Marketing specialist,Marketing Executive,Advertising Executive
and enhance CRM and website strategies. • Create an Integrated Marketing Communications (IMC) plan for Merries, collaborating with five Key Opinion Leaders (KOLs) to achieve a 250% increase in engagement on their social media platforms compared to the last three months. Additionally, work with Mababy Media to reach our target audience. • Develop IMC campaigns for 77 Chocolate and Angus Chiang's fashionable clothing, resulting in their products selling out in just 20 minutes. • Analyze customer insights and devise strategies for clients and product development. • Collaborate with media agencies, KOL agencies, and Word-of-Mouth (WOM) agencies
Soochow University・
國際經營與貿易學系