Description
Tsaitung Agriculture is reimagining agriculture with data science and supply chain integration. You’ll be in charge of planning and executing our consumer marketing strategies and initiatives. As a crucial member of our marketing team, you need to be data-driven and proficient in coordinating different campaigns to optimize consumer acquisition and remarketing. You’ll also need to be able to work with ambiguity that is typically associated with a fast-paced startup environment, and quickly adapt new strategies based on collective feedback.
- 菜蟲農食：https://www.tsaitung.com/
- 鄰家鮮生：https://reurl.cc/W3mojL
Responsibility
- Strategic planning of marketing initiatives to gain market leadership.
- Analyze marketing performances to optimize for customer acquisition and retention.
- Hands-on execution and coordination of marketing campaigns with external and internal stakeholders, rigorously track performances across different channels.
- Continuously collect insights to improve consumer experience.
Qualification
- 5+ years of experience in e-commerce marketing (candidates with less experience may be considered for a lower grade position)
- Demonstrated experience in coordinating multiple marketing channels that are most relevant to Taiwan’s e-commerce scene, including but not limited to paid ads, organic, referral, offline campaigns, and remarketing.
- Strong analytical skills with an emphasis on data-driven decision making.
- Creative nature that is unafraid to assume and try new approaches
Familiar with
- Google Analytics
- Facebook Business Manager
- LINE OA
- EDM
- Spreadsheet
- Proven performance in a fast-paced, test-driven, dynamic environment
Preferred Qualifications
- 8+ years of experience in e-commerce marketing
- Experience in grocery or produce industry
- Demonstrated e-commerce experience in planning and executing initiatives that led to high-growth performances
General Personalities
- You love Taiwan’s agriculture and want to contribute to it.
- Passionate with a great work ethic
- High Energy; self-starter
- Ability to thrive in unstructured and unregulated environment
- Get stuff done mentality
- Ability and eagerness to learn new things
- You have a good sense of humor and like to have fun
台北市基隆路一段180號7樓
菜蟲農食是一個提供餐廳直接向生產者採購蔬菜食材的平台。 基於數據演算法、革新的商業模式、以及我們的餐廳夥伴及生產者網絡，我們正在推動現代、環境永續的農產運銷。
從台北市出發，菜蟲農食正打造許多餐廳每天依賴透明的平台： 一方面我們確保餐廳夥伴能獲得高品質的食材、服務、以及成本優勢，另一方面我們協助生產夥伴更明確了解市場需求，並更有效的連結至消費市場。 今天，我們已經管理了台灣直接服務餐飲業者版圖最大的蔬果農產供應鏈，從宜蘭到雙北桃竹、從台南至墾丁。 過去十分破碎的產業，正在我們的日常工作中逐漸整合。
我們的創辦團隊背景組成多元，成員具備跨國頂尖企業多元之經驗，包括美商寶僑(Procter & Gamble)、丹麥商快桅(Maersk Line)、台灣電商momo購物、香港商Lalamove、台灣最大餐飲集團王品集團、台灣最大蔬食集團Mia Cucina、中國商美團、日商Cinnamon AI等業界一流公司之經驗，同時具備美國密西根大學(University of Michigan, Ann Arbor)經濟、環境、麻省理工學院（Massachusetts Institute of Technology)、哥倫比亞大學（Columbia University)及哈佛大學(Harvard University)計算科學、台、清、交資訊工程等堅實的學術背景，能快速的將跨界創新帶入傳統的農產運銷領域中，建立基於數據、流程、以及網路技術所推動的產業進步。
自2017年九月開始營運以來，我們的團隊從一人成長至現在(2022年6月)的超過七十人，每天供應超過七公噸的蔬果，並於過去一年實現了多倍數的成長，更獲得了PChome與中華電信共同成立的基石創投(https://cornerstonevc.tw/investments/)、活水影響力基金(B Current Investment)、活水資本(Ondine Capital)、扶田資本(Foodland Ventures)、 以及行政院國發基金的支持。 然而，這僅是我們的開始而已。 在這個每年總值超過新台幣300億、每年穩定成長4%以上的市場，我們期待能扮演更重要的角色。
也因此，我們期待你/妳的加入能讓我們成為一個更卓越的團隊，一同為打造更永續的農業努力。