Juni 2015 - Present

Online Acquisition Coordinator

Greenpeace Southeast Asia

Key Duties:
- Responsible for the implementation of online acquisition fundraising programs in Indonesia to recruit new donors.
- When there are any fundraising opportunities, I will be deployed to projects: work alongside with Digital Engagement department, collaborate with creative unit, Marketing and Media unit to develop concepts in creating digital output.
- Develop a relationship, cooperate and manage digital media partner, suppliers and agencies.
- Develop effective cross-divisional relationship (integrated work and part of the engagement digital team) to aid successful fundraising growth of Greenpeace in Indonesia.
- Work with fundraising team to achieve annual budget and kpi objectives by implementing digital fundraising strategies and programs to generate leads and online donations.
- Work closely with Telemarketing coordinator to ensure the sustainability of leads supply for lead conversion telemarketing programs.
- Monitor and review online acquisition programs performance monthly , produce analysis or finding reports and update as requested by regional online acquisition coordinator.
- Research, test and implement new initiatives and innovations in order to improve new fundraising techniques and implementation of innovative thinking for online acquisition
- Any other duties required by Regional Online Acquisition coordinator, Fundrasing Manager and Deputy Fundraising Director.

Project Support:
- Support digital engagement strategy development and implementation for projects for lead generation and lead conversion purposes.
- Support and assist cross-functional teams in online marketing strategies.
- Support capacity for project teams to implement digital strategy.
- Contribute to integration of brand, project and audience strategy development.
- Provide technical assistance as required.

November 2014 - Mei 2015

Social Media Coordinator

Dipstrategy

Responsible for:
1. Manage and monitor all accounts handled well based on SLA and directions from client.
2. Quality assurance/flawless execution to ensure that the creative, copy, and links are correct.
3. Coordinate with account teams to make sure all requests are delivered well.
4. Compile, track, and translate data into recommendations and plans for revising social media.
5. Responsible for supervising policy and procedures for using social media and ensures documentation is complete.
6. Works with Digital Strategist to ensure strategies for each account applied.
7. Build and maintain content distribution schedules by way of social media channels.
8. Ad creation within Facebook.
9. Handles confidential and non-routine information in a professional manner and demonstrates integrity and trustworthiness.
10. Manage communication, relationship, and cooperation with third-party such as buzzer and blogger.
11. Collaborate with Head of Digital Service.
12. Develop social content that is optimized to engage with target audiences.

Client: Filma (Sinar Mas), PT Telkom Indonesia, APP, Kemenhub, DBS Indonesia

April 2012 - Oktober 2014

Social Media Officer

Dipstrategy

Responsible for:
1. Planning, managing and executing social media initiatives.
2. Developing content for social channels such as tweets, status updates, content updates, photos and videos.
3. Writing, editing and crafting content for the social media space.
4. Providing progress reports and mine insights by using various measurement tools.
5. Collaborating with team mates to develop marketing and communications plans.
6. Monitoring relevant conversations.
7. Monitoring online competitors presences.

Client: Dapur Umami, Filma, Cigna

I also experienced as Account Executive at DIPStrategy that responsibles for:
1. Serving as a liaison between the employer and clients.
2. Overseeing administrative and campaigns or projects proposal.
3. Coordinating work in the team, to make sure all contracts and deliverables are met on time.
4. Keeping an eye on the effectiveness and potential idea of campaigns or projects.
5. Developing content marketing plans or implementing strategies for organic and paid tools.
6. Managing third party such as buzzer or certain online community.

Client: Filma, Jess Cool, Dapur Umami, Nano Nano, Bunda Konicare