Product Marketing Manager

Job Description

【What you will be doing】
- Serve as the quarterback communicator to engage with internal stakeholders on product introductions and migrations
- Educate / coach our local commercial/business teams on our new products and features, prep the teams properly for an imminent launch in the market.
- Helping in defining and executing the go to market and growth strategies that drive merchant adoption and continued merchant success
- Build messaging, relevant assets including education documents and materials to enable successful product introductions to our internal commercial member.
- Develop the narrative and positioning that differentiates SHOPLINE’s Insights strategy as it relates within the competitive landscape.
- Drive cross-functional alignment and support in the execution of the go to market process, tracking success metrics accordingly.

    Requirements

    【What we are looking for】
    - 3~5 years extensive experience in product marketing and serve as an internal coach for product and feature introductions/communications.
    - Understand how merchants experience analytics; in retail settings and in e-commerce.
    - Be a self starter, curious to understand the competitive landscape and be able to understand and communicate why our metrics might differ from others in the landscape.
    - Have a good track record of optimizing marketing activities, messaging, and rollout of analytics products and features.
    - Demonstrated impact in defining and executing complex go to market strategies.
    - Excellent communication and organizational skills with great attention to detail.
    - Experience marketing B2B and B2B2C SaaS products.

    View all jobs

    SHOPLINE 商線科技

    台北市松山區敦化北路 168 號 9 樓

    About us

    SHOPLINE 全球智慧開店平台成立於 2013 年,是亞洲最大及成長最快的SaaS (Software-as-a-service ) 商務平台以及解決方案服務商之一。SHOPLINE 豐富的生態圈服務提供最新的技術、資源及合作夥伴,全方位賦能店家成功;店家可透過 SHOPLINE 全通路解決方案包含電子商務、社群商務以及 POS 系統,成功將產品及服務銷售至全世界。


    SHOPLINE 總部設立於新加坡,目前全球有約 2,000 名員工,並已協助全球超過 60 萬商家開店,包含 DR.WU、茶籽堂、綠藤生機、vacanza、美珍香、乾杯超市、Lady M、起士公爵、海邊走走、京盛宇等知名品牌都是 SHOPLINE 客戶。
    發展至今,SHOPLINE 已是橫跨香港、台北、吉隆坡、新加坡、雅加達等 14 大城市的國際化團隊,去年更進軍歐美市場,開設英國、澳洲、美國、日本辦公室據點,透過 SHOPLINE 創新的服務與頂尖的團隊,專注為品牌打造最好的產品。


    SHOPLINE 保有外商的制度福利與新創公司的發展彈性,你還等什麼!歡迎對 Startup、對電商產業有熱誠的人才加入我們的頂尖團隊!

    SHOPLINE 里程碑

    2013|於香港創立

    2014|入選美國矽谷 500 Startups 第十屆新創團隊

    2015|榮獲香港資訊及通訊科技獎 - 最佳資訊科技初創企業

    2015|設立台北辦公室

    2016|全球商家數累計突破 8 萬

    2017|成為 Google 大中華區第一個電商平台合作夥伴

    2018|全球商家數累計突破 10 萬

    2019|榮獲 《數位時代》 FCA 創新商務獎「 最佳產品創新獎」與「 最佳商業模式創新獎」

    2019|成為 Facebook 行銷夥伴

    2020|成為 LINE 官方行銷夥伴

    2020|榮獲《倫敦金融時報》亞太區快速成長企業 500 強

    2021|榮獲台北新貿獎「金獎」

    2022|榮獲 APEC 亞太傑出企業獎「優異勵志品牌獎」與「卓越企業管理獎」

    2022|成立雅加達辦公室

    2023|全球員工數突破 2,000 人

    2023|成立美國、英國、澳洲、日本辦公室

    2023|全球商家數累計突破 60 萬

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