Senior Online Marketing Associate

Updated 3 Months agoMarketing / Advertising » Growth Hacker

Job Description

The ShopBack Group is Asia-Pacific’s leading shopping and rewards platform, serving over 35 million shoppers across ten markets.

ShopBack was founded in 2014 and today, ShopBackers across the region continue to win over shoppers by constantly upping their game - be it rewards or meaningful experiences - such that shoppers can achieve a personal victory every time they use ShopBack.

The Group powers over US$3.5 billion in annual sales for over 10,000 online and in-store merchant partners. In 2022, ShopBack launched ShopBack Pay and PayLater, extending the platform's offerings into financial services, providing shoppers responsible and convenient payment options at checkout.

Responsibilities:
* Design and execute digital media strategies and leverage on paid marketing channels to drive company growth
* Collaborate with local marketing teams in campaign creation and execution
* Manage and be responsible for channel performance of Facebook Ads, Google Ads, network campaigns and etc
* Derive actionable insights from marketing and product data and take prompt actions in optimization
* Growth hacking through constant testing to uncover new marketing opportunities

Requirements

* 3+ years of working experience and proven track record of hands-on experience in marketing campaigns for both Web and APP products
* Proven track record of driving significant growth with marketing efficiency
* Growth hacking mentality and a holistic view of marketing strategy to drive results along the customer journey
* Excellent analytical skills and data-driven mindset
* Proficient in marketing tools, including and not limited to Google Analytics, Appflyer, Google Tag Manager
* Proficient in Microsoft Excel
* Prior experience with SQL, Facebook API, and programming language is a plus
* Domain knowledge in the APAC market is a plus

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ShopBack Global

65 Pasir Panjang Rd, CAMPUS by ShopBack, Singapore 118506

About us

ShopBack: For the wins 

The ShopBack Group is Asia-Pacific’s leading shopping and rewards platform, serving over 35 million shoppers across ten markets. 

ShopBack was founded in 2014 and today, ShopBackers across the region continue to win over shoppers by constantly upping their game - be it rewards or meaningful experiences - such that shoppers can achieve a personal victory every time they use ShopBack. 

We offer smart shopping experiences to users across the Asia-Pacific, while helping brands and retailers in the region increase outreach and engage shoppers. We’ve now integrated buy now pay later service hoolah and launched ShopBack Pay and PayLater. With these, we extend our platform’s offerings into financial services, providing shoppers with more convenient payment options.

Team

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