-Cultivated deep understanding of client base, competitive set and analyzed market segments of the portfolios
-Strategized sales action plans among the corporate, leisure, group, incentive and wholesale markets
-Collaborated with KOLs, news media and travel associate to promote products with an increase of new leads by 23%
-Expanded a diversified client base including filming crews, airline distressed groups and overseas tours
-Maximized revenue from OTA channels by managing rates & inventory
-Managed and optimized business development processes based on operational budgets and sales action plans
-Implemented and optimized products onboarding and cooperated with associate departments to coordinate details