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职场能力评价定义
Uyen Le
Experienced communications professional actively seeking new opportunities.
I have four years of experience in Marketing and Public Relations focusing on social media management, media relations and CRM.
People-centered is the key value in all of my approaches.
Ho Chi Minh city, Vietnam
Work Experience
April 2022 - Present
Marketing Coordinator _ Unios
. Develop compelling product marketing materials
. Develop concise and effective messaging to promote new products Digital Marketing
. Improve, troubleshoot, quality test and continually monitor the website and online presence
. Monitor and analyze trends of searches and report findings to business
. Assist with all aspects of our digital marketing including marketing database, email, and display
June 2021 - March 2022
Marketing Coordinator _ PlanOmatic
. Assist with content pieces including white papers, e-books, blogs and email campaigns
. Manage Hubspot CRM in support of sales and marketing teams
. Maintain the company's social media presence and online reputation across all digital channels
. Organize and coordinate trade show sponsorships and event attendance
. Track and manage internal projects and marketing requests
June 2020 - January 2021
Communications Intern Inter-Agency Network for Education in Emergencies
. Developed social media campaigns relevant to INEE thematic areas and activities, and promote the content of INEE partners
. Prepared monthly social media activity reports and maintain the social media user guide
. Assisted the management of the INEE website, including updating content, drafting webpages and features, etc.
. Assisted the drafting and preparation of INEE communications materials
June 2019 - May 2020
Communications Fellow _ AfricAid
. Researched prospective grant potential from foundations including background information, specific requirements, deadlines, etc
. Wrote letters of inquiry, proposals, and grant reports under the supervision of AfricAid staff
. Drafted and designed social media content for Facebook and Instagram
April 2019 - August 2019
Communications Intern _ Vanguard Communications
. Assisted in managing WordPress websites and social media on behalf of clients
. Conducted social media analysis to improve social media strategy for clients
. Assisted internet-based marketing and public relations tasks on behalf of clients, including online reputation management, including Yelp, Google, Healthgrades, RateMDs, etc.
. Checked and monitored SEO ranking to enhance websites 'visibility
. Tracked and managed assigned projects with Vanguard's task management software on a daily basis in order to update the team and document progress
September 2018 - March 2019
Marketing Intern _ Swedish Medical Center
. Assisted marketing and advertising promotional activities
. Used PowerPoint to design promotional presentations
. Distributed internal marketing materials and organized marketing events
August 2018 - January 2019
Public Relations Intern _ Clobotics
. Managed social media marketing platforms, such as Facebook, Twitter, and LinkedIn
. Conducted research on PR and marketing best practices in order to attract more social media engagement and event participation
. Developed content for both digital and traditional media
May 2017 - January 2019
Marketing & PR Associate _ GREAT WINE, Inc.
. Designed and organized social media content on Facebook, Twitter, Instagram and LinkedIn
. Managed website and email marketing
. Drafted communications projects, such as news releases, newsroom projects and news pitch
. Built relationships with the media and social media influencers to promote the brand and its products
. Identified new market segments to increase customer retention
. Conducted research on PR and marketing best practices to improve future campaigns
September 2017 - March 2018
PR and Marketing Intern _ Open Media Foundation
. Drafted and publicized content on Open Media Foundation OMF and Denver Open Media DOM social media, such as Facebook, Twitter, and Instagram
. Organized station events, such as DOM Member Shindig and Open Music Sessions to improve members' and guests' experience
. Conducted photography for events
. Analyzed OMF's and DOM's websites' performance using Google Analytics and Google Ads
Education
University of Denver
Master of Arts Strategic Communications
2017 - 2020
Seattle University
Bachelor of Arts Strategic Communications
2014 - 2016
Publications
Taylor & Francis Online
Trim the Ribbon: Reconsidering the Ethics of Breast Cancer Campaigns
Co-Author, Published 07/2017
Skills
Tech
- Microsoft Suite
- Adobe Creative Suite
- Talkwalker
- SPSS
- WordPress
- HTML5
- Canva
- Salesforce
- MailChimp
- HubSpot
- Binary Fountain
Communications
- Press Release
- Media Advisory
- Collateral Design
- Content Creation
- News Pitch
- Social Media Analytics
- Social Media Management
- Online Reputation Management
Language
- Chinese (Beginner)
- English (Professional)
- Vietnamese (Native)
Uyen Le
Experienced communications professional actively seeking new opportunities.
