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CakeResume Talent Search

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Taiwan
Taipei City, Taiwan
台灣
台北市, 台灣
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Taipei, Taiwan
新北市, 台灣
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National Chengchi University
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Google Analytics
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excel
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powerpoint
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1-5 people
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Within one month
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SEO Manager, Content Manager, Digital Marketing Manager
Cloud Solution Architect
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Project Manager、PM、專案經理、UX、網站企劃、產品企劃
Backend developer/Full-stack developer
Backend 工程師
CMO or Marketing Manager
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Tagtoo 塔圖科技股份有限公司
1111人力銀行(1111 Job Bank)
4ipnet, Inc.
LiteOn Corp, Ltd.
Ubiquiti Inc.
WeMo Corp.
awoo 阿物科技
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久大寰宇資訊股份有限公司iSB
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4-6 years
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Taipei City, Taiwan
  • Exclude read results
  • Show all experiences
Avatar of 蔡楓淋.
Avatar of 蔡楓淋.
蔡楓淋
Past
Account manager @iSPOT Media 艾斯博媒體股份有限公司
・
2023 ~ 2024
資深數位行銷專員、資深電商行銷專員
Within one month
FMCG 產業，給予電商整體行銷策略、流量增長、Google Analytics 數據分析、數位媒體投放建議，整體對比去年 YoY 平均提升 230% 。 3. 使用 GTM 埋設 Google Analytics 4 事件包括電子商務事件與導入 Meta Pixel 事件觸發、Google Ads 轉換事件追蹤，並額外自訂事件（網頁捲動、按鈕觸發、圖片觀看次
廣告投放
廣告企劃案╱文案撰寫
數位行銷
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
4-6 years
中華醫事科技大學
・
資訊管理
Avatar of Willin Chen.
Offline
Avatar of Willin Chen.
Offline
Willin Chen
E-commerce Executive @Breeze Online 微風精品線上
・
2022 ~ Present
Marketing Manager
Within one month
to our customers. Products Campaign Starting from product selection, analyze the trends and data in the market, and we choose a design orientation that is completely different from the mainstream product style. Key competencies ・ 市場策略分析 ・ 商業數據分析、圖像化 ・ 行銷的知識與應用 ・ 現代電商建立、經營 ・ 設計、圖像的美感識別 ・ 創造力及適應力 Skills Google Tools Google Analytics Google Tag Managers Adobe Photoshop illustrator Data Analysis Google Analytics 4 Excel
Excel
Google Analytics
SEO
Employed
・
Ready to interview
Full-time / Interested in working remotely
4-6 years
國立臺北大學 National Taipei University
・
Economics
30+
Avatar of the user.
Avatar of the user.
Available for paid companies
Past
產品 / 行銷顧問 @個人接案 freelancer
・
2023 ~ Present
Project Manager、PM、專案經理、UX、網站企劃、產品企劃
Within one month
Google Analytics
Facebook Marketing
Project Management
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
6-10 years
元智大學 Yuan Ze University
・
國際企業學系
Avatar of 陳聖皓.
Avatar of 陳聖皓.
陳聖皓
Social Media Marketing Manager @城邦媒體控股集團
・
2016 ~ Present
數位行銷經理
Within one month
劃及執行 。 活動企劃與執行、活動成效分析 社群媒體經營 品牌粉絲頁經營，促進社群成員互動，保持熱度。 學歷 世新大學 資訊傳播學系 SepJun 2009 技能 Communication Leadership Problem Solving Planning & Organizing Skills Marketing Strategy SEO、 Content Strategy Data Analysis Growth Hacking Google Analytics、 Google Tag Management Looker Studio、 Google Search Console Google Ad Manager、 Google AdWords Facebook Ads Maneger、 Fanpage Management 語言 Chinese - Native English - Intermediate
Google Analytics
Google Tag Management
Looker Studio
Employed
・
Open to opportunities
Full-time / Interested in working remotely
10-15 years
Shih Hsin University
Avatar of the user.
Avatar of the user.
Available for paid companies
資深前端工程師 @星眺互動傳媒有限公司
・
2019 ~ Present
網頁前端工程師
Within one month
JavaScript
CSS3
HTML5
Employed
・
Open to opportunities
Full-time / Interested in working remotely
6-10 years
國立暨南國際大學
・
資訊工程
Avatar of 顏大維.
Avatar of 顏大維.
顏大維
Technical Project Manager @舒果農企業有限公司
・
2023 ~ Present
Software developer
Within one month
為專案建置Redis環境加速NextJS建置速度，有效降低30％的後端API消耗 - 建構可重用的UI component及custom hooks方便團隊開發 - 整合第三方登入（Google Sign In） - 將Google Analytics，Google Ads及Google Tag Manager整合進網頁中，提供Marketing部門有效的數據監控 - 將專案以Jenkins實作CICD及持續發布至Docker - 指導Junior工程
React.js
Node.js
Docker
Employed
・
Open to opportunities
Full-time / Interested in working remotely
6-10 years
國立勤益科技大學 National Chin Yi University of Technology
・
資訊管理系
Avatar of Ted Chen.
Avatar of Ted Chen.
Ted Chen
Software engineer @Xendit
・
2022 ~ Present
Backend developer/Full-stack developer
Within one month
RFC 22 for RabbitMQ to Kafka and SNS/SQS migration and resolved security vulnerabilities. Implemented Kafka topics via protobuf, developed integration tests, and established robust service monitoring. Built a service as a source of truth for domain knowledge across services. Data Champion: Led data initiatives, implementing Google Tag Manager and integrating KYC data with Databricks. Transformed tables using dbt, reducing Looker query time by 300%, and established data monitoring. Developed metrics for service improvement. Compliance Expert: Engineered dormant account features, integrating services with Databricks for credit card sales licenses. Implemented AWS Textract
SQL
React.js
kubernetes
Employed
・
Open to opportunities
Full-time / Interested in working remotely
4-6 years
Yuan Ze University
・
mechanical engineering
Avatar of Liao Chiao Yun.
Avatar of Liao Chiao Yun.
Liao Chiao Yun
Marketing Manager @BITGIN TECH CO., LTD
・
2021 ~ Present
Within one month
Liao Chiao Yun [email protected] Marketing | Media Editor-in-Chief｜E-commerce｜ Advertising placement ｜ User growth｜ Business development｜Web3 6 years of experience in digital advertising agency, leading a team of over 20 people. 2 years of experience as a WEB3 marketing manager, focusing on user growth. Ann Liao Work Experience Marketing Manager • BITGIN TECH CO., LTDPresent Developed and executed marketing and brand strategies to enhance brand visibility and engagement. Drove user growth initiatives, expanding user base through marketing campaigns and user acquisition strategies. Managed online and offline marketing campaigns, leveraging diverse
Canva Grapic Design
CapCut Video Editor
GPT-4
Employed
・
Open to opportunities
Full-time / Remote Only
6-10 years
Shih Hsin University
・
口語傳播學系
Avatar of yu lin.
Avatar of yu lin.
yu lin
數據長 @集客數據行銷(震豪網路媒體)
・
2021 ~ Present
CMO or Marketing Manager
Within two months
林 聿 曾任東森購物網路部行銷長、TutorGroup麥奇數位行銷長， 超過30家企業擔任營運績效顧問之顧問合約， 超過6億以上廣告預算的控盤管理經驗， 面試過超過500位以上求職者， 直屬帶領過25人以上的營運團隊， 單月yoy成長幅度最高超過6,500萬營收
Word
Excel
PowerPoint
Employed
・
Open to opportunities
Part-time / Interested in working remotely
6-10 years
國立台灣藝術大學,National Taiwan University of Arts
・
應用媒體藝術研究所大眾傳播學系
Avatar of the user.
Avatar of the user.
Available for paid companies
Past
Senior Frontend Developer @Presslogic
・
2020 ~ 2023
Senior Frontend Developer
Within one month
Front-End Development
Javascript(ES6)
Nuxt.js
Unemployed
・
Open to opportunities
Full-time / Interested in working remotely
6-10 years
長庚大學 Chang Gung University，CGU
・
工業設計

