging resources and optimization tactics to drive results for international clients
Word
PowerPoint
Excel
Empleado
Abierto a oportunidades
A tiempo completo / Interesado en trabajar a distancia
6-10 años
Tamkang University (淡江大學)
國際企業學系
Avatar of Steven Chen.
Avatar of Steven Chen.
資深成長行銷經理 Senior Growth Marketing Manager @Hahow 好學校
2023 ~ Presente
Growth marketing Manager、Growth Manager
En un mes
陳昱韶 Steven Chen Digital Optimization Manager 擁有四年的品牌成長行銷與數位廣告顧問經驗,以及兩年的團隊管理經驗,擅長協助品牌與中小企業進行數位媒體策略規劃、網站分析與營收及使用者成長,曾榮獲 Google 菁英合作夥伴大獎前三強,服務過的合作夥伴橫跨垂直
Word
PowerPoint
Excel
Empleado
Abierto a oportunidades
A tiempo completo / Interesado en trabajar a distancia
6-10 años
淡江大學 Tamkang University
風險管理與保險

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Technical Skills
Specialized knowledge and expertise within the profession (e.g. familiar with SEO and use of related tools).
Problem-Solving
Ability to identify, analyze, and prepare solutions to problems.
Adaptability
Ability to navigate unexpected situations; and keep up with shifting priorities, projects, clients, and technology.
Communication
Ability to convey information effectively and is willing to give and receive feedback.
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En un mes
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Progreso en la búsqueda de empleo
Professions
Fields of Employment
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Menos de 1 año
Management
Habilidades
Word
Excel
powerpoint
Photoshop
Premiere Pro
TOEIC
IELTS
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Posición
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Ubicación
A distancia
Freelance
Educación
Escuela
University of Leeds
Mayor
廣告行銷
Imprimir

Peng Shen-An (Richard)

I finished master's degree in advertising and marketing in 2020 and 2021 at Leeds University, while I studied information management in 中原大學.  More tactical business development and project management skills have been enhanced in my last work experience. Besides I would love to increase my value on social media this brought me more comprehensive insights into current trends and business opportunities.

  [email protected]

  linkedin.com/in/shenan-peng-243741199 

新北市汐止區忠三街118巷36號3樓

  0952319920

Skill

Practical experience


  • 司法院、經濟部project owner
  • E-commerce campaigns planner
  • 新光銀行 project assistance
  • Overseas business development
  • Personal social media overviews over 1M

Digital design and editing skills


  • Video Editing skill
  • Powerpoint & presentation skill 
  • Excel business analysis for boosting sales growth and presenting reports.

Language and certification


  • Overall IELTS 6
  • Google SEO
  • Google Analytics
  • Google search ads
  • Google media ads
  • Google video ads

Work experience


Oct 2022 - Now

Internation channel execute 

CyberLink

Account management and development

-Discovering the internal and overseas markets,  boosting product sales by over 50% in Europe and directly signed contracts with 3 brand-new resellers.

-Product renew rate overall kept over 75% in 2023.

Project management 

-Project handling with Judicial and MOEA (GOV.), brought nearly $10M in business growth. 

- Handle B2B commercial activities with resellers, new product launching pre-marketing and campaign scheduling for every Quater.

Reseller campaign

- E-commercial management with Yahoo, PChome and MOMO, boosted nearly 30% of product conversion rate in 2023 Q3Q4.

- Overall sales growth of 35% on e-commerce campaign.


Sep 2021 - Feb 2022

 

Digital social media marketing (Internship) 

Influx

Advertising and effectiveness analytics 

Involving in the design of project campaign, providing market campaign and analysis for TA , tracking product campaign and modification 

 Project support: 

Reachability increased 30%, Average time viewed growth 35%, Total viewed growth 20%, Campaign management 

(Supporting Instagram/Facebook/Youtube campaign and post, campaign content analysis )

Posting effectiveness:  

Visual creation with posting strategy, escalating company account reach ability and average staying time for campaign 


Study status

Sep 2020 - Sep 2021

Leeds University

advertising and marketing

Major: 

Advertising 

Cooperate with Powerade/ Market planning & analyze /Marketing campaign generation

 CCPR

  PR solution and stakeholder management scheme 

 Media planning

 Cooperate with Optoma/ Marketing management  / Media buy

 Social media planning

 Social media campaign management / media platform analysis 

 Market analysis

 Statistics analysis / commercial campaign analysis 

Sep 2016 - Jun 2019

中原大學

Information management

  Java, C++, CSS, HTML basic implementation and understanding  

Project- Bodyknows 舌診健檢 

  (Presentation and content management / marketing analysis / marketing campaign planning)

. 2018 Summer camp campaign

 ( Campaign planning / Scheme rundown / campaign leadership )

Marketing campaign cooperation with 中壢 fundation


Portfoilo

Personal website & Blogger

Initially, I started compiling my personal site, engaged with technology, life, social news and creative content to enhance my SEO skills and utilize other online tools. 

https://itshozen.com/

Markert campaign (Pets)

Arousing people's curiosity about pet keeping via marketing campaign, increase Reach effect toward target audience. Also create more content sharing amount and shaved.






