Responsibilities

• Manage HTC & VIVE Taiwan social media across all digital channels. Design, build and enhance official social media presence.
• Create social media posts that attract new users and engage current users. Drive social fans, number of reach, engagement rate and sharing.
• Build powerful influencer marketing to drive brand/product awareness and drive e-commerce.
• Plan and implement digital/social marketing plans, optimizing the process and performance of paid media, CRM, SEO, etc.
• Drive data-driven marketing to define the target market, drive digital ROAS, etc
• Digital activity ROAS analytics – including measurement metrics by campaign/activity to ensure tactical view of ROI