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Definition of Reputation Credits

Technical Skills
Specialized knowledge and expertise within the profession (e.g. familiar with SEO and use of related tools).
Problem-Solving
Ability to identify, analyze, and prepare solutions to problems.
Adaptability
Ability to navigate unexpected situations; and keep up with shifting priorities, projects, clients, and technology.
Communication
Ability to convey information effectively and is willing to give and receive feedback.
Time Management
Ability to prioritize tasks based on importance; and have them completed within the assigned timeline.
Teamwork
Ability to work cooperatively, communicate effectively, and anticipate each other's demands, resulting in coordinated collective action.
Leadership
Ability to coach, guide, and inspire a team to achieve a shared goal or outcome effectively.
Within one month
Avatar of Willin Chen.
Willin Chen
E-commerce Executive
Breeze Online 微風精品線上
・
2022 ~ Present
New Taipei City, 台灣
Professional Background
Current status
Employed
Job Search Progress
Ready to interview
Professions
CBO, Chief Brand Officer, Data Analyst, Account Executive
Fields of Employment
Marketing / Communications, Digital, Ecommerce
Work experience
4-6 years
Management
I've had experience in managing 1-5 people
Skills
Excel
Google Analytics
SEO
Illustrator
Power BI
Event Planning
E-commerce
EDM
Languages
English
・
Fluent
Job search preferences
Positions
Marketing Manager
Job types
Full-time
Locations
台灣台北
Remote
Interested in working remotely
Freelance
No
Educations
School
國立臺北大學 National Taipei University
Major
Economics
Print

