The ShopBack Group is Asia-Pacific’s leading shopping and rewards platform, serving over 35 million shoppers across ten markets.
ShopBack was founded in 2014 and today, ShopBackers across the region continue to win over shoppers by constantly upping their game - be it rewards or meaningful experiences - such that shoppers can achieve a personal victory every time they use ShopBack.
The Group powers over US$3.5 billion in annual sales for over 10,000 online and in-store merchant partners. In 2022, ShopBack launched ShopBack Pay and PayLater, extending the platform's offerings into financial services, providing shoppers responsible and convenient payment options at checkout.
Responsibilities
* Strategize, manage and implement strategic public relations plan
* Grow brand awareness and market share through strategic PR campaigns
* Execute press releases, media kits, speeches for company leaders, publicity materials, and promotional videos
* Proactively engage and cultivate relations with media, key opinion leaders, industry, and other relevant stakeholders to promote our corporate image and ensure coverage of our various business and programs
* Identify challenges and emerging issues faced by the organization. Work with the leadership team and staff to recognize internal and external communications opportunities and solutions, and define and execute appropriate strategies to support them
* Strategize, organize and plan events such as press conferences and user community events
* Take charge of the budgeting and evaluation for all PR related activities
* A Bachelor’s degree in Public Relations, Communications, Marketing or similar field
* Minimum 5 years of experience in PR or similar field
* Prior regional PR experience would be an added advantage
* A naturally inquisitive mind to question and adapt to the dynamic tech start-up environment
* Initiative to go beyond the call of duty and to deliver the best outcomes
* Impeccable communication skills – you have an effortless command over your languages
* Superb writing skills and demonstrated success in writing press releases
65 Pasir Panjang Rd, CAMPUS by ShopBack, Singapore 118506
ShopBack: For the wins
The ShopBack Group is Asia-Pacific’s leading shopping and rewards platform, serving over 35 million shoppers across ten markets.
ShopBack was founded in 2014 and today, ShopBackers across the region continue to win over shoppers by constantly upping their game - be it rewards or meaningful experiences - such that shoppers can achieve a personal victory every time they use ShopBack.
We offer smart shopping experiences to users across the Asia-Pacific, while helping brands and retailers in the region increase outreach and engage shoppers. We’ve now integrated buy now pay later service hoolah and launched ShopBack Pay and PayLater. With these, we extend our platform’s offerings into financial services, providing shoppers with more convenient payment options.