You will be responsible for analyzing, reporting and optimizing for the entire user acquisition (from lead-to-purchase) funnel. You will work with the regional team to leading all aspects of paid media strategy from awareness, consideration, to conversion on Brand.com website. Data-driven, initiative, energy, and the ability to work across functions are critical to success. If you have a passion for babies, technology and startup culture —  join us now!

Company website URL：https://tw.getcubo.com/

What you’ll do

• Oversee, manage, set up, measure and optimize all paid marketing media to drive maximum results and achieve leads or sales goals.
• Define the global paid media strategy and creative execution to achieve campaign objectives for different regions
• Manage website and initiate new tactics or testing plans to optimize performance for CPA, ROAS and CVR.
• Measure and report on results of all campaigns for future success.
• Collaborate with cross-function teams to maintain a consistent brand voice across all paid channels
• Stay up-to-date with digital marketing trends to increase sales & lower the cost.