Willin Chen

在電子商務方面擁有超過 5 年的豐富經驗，擅長於經營電子商務網站，包含外部平台如 LINE 禮物、蝦皮等，並通過現代策略性行銷推動電商流量、銷售增長。具備數據分析、數位廣告和專案管理等技能。

  New Taipei City, Taiwan   

WORK EXPERIENCE

E-commerce Executive  •  微風股份有限公司 Breeze Couture / Breeze Online

10 月 2022 - Present

・ 建立品牌經營微風旗下代理的奢侈品童裝品牌的電商平台營運，包含營運、數據分析、商品管理、數位廣告、形象設計等。

・ 2023 年度營收 YOY 增加約 132.63%，總訂單數成長約 50%。

・ 數位廣告｜ROAS 2023 年度平均為 6.2，旺季期間為 11 左右。

・ 行銷工具應用｜包含廣告、EDM、社群貼文，增加頭部消費者信任及促成導購。其中 EDM、SMS 轉換金額約是年度總額的 1/4。

・ 數據分析｜藉由 GA4、受眾行為分析等數據解讀，在不同季節、月份推出相對應的主題、活動，提升網頁瀏覽量，進而提升轉換銷售，最高月營收超過 NT$1,000,000。

・ 品牌行銷｜因應奢侈品牌季度的主題，調整商品曝光策略，維持品牌價值，也增加正價品之銷售數量佔比。

・ 優化電商平台使用者介面及購物流程，網頁瀏覽量 YOY 提升 60%，非商品原因之取消、退貨訂單減少約 50%。

・ 針對商品價值重新設計品牌定位與形象，打造更符合購物指向的電商平台介面，並提升手機版面的優化，將實體店面之顧客導流至線上選購。

・ LINE GIFT 禮物平台營運，主要管理代理香水品牌、精品童裝禮盒販售。

Marketing Executive  •  Maxmike 鑫鴻國際貿易公司

七月 2018 - 六月 2022

marketing

・ 建立品牌現代化，將行銷工具帶進公司運作， 包含： SEO、LINE@、EDM、CRM 等。

・ 2019 至 2021 從 0-1 建立完善的品牌電商，提升線上銷售 75%，同時曝光量也較前期上升 90 %。

・ 運用數據、趨勢判讀，執行市場未嘗試過的選品方向，成功打進市場，爆款單一銷售利潤達至 50 萬。

・ 執行操作數位廣告、專案 Campaign 等，總體線上 ROAS 最高可達 8 以上。

branding

・ 品牌內容在地化，製作適合閱讀與形象曝光的品牌 LOOKBOOK。

・ 主導品牌平面、數位設計，包含符合 guideline 的文刊、數位廣告、Landing Page、Blog 圖文等。

・ 執行 Campaign 專案，包含 KOL 曝光內容製作、季節選品執行、導流主題文章編寫製作。

・ 品牌形象與風格獲得 Elle、蝦皮的認可邀請，成為合作通路與建立官方品牌商城。


E-commerce Web

www.babymadison.com

主要負責之電商，品類為奢侈品童裝服飾，為 SHOPLINE 平台。

www.breezeonline.com

協力負責之電商，主要為 PM 管理，為公司自建平台。

Campaigns

KOL marketing project

This project was used for an e-commerce website.

The Culture of Selection

The idea comes from Cartier's famous campaign "7 Icons". It shows all the stories of our key brands' products on maxmike.co, include LAUT, NativeUnion, Jays, and Longvadon.

LookBook

This campaign used not only official images from brand but also local material we made in Taiwan. And then we made this lookbook to show new style products to our customers.

Products Campaign

Starting from product selection, analyze the trends and data in the market, and we choose a design orientation that is completely different from the mainstream product style. 

