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William Chan
Marketing Manager
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William Chan

Marketing Manager
Growth Hacker with a proven record of driving 1300% growth in the Hong Kong market and 200% in the USA market. From intern to manager in one of Taiwan's fastest growing startups, I learned and achieved more in 3 years than I ever could imagine. I am a data-driven, goal oriented growth hacker with 3+ years of experience in EdTech sector. Proven record of developing and executing successful marketing campaigns that drive users acquisition and revenue growth, in the local market and overseas market. Equipped with strong technical skills in digital marketing channels and product optimization.
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AmazingTalker
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香港中文大學
Taipei, 台灣

職場能力評價

專業背景

  • 目前狀態
    就職中
    目前沒有興趣尋找新的機會
  • 專業
    績效行銷人員
    市場開發
    成長駭客
  • 產業
    電腦網路
    教育科技
  • 工作年資
    2 到 4 年 (2 到 4 年相關工作經驗)
  • 管理經歷
    我有管理 5~10 人的經驗
  • 技能
    SEO
    SEM
    Ahrefs
    Hotjar
    SQL/MySQL
    Data Analysis
    Facebook Ads
    Google Analytics
    Google AdWords
    metabase
    Landing Page Optimization
    Landing Page Design
    Content Marketing
    Content Creation
    Marketing Strategy
  • 語言能力
    Chinese
    母語或雙語
    English
    專業
  • 最高學歷
    大學

求職偏好

  • 預期工作模式
    全職
    對遠端工作有興趣
  • 希望獲得的職位
    Growth Hacker/ Product Manger/ Data-Driven Marketer
  • 期望的工作地點
    Taipei, 台灣
  • 接案服務
    不提供接案服務

工作經驗

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Marketing Manager of USA, UK, Canada, Australia

2022年2月 - 2022年12月
11 個月
1. In charge of the new market expansion, revenue and ROI of Main English Speaking countries including USA, UK, Canada, Australia 2. Led marketing strategy, user acquisition, and end-to-end marketing campaigns 3. Managed products and digital marketing campaigns, analyze results across SEM, Facebook Ads, products performance, Youtube, Google Adwords, SEO, etc. 4. Led a team of 5+ members to execute the content creations and marketing campaigns via multiple digital channels 5. In close collaboration Product/Engineering Team on enhancements to content, landing pages and product offerings for overseas markets including USA/UK/Japan/Europe/South Korea Achievements: - 200% growth in monthly revenue of USA/UK/CA/AU within 10 months - Managed a monthly budget of TWD $2.7 million with ROAS 415%
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General Manager of Hong Kong

2021年1月 - 2022年1月
1 年 1 個月
1. In charge of the revenue and ROI of Hong Kong 2. Led marketing strategy, user acquisition, and end-to-end marketing campaigns for Hong Kong 3. In close collaboration Product/Engineering/CS/Video Creation Team on enhancements to content, landing pages and product offerings 4. Led a team of 10+ members to execute digital marketing campaigns , Image& Video Content creations , KOL collaborations and Product designs. Achievements: • 1300% growth in monthly revenues of Hong Kong within 2 years • Managed a monthly budget of TWD $3.3 million with ROAS 1100%
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Marketing Manager of Hong Kong

AmazingTalker
全職
2020年1月 - 2020年12月
1 年 0 個月
1. Managed digital marketing campaigns and analyze results across SEM, Facebook Ads, products performance, Youtube, display advertising, SEO, etc. 2. Built a team of 5 members to execute digital marketing campaigns , Content Creations and SEO optimization
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Digital Marketing Intern

AmazingTalker
實習生
2019年6月 - 2019年12月
7 個月
1. Created and optimized 15+ SEO articles that ranked top 3 in Google Search Results 2. Optimized landing pages to rank top 3 in Google SERPs for high volume and strategically important keywords

學歷

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Bachelor of Arts (BA)
2016 - 2020