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Selling is a mystical minefield. While sales executives look outwards, mainly responsible for maintaining clients’ partnership and setting up the company’s long-term strategies, sales managers and directors look inward, responsible for training and managing sales staff and team on a daily basis (They are, however, in charge of different geographic regions). Nevertheless, their duties are similar. Both the sales manager and sales director’s mission is to edify their mighty industry-rules and decorum for the fledglings: to guide and lead until they grow up their full wings.
A compelling sales manager resume can help one make a great impression, connections, friends, or foes —— and even secure the sales manager position through showing your own trustworthiness. This is the time to unveil the magic of writing a strong sales manager resume.
P.S. Due to the similarity between a sales manager and sales director, this article will utilize the two titles interchangeably.
Here are some crucial steps one should get the hang of it before sending that sales manager resume.
The table below bullet-pointed the differences between the two. Just keep in mind, depending on the country you live in, the two-term may come across as the same thing, or drastically diverse requirement.
Sales Manager CV
Sales Manager Resume
The right resume format suitable for your sales profile and experiences is the key. Commonly, candidates will choose their sales manager resume format from the major 4 types: functional, chronological, targeted, and hybrid (click here to understand more about “The 4 Prominent Type for Sales Director Resume Formats”.
Referencing is the recipe for originality and victory to the game (despite how absurd it may sound). Sales manager resume samples will become your great friend. We shall all “stand on the shoulders of giants” —— study and transform from good sales manager resume examples, and make them your own (in an authentic way)!
Tailoring your sales manager resume makes all the difference. Despite the seemingly similar title and the overlapping skills and duties, from the recruiter’s perspective, there is still a difference between a car sales manager and an insurance sales manager: so should their resume.
A sales manager cover letter is a formal greeting (mostly through email nowadays) that not only introduces yourself, but also tells the recruiters how and why they should see the best in you.
Proofread. Proofread. Proofread. A spelling mistake on a sales director’s resume will be such a big joke. A senior leader without meticulous attention to detail? That is probably the last impression a candidate would want their recruiter to hold.
This is a short paraphrase of what you should put in a sales manager’s resume.
One could be wondering what personal information should 100% INCLUDE and AVOID? Too little seems unprofessional and impolite, but too many personal details seem unbearing too.
YOU SHOULD HAVE THESE on your sales manager resume:
The OPTIONAL list :
🚫 NOT-A-WISE-CHOICE list:
A resume headline is a short (10-word max) title that highlights one’s strong point and experiences. Treat a headline like the titles of an article or writings. They are the eye-catchers, customized and capitalized. Abbreviations and keywords associated with the industry and role are recommended.
Resume Headline for Sales Manager Resume:
A mere title within 50 word counts is far from enough: this is where a sales manager summary, which asserts one’s notable achievements and skills, and career objectives for a sales manager (as its name suggests, focus on goals and visions) should come into play.
Although this section should only encompass 2-3 sentences, it is integral for one to treat it seriously. Keep in mind most companies prefer a summary, which presents practical experiences, better than vague career objectives.
Here is an example of a professional summary for a sales manager:
Profile Summary for Sales Manager:
A sales director’s resume reveals a great deal of information about the person who wrote it.
What skills do you own?
What skills do a sales manager have on their resume?
This is one of the most challenging questions candidates mull over. One can’t just blabber and fraud a list of fancy abilities — you will surely get noticed by the recruiters, in a bad way.
✅ Keep in mind to adjust your skills according to the job descriptions on their recruiting board (stay away from overused keywords like “passionate,” “inspirational,” or progress bars).
Examples for Sales Manager Skills Resume:
Sales Operations Manager - Skills List
Past working experience can serve as a check on whether the candidate is authentically presenting their abilities, whether it ranges from soft skills like team building or hard skills such as SQL programming.
The bare minimum of what was necessary for a sales manager job description on resume are:
Sales Director Resume Samples on Working History:
Territory Senior Sales Director
XYZ Company - Chicago, IL
4/2016 - Present
What recruiters care the most about is how a candidate can bring a bright spark from their previous experiences — whether from the past employment or even from their academic history. This is where the education section comes into play.
The basic information that should be on the education profile summary for a sales manager (a potential one) includes:
It is not necessary to include one's high school information unless it's your highest education degree obtained.
Northwestern University, Kellogg School of Management
The gulf between you and other candidates arises from differences in your experiences — the ability to frame yourself in the best light possible for the position.
It is recommended for a candidate to obtain the basic certifications/experiences one should have as a sales, such as CISP from AA-ISP organization, Hubspot’s courses and licenses, or third language proficiency.
💡 As a potential candidate for sales manager, it’s best that one first have some-sorts of team-building and leading history. Leadership experiences could not only ramp up a recruiter’s attention but probably also the flaming possibility of further conversation!
Signs of taking leadership roles in the team can also help. Show your initiative, potential, and absolute determination.
Additional Information for Sales Manager Resume:
Columbia Venture Business Competition - Project Team Lead, Marketing Team Lead
Before sending your sales director resume out (or even start writing it!), one has the opportunity to rehash all mistakes, fears, and courage on that piece of paper (maybe 2). Some tips will help along the way.
Customize your resume. Whether it’s a regional sales manager resume or an automotive sales manager resume, adjust and tweak every corner of your writing specifically for the job.
Keywords are called keywords for a reason. Be sure to include those on the job descriptions in your own sales director resume.
Quantitative measure will be your best friend: give concrete proof of how you can contribute to the company.
Some sales manager resume templates on websites are too rich in visual designs —— a dire fault that may result in your resume being cast into the system’s “bin”. Avoid those.
Action verb portrays your experiences directly. Using active sense paints a clear picture of what you were in charge of and what you have accomplished.
Recruiters expect sales managers with extensive industry knowledge as well as experiences. Linkedin, the social media platform tailored for businesses and professional experiences, is equivalent to your informal sales director resume. Therefore, be sure to keep one’s Linkedin profile up to date. Renew your new employment history, and try to invite others in endorsing your skills, giving you recommendations on the platform.
Cover letter, so-called the job application letter for sales managers, is probably the first information recruiters (or anyone whom you are reaching out to) receive. Hence, it will largely decide whether or not your sales managers resume will be opened.
A cover letter for a sales manager should cover:
One may ponder, but writing a cover letter for a sales manager with no experience is not so different from those who have. Replace those regarding professional employment history with your extracurricular activities, apply the same tips, then thou shall be fine.
However, do keep in mind recruiters prefer candidates with prior experiences for senior roles. Make sure you have met their requirements and the guts as well as skills to handle the job before you send out that sales manager cover letter.
Head of Sales, Coach, and Mentor at FixNet
Result-driven & Digital-oriented Sales Director with demonstrated 8+ yrs history in the retail sales industry. Surpassed yearly sales goals by 10% and more since 2016. Experienced negotiator and presenter.
Area Sales Manager．COCA LALA Company
Feb. 2016 - Present
Sales Operation Project Management．SiPep Corporation
Feb. 2013 - Jan 2016
CakeResume provides the right sales manager resume templates & formats for sales talents to showcase their skills and experiences. Sign up to create the best sales manager resume Now!
--- Originally written by Julia Chu ---