1. In charge of the new market expansion, revenue and ROI of Main English Speaking countries including USA, UK, Canada, Australia
2. Led marketing strategy, user acquisition, and end-to-end marketing campaigns
3. Managed products and digital marketing campaigns, analyze results across SEM, Facebook Ads, products performance, Youtube, Google Adwords, SEO, etc.
4. Led a team of 5+ members to execute the content creations and marketing campaigns via multiple digital channels
5. In close collaboration Product/Engineering Team on enhancements to content, landing pages and product offerings for overseas markets including USA/UK/Japan/Europe/South Korea
Achievements:
- 200% growth in monthly revenue of USA/UK/CA/AU within 10 months
- Managed a monthly budget of TWD $2.7 million with ROAS 415%