I have four years of experience in Marketing and Public Relations focusing on social media management, media relations and CRM.
People-centered is the key value in all of my approaches.
Ho Chi Minh city, Vietnam
Work Experience
April 2022 - Present
Marketing Coordinator _ Unios
. Develop compelling product marketing materials
. Develop concise and effective messaging to promote new products Digital Marketing
. Improve, troubleshoot, quality test and continually monitor the website and online presence
. Monitor and analyze trends of searches and report findings to business
. Assist with all aspects of our digital marketing including marketing database, email, and display
June 2021 - March 2022
Marketing Coordinator _ PlanOmatic
. Assist with content pieces including white papers, e-books, blogs and email campaigns
. Manage Hubspot CRM in support of sales and marketing teams
. Maintain the company's social media presence and online reputation across all digital channels
. Organize and coordinate trade show sponsorships and event attendance
. Track and manage internal projects and marketing requests
June 2020 - January 2021
Communications Intern Inter-Agency Network for Education in Emergencies
. Developed social media campaigns relevant to INEE thematic areas and activities, and promote the content of INEE partners
. Prepared monthly social media activity reports and maintain the social media user guide
. Assisted the management of the INEE website, including updating content, drafting webpages and features, etc.
. Assisted the drafting and preparation of INEE communications materials
June 2019 - May 2020
Communications Fellow _ AfricAid
. Researched prospective grant potential from foundations including background information, specific requirements, deadlines, etc
. Wrote letters of inquiry, proposals, and grant reports under the supervision of AfricAid staff
. Drafted and designed social media content for Facebook and Instagram
April 2019 - August 2019
Communications Intern _ Vanguard Communications
. Assisted in managing WordPress websites and social media on behalf of clients
. Conducted social media analysis to improve social media strategy for clients
. Assisted internet-based marketing and public relations tasks on behalf of clients, including online reputation management, including Yelp, Google, Healthgrades, RateMDs, etc.
. Checked and monitored SEO ranking to enhance websites 'visibility
. Tracked and managed assigned projects with Vanguard's task management software on a daily basis in order to update the team and document progress
September 2018 - March 2019
Marketing Intern _ Swedish Medical Center
. Assisted marketing and advertising promotional activities
. Used PowerPoint to design promotional presentations
. Distributed internal marketing materials and organized marketing events
August 2018 - January 2019
Public Relations Intern _ Clobotics
. Managed social media marketing platforms, such as Facebook, Twitter, and LinkedIn
. Conducted research on PR and marketing best practices in order to attract more social media engagement and event participation
. Developed content for both digital and traditional media
May 2017 - January 2019
Marketing & PR Associate _ GREAT WINE, Inc.
. Designed and organized social media content on Facebook, Twitter, Instagram and LinkedIn
. Managed website and email marketing
. Drafted communications projects, such as news releases, newsroom projects and news pitch
. Built relationships with the media and social media influencers to promote the brand and its products
. Identified new market segments to increase customer retention
. Conducted research on PR and marketing best practices to improve future campaigns
September 2017 - March 2018
PR and Marketing Intern _ Open Media Foundation
. Drafted and publicized content on Open Media Foundation OMF and Denver Open Media DOM social media, such as Facebook, Twitter, and Instagram
. Organized station events, such as DOM Member Shindig and Open Music Sessions to improve members' and guests' experience
. Conducted photography for events
. Analyzed OMF's and DOM's websites' performance using Google Analytics and Google Ads
Education
University of Denver
Master of Arts Strategic Communications
2017 - 2020
Seattle University
Bachelor of Arts Strategic Communications
2014 - 2016
Publications
Taylor & Francis Online
Trim the Ribbon: Reconsidering the Ethics of Breast Cancer Campaigns
Co-Author, Published 07/2017
Skills
Tech
- Microsoft Suite
- Adobe Creative Suite
- Talkwalker
- SPSS
- WordPress
- HTML5
- Canva
- Salesforce
- MailChimp
- HubSpot
- Binary Fountain
Communications
- Press Release
- Media Advisory
- Collateral Design
- Content Creation
- News Pitch
- Social Media Analytics
- Social Media Management
- Online Reputation Management
Language
- Chinese (Beginner)
- English (Professional)
- Vietnamese (Native)