Key competencies

・ 市場策略分析

・ 商業數據分析、圖像化

・ 行銷的知識與應用

・ 現代電商建立、經營

・ 設計、圖像的美感識別

・ 創造力及適應力

Skills

Google Tools

  • Google Analytics 
  • Google Tag Managers

Adobe

  • Photoshop
  • illustrator

Data Analysis 

  • Google Analytics 4
  • Excel
Resume
Profile
Print

Willin Chen

在電子商務方面擁有超過 5 年的豐富經驗，擅長於經營電子商務網站，包含外部平台如 LINE 禮物、蝦皮等，並通過現代策略性行銷推動電商流量、銷售增長。具備數據分析、數位廣告和專案管理等技能。

  New Taipei City, Taiwan   

WORK EXPERIENCE

E-commerce Executive  •  微風股份有限公司 Breeze Couture / Breeze Online

10 月 2022 - Present

・ 建立品牌經營微風旗下代理的奢侈品童裝品牌的電商平台營運，包含營運、數據分析、商品管理、數位廣告、形象設計等。

・ 2023 年度營收 YOY 增加約 132.63%，總訂單數成長約 50%。

・ 數位廣告｜ROAS 2023 年度平均為 6.2，旺季期間為 11 左右。

・ 行銷工具應用｜包含廣告、EDM、社群貼文，增加頭部消費者信任及促成導購。其中 EDM、SMS 轉換金額約是年度總額的 1/4。

・ 數據分析｜藉由 GA4、受眾行為分析等數據解讀，在不同季節、月份推出相對應的主題、活動，提升網頁瀏覽量，進而提升轉換銷售，最高月營收超過 NT$1,000,000。

・ 品牌行銷｜因應奢侈品牌季度的主題，調整商品曝光策略，維持品牌價值，也增加正價品之銷售數量佔比。

・ 優化電商平台使用者介面及購物流程，網頁瀏覽量 YOY 提升 60%，非商品原因之取消、退貨訂單減少約 50%。

・ 針對商品價值重新設計品牌定位與形象，打造更符合購物指向的電商平台介面，並提升手機版面的優化，將實體店面之顧客導流至線上選購。

・ LINE GIFT 禮物平台營運，主要管理代理香水品牌、精品童裝禮盒販售。

Marketing Executive  •  Maxmike 鑫鴻國際貿易公司

七月 2018 - 六月 2022

marketing

・ 建立品牌現代化，將行銷工具帶進公司運作， 包含： SEO、LINE@、EDM、CRM 等。

・ 2019 至 2021 從 0-1 建立完善的品牌電商，提升線上銷售 75%，同時曝光量也較前期上升 90 %。

・ 運用數據、趨勢判讀，執行市場未嘗試過的選品方向，成功打進市場，爆款單一銷售利潤達至 50 萬。

・ 執行操作數位廣告、專案 Campaign 等，總體線上 ROAS 最高可達 8 以上。

branding

・ 品牌內容在地化，製作適合閱讀與形象曝光的品牌 LOOKBOOK。

・ 主導品牌平面、數位設計，包含符合 guideline 的文刊、數位廣告、Landing Page、Blog 圖文等。

・ 執行 Campaign 專案，包含 KOL 曝光內容製作、季節選品執行、導流主題文章編寫製作。

・ 品牌形象與風格獲得 Elle、蝦皮的認可邀請，成為合作通路與建立官方品牌商城。


E-commerce Web

www.babymadison.com

主要負責之電商，品類為奢侈品童裝服飾，為 SHOPLINE 平台。

www.breezeonline.com

協力負責之電商，主要為 PM 管理，為公司自建平台。

Campaigns

KOL marketing project

This project was used for an e-commerce website.

The Culture of Selection

The idea comes from Cartier's famous campaign "7 Icons". It shows all the stories of our key brands' products on maxmike.co, include LAUT, NativeUnion, Jays, and Longvadon.

LookBook

This campaign used not only official images from brand but also local material we made in Taiwan. And then we made this lookbook to show new style products to our customers.

Products Campaign

Starting from product selection, analyze the trends and data in the market, and we choose a design orientation that is completely different from the mainstream product style. 

Key competencies

・ 市場策略分析

・ 商業數據分析、圖像化

・ 行銷的知識與應用

・ 現代電商建立、經營

・ 設計、圖像的美感識別

・ 創造力及適應力

Skills

Google Tools

  • Google Analytics 
  • Google Tag Managers

Adobe

  • Photoshop
  • illustrator

Data Analysis 

  • Google Analytics 4
  • Excel