Markert campaign (Digital transformation)

Involved with employment rate and Covid impact, brought straight pain point to solve clients'  demands.

Utilizied different social media channel to run marketing campaign, key word analysis and omptimzied user behavior. Generating relative content to attract potential consumer.

Project management

【First prize for campus competiton】 

I am in charge of posture design and presentation content, providing support to team members and overall visual display. Including data integration and project presentation. 

Project 

【National competition of information management】  

「Bodyknows」won the third prize 

.In charge of presentation, video campaign strategy and content integration 

.Video editing and providing support to team members

 Link to video: https://reurl.cc/eE09W7

Resume
Perfil

Peng Shen-An (Richard)

I finished master's degree in advertising and marketing in 2020 and 2021 at Leeds University, while I studied information management in 中原大學.  More tactical business development and project management skills have been enhanced in my last work experience. Besides I would love to increase my value on social media this brought me more comprehensive insights into current trends and business opportunities.

  [email protected]

  linkedin.com/in/shenan-peng-243741199 

新北市汐止區忠三街118巷36號3樓

  0952319920

Skill

Practical experience


  • 司法院、經濟部project owner
  • E-commerce campaigns planner
  • 新光銀行 project assistance
  • Overseas business development
  • Personal social media overviews over 1M

Digital design and editing skills


  • Video Editing skill
  • Powerpoint & presentation skill 
  • Excel business analysis for boosting sales growth and presenting reports.

Language and certification


  • Overall IELTS 6
  • Google SEO
  • Google Analytics
  • Google search ads
  • Google media ads
  • Google video ads

Work experience


Oct 2022 - Now

Internation channel execute 

CyberLink

Account management and development

-Discovering the internal and overseas markets,  boosting product sales by over 50% in Europe and directly signed contracts with 3 brand-new resellers.

-Product renew rate overall kept over 75% in 2023.

Project management 

-Project handling with Judicial and MOEA (GOV.), brought nearly $10M in business growth. 

- Handle B2B commercial activities with resellers, new product launching pre-marketing and campaign scheduling for every Quater.

Reseller campaign

- E-commercial management with Yahoo, PChome and MOMO, boosted nearly 30% of product conversion rate in 2023 Q3Q4.

- Overall sales growth of 35% on e-commerce campaign.


Sep 2021 - Feb 2022

 

Digital social media marketing (Internship) 

Influx

Advertising and effectiveness analytics 

Involving in the design of project campaign, providing market campaign and analysis for TA , tracking product campaign and modification 

 Project support: 

Reachability increased 30%, Average time viewed growth 35%, Total viewed growth 20%, Campaign management 

(Supporting Instagram/Facebook/Youtube campaign and post, campaign content analysis )

Posting effectiveness:  

Visual creation with posting strategy, escalating company account reach ability and average staying time for campaign 


Study status

Sep 2020 - Sep 2021

Leeds University

advertising and marketing

Major: 

Advertising 

Cooperate with Powerade/ Market planning & analyze /Marketing campaign generation

 CCPR

  PR solution and stakeholder management scheme 

 Media planning

 Cooperate with Optoma/ Marketing management  / Media buy

 Social media planning

 Social media campaign management / media platform analysis 

 Market analysis

 Statistics analysis / commercial campaign analysis 

Sep 2016 - Jun 2019

中原大學

Information management

  Java, C++, CSS, HTML basic implementation and understanding  

Project- Bodyknows 舌診健檢 

  (Presentation and content management / marketing analysis / marketing campaign planning)

. 2018 Summer camp campaign

 ( Campaign planning / Scheme rundown / campaign leadership )

Marketing campaign cooperation with 中壢 fundation


Portfoilo

Personal website & Blogger

Initially, I started compiling my personal site, engaged with technology, life, social news and creative content to enhance my SEO skills and utilize other online tools. 

https://itshozen.com/

Markert campaign (Pets)

Arousing people's curiosity about pet keeping via marketing campaign, increase Reach effect toward target audience. Also create more content sharing amount and shaved.






Markert campaign (Digital transformation)

Involved with employment rate and Covid impact, brought straight pain point to solve clients'  demands.

Utilizied different social media channel to run marketing campaign, key word analysis and omptimzied user behavior. Generating relative content to attract potential consumer.

Project management

【First prize for campus competiton】 

I am in charge of posture design and presentation content, providing support to team members and overall visual display. Including data integration and project presentation. 

Project 

【National competition of information management】  

「Bodyknows」won the third prize 

.In charge of presentation, video campaign strategy and content integration 

.Video editing and providing support to team members

 Link to video: https://reurl.cc/